- Click Forensics Launches Publisher-Side Click-Fraud Solution
Online Media Daily, - Tuesday, December 18, 2007
Click Forensics has launched Click Forensics for Publishers, a product that allo ...
- Revenue Science Launches Entertainment Segment
Online Media Daily, - Thursday, December 13, 2007
Revenue Science is launching a behavioral segment for entertainment that will enab ...
- Google's Armstrong Anticipates DoubleClick Approval
Around the Net In Online Marketing, Ross Fadner - Wednesday, December 12, 2007
Google will finally add ad-serving giant DoubleClick to its advertising arsenal th ...
- Microsoft Lures CNBC.com Away from DoubleClick
Online Media Daily, Gavin O'Malley - Tuesday, December 11, 2007
Watch out, DoubleClick: Microsoft wants your most precious Web audiences. Hungry f ...
- Goodby Uses Tribal Fusion For Branding, Scores 'Freakishly High' CTRs
Online Media Daily, Tameka Kee - Tuesday, December 11, 2007
Who says you can't use an ad network for branding? According ...
- AMA To Hold Boot Camp In Dallas
Marketing Daily, - Thursday, December 6, 2007
The Dallas/Ft. Worth American Marketing Association and the American Marketing Association wi ...
- Walt Disney Internet Group Acquires iParenting Media
Online Media Daily, - Thursday, December 6, 2007
The Walt Disney Internet Group has acquired iParenting Media, operator of ...
- Travel Ad Network Hires New COO
Online Media Daily, - Wednesday, December 5, 2007
Travel Ad Network has hired Brian Silver as chief operating officer, ...
- Havas Enters Online Media Trading, Blurs Line Between Buyer And Seller
Online Media Daily, Joe Mandese - Tuesday, December 4, 2007
Havas Media, the media services division of Havas, the sixth largest agen ...
- Advertising.com Top-Ranked Ad Network Site
Online Media Daily, - Wednesday, November 21, 2007
Advertising.com was the top-ranked ad network in October--reaching 87% of the mo ...
- BuzzMetrics' Kalehoff Joins Search Start-Up, Wants To Bring Optimization To The Masses
Online Media Daily, Joe Mandese - Wednesday, November 14, 2007
Social media guru and online media pundit Max Kalehoff has walked aw ...
- AOL Taps Dave Morgan To Lead Online Ad Strategy
MediaDailyNews, Joe Mandese - Friday, November 9, 2007
Just months after acquiring behavioral marketing firm TACODA, AOL has named i ...
- LookSmart Reports Disappointing Results, Sells FindArticles.com To Cnet
Online Media Daily, - Thursday, November 8, 2007
LookSmart Wednesday reported disappointing results for the third quarter and also announc ...
- Digital Ad Feeding Frenzy Continues, AOL Acquires Quigo
MediaDailyNews, Joe Mandese - Wednesday, November 7, 2007
The digital advertising services feeding frenzy continued today as Time Warner's A ...
- Martha Creates A Lifestyle Blog Network
Online Media Daily, Laurie Petersen - Wednesday, November 7, 2007
Martha Stewart Living Omnimedia unveiled Martha's Circle, a collection of leading lifesty ...
- Reader's Digest Creates Food Advertising Network
Online Media Daily, - Tuesday, November 6, 2007
Reader's Digest Association (RDA) and its online property Allrecipes.com, a community ...
- Specific Media Will Use $100 Million To Fund Acquisitions
Online Media Daily, Mark Walsh - Friday, November 2, 2007
As one of the few remaining independent ad networks, Specific Media wou ...
- Ad Network Spree Opens Door For Specific Media
Around the Net In Online Marketing, Ross Fadner - Thursday, November 1, 2007
Few independent ad networks remain after the acquisition tear earlier this ye ...
- Ad Network Gets Major Backer, Specifically $100 Million
MediaDailyNews, - Thursday, November 1, 2007
At a time when online advertising networks are beginning to be se ...
- Tremor Media Hires Three Regional Sales Execs
Online Media Daily, - Wednesday, October 31, 2007
Online video ad network Tremor Media has hired three new regional sal ...
- Gorilla Nation Creates Ad Network Of Kid Sites
Online Media Daily, - Monday, October 29, 2007
Online ad rep firm Gorilla Nation has launched a new vertical mark ...
- Hey, Watch Where You Stick That Thing
OMMA Magazine, Courtney Humiston - Thursday, November 29, 2007
The military has gotten schooled in online ad placement - the ha ...