- Lexus Pulls Out The Stops For CT 200h
Marketing Daily, Karl Greenberg - Monday, February 28, 2011
Lexus this week launches its biggest campaign in years. The effort ...
- Retailers Champion Local, Many Turn to Social Media
Online Media Daily, Gavin O'Malley - Monday, February 28, 2011
Amid continued economic concerns, most local retailers plan to highlight their "localnes ...
- Athenos Takes Humorous Approach To Hummus And Pita Chips
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 28, 2011
Kraft is trying a less traditional message with its new campaign f ...
- Swiss Chalet's 24/7 Rotisserie Chicken Channel (Yule Log Crying In Corner)
Creative Media Blog, Amy Corr - Monday, February 28, 2011
A 24/7 TV channel of nothing but revolving rotisserie chicken? That's ...
- Manta Kicks Off Small-Biz Branding Campaign
MediaDailyNews, - Friday, February 25, 2011
Manta, a major free source of information on small companies, is launchi ...
- Ford Talks Tech With Global Focus Campaign
Marketing Daily, Karl Greenberg - Thursday, February 24, 2011
As Sir Martin Sorrell, the head of WPP, whose biggest client happe ...
- Minn. Hospital Launches Ad Campaign
Marketing Daily, - Thursday, February 24, 2011
Children's Hospitals and Clinics of Minnesota is launching a new, multimedia ...
- Ford's Global Focus Push All Short Ads
MediaDailyNews, - Thursday, February 24, 2011
Ford's new campaign for the Focus, the first real global vehicle f ...
- Bank Of The West Breaks From Previous Creative
Marketing Daily, Tanya Gazdik - Wednesday, February 23, 2011
In its first work for Bank of the West, ad agency He ...
- Rums Of P.R. Effort Promos Brands, Puerto Rico
Marketing Daily, Karl Greenberg - Wednesday, February 23, 2011
The new effort, which extols consumers to "Just Think, Puerto Rican Rum ...
- Miracle Whip Embraces 'Haters'
Marketing Daily, Karlene Lukovitz - Tuesday, February 22, 2011
The latest incarnation of Miracle Whip's distinctive "We're Miracle Whip and ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, February 23, 2011
"When Will It Melt?" Target ads with "Top Chef" alums: my dre ...
- Lexus Goes To Movies; Toyota Push Touts Its Rep
Marketing Daily, Karl Greenberg - Friday, February 18, 2011
Now that the National Highway Traffic Safety Administration has concurred with Toyota ...
- Baseball Legend John Franco Pitches For Credit Union
Marketing Daily, - Saturday, February 19, 2011
Baseball great John Franco has been named the new spokesperson for Municip ...
- Shazam! Old Navy Campaign Links TV, Mobile
Marketing Daily, Aaron Baar - Friday, February 18, 2011
For the campaign, which launches via television commercials Thursday, people can u ...
- Ford Launches Urban-Market Push For '11 Explorer
Marketing Daily, Karl Greenberg - Tuesday, February 15, 2011
Comedian and actor Kevin Hart stars in a new Ford campaign touti ...
- Hoover's Campaign Leverages Its Value
Marketing Daily, Aaron Baar - Tuesday, February 15, 2011
"Hoover's has always been about helping our customers do their jobs better ...
- California Freshens Ad Campaign
Marketing Daily, - Tuesday, February 15, 2011
The California Travel and Tourism Commission has refreshed its "Friends in Hi ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, February 16, 2011
Mona Lisa smiles. Mitsubishi breaks records... so does Usain Bolt. Let's lau ...
- Microsoft To Bloggers: You're A Doll!
Creative Media Blog, Amy Corr - Monday, February 14, 2011
To promote its Windows 7 phone, Microsoft brought ito life its personalizati ...
- Dance-Off Wins Fans For Upstart Chip Brand
Marketing Daily, Karlene Lukovitz - Saturday, February 12, 2011
Food Should Taste Good, Inc., a five-year-old all-natural tortilla chip maker bas ...
- Groupon, KC And McDonald's Piss People Off, But Does Anyone Care?
Online Spin, Kaila Colbin - Friday, February 11, 2011
Let's face it: the Groupon ads were lame. Forget offensive, inappropriate, ...
- HP Campaign Spotlights The Computer User
Marketing Daily, Aaron Baar - Wednesday, February 9, 2011
"The center of the world isn't the PC [anymore], it's the user ...
- Sealy: A Good Mattress Is About More Than Z-z-z's
Marketing Daily, Karl Greenberg - Wednesday, February 9, 2011
The campaign, which comprises three spots, takes the tack that beds, ki ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, February 9, 2011
Super Bowl Recap and a few newbies. Let's launch! ...
- Online Ad For Diet Dr Pepper Features 'Unbelievable' Characters
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 8, 2011
A new campaign on Yahoo for Diet Dr Pepper, "Hunt for t ...
- Super Bowl Ads Post-Mortem: Chrysler and Volkswagen Drive Away On Top
Creative Media Blog, Amy Corr - Monday, February 7, 2011
They say everyone's an ad critic, especially when it comes to Sup ...
- Herradura Looks To Leverage Its Premium Tequila
Marketing Daily, Karl Greenberg - Monday, February 7, 2011
Ruben Aceves Vidrio says that while the brand has been around ...
- Out to Launch: Super Bowl Edition, Day 5
Out to Launch, Amy Corr - Friday, February 4, 2011
Kia takes viewers on an "Epic Ride." The pen is mightier th ...
- Goodyear Breaks National Ad Push
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 3, 2011
The Goodyear Tire & Rubber Company is launching an advertising campaign ...