- BIM Acquires TitanTV
Around the Net In Media, Fern Siegel - Friday, February 26, 2010
Broadcast Interactive Media has acquired Decisionmark Corp. (dba TitanTV Media). Founded ...
- Mag Bag: Zinio Executes First Digital Ad Buy For Kia
MediaDailyNews, Erik Sass - Thursday, February 25, 2010
In a first for digital magazines, Zinio's new Publisher Advertising Network ...
- Click Forensics Delivers Platform To Validate Display Ad Traffic
Online Media Daily, Laurie Sullivan - Friday, February 26, 2010
Click Forensics will open a program Friday to audit impressions in displ ...
- Forget the Sex Apps - Users Turn To iPhone For Dating, Health
Online Media Daily, Mark Walsh - Thursday, February 25, 2010
- Ad Net 'Breaks' Video Mold With 'Interactive Engagement Suite'
Online Media Daily, Gavin O'Malley - Wednesday, February 24, 2010
Hoping to keep advertisers' attention, men's-focused media publisher Break Media on Wednesd ...
- Millennial Buys Mobile Analytics Firm TapMetrics
Online Media Daily, Mark Walsh - Tuesday, February 23, 2010
Mobile ad network Millennial Media has acquired San Francisco-based mobile analytics fi ...
- Adify Data Points To Rising Ad Prices
Online Media Daily, Mark Walsh - Tuesday, February 23, 2010
Highlighting a rebound in ad pricing, the median effective CPM on sit ...
- Gaming Ad Platform Aims For Eyeballs
Around the Net In Online Marketing, John Capone - Tuesday, February 23, 2010
Wild Tangent a gaming ad network has announced an effort it hop ...
- Comcast Interactive Media Taps Auditude For Video Ad-Serving
Online Media Daily, Gavin O'Malley - Monday, February 22, 2010
Hoping to target online audiences more effectively, Comcast Interactive Media has tapp ...
- Google Combines Display Ad Manager, DART
Around the Net In Online Marketing, Gavin O'Malley - Monday, February 22, 2010
Google has upgraded its ad serving platforms for publishers by combining i ...
- Rubicon Declares Ad Server Dead, Brings On Allen & Company
Online Media Daily, Gavin O'Malley - Friday, February 19, 2010
Eyeing big money and grand ambitions, ad technology firm The Rubicon Proje ...
- Don't Forget the iPod
MoBlog, Mark Walsh - Friday, February 19, 2010
The iPod shouldn't be thought of by marketers as merely an afterthoug ...
- VideoEgg CMO Young Takes Prexxi Role
Online Media Daily, Gavin O'Malley - Thursday, February 18, 2010
As part of a broader management shift, VideoEgg has promoted its chi ...
- Can't Have Real-Time Bidding Without Real-Time Selling
Online Media Daily, Rajeev Goel - Wednesday, February 17, 2010
EBay didn't start because people wanted to buy efficiently. It started wi ...
- Video Ad Network YuMe Closes $25M Funding Round
Online Media Daily, Gavin O'Malley - Wednesday, February 17, 2010
YuMe, which ranked as the third-largest video ad network last November wi ...
- Media Contacts Partners With Adify On Custom Networks
Online Media Daily, Mark Walsh - Wednesday, February 17, 2010
Media Contacts, the interactive media agency of Havas Digital, has named vertic ...
- Former Havas Digital Chief Wants To Simpli.fi Ad Targeting Of Online Searchers
Online Media Daily, Joe Mandese - Tuesday, February 16, 2010
Don Epperson, the former global CEO of Havas Digital, and a pione ...
- Analyzing Yahoo's Ad Network Model
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 10, 2010
Carrie digs into Yahoo's newly launched network distribution setting to give advertise ...
- Google Calculates Benefits For Direct-Response Ads
MediaDailyNews, David Goetzl - Friday, February 5, 2010
Under a new feature, the Google TV Ads platform can now automatical ...
- Strata Introduces Volos Digital Advertising Tool
Around the Net In Media, Fern Siegel - Friday, February 5, 2010
Strata has introduced Volos, a new product that allows media sales organizatio ...
- Panel: Mobile Advertising Harder Than Ever
Online Media Daily, Mark Walsh - Wednesday, February 3, 2010
Mobile advertising promises higher response rates than the desktop Web, but ...
- Glam Media Raises $50M
Online Media Daily, - Tuesday, February 2, 2010
Glam Media has raised about $50 million in a Series E rou ...
- The Promise Of Mobile Is A Reality
Online Media Daily, Federico Pisani Massamormile - Wednesday, February 3, 2010
It's Monday morning. You're sitting on the subway on the way ...
- BrightRoll Lights Up With $10M In Financing
Online Media Daily, Gavin O'Malley - Wednesday, February 3, 2010
Branded video ad network BrightRoll on Wednesday is expected to announce anoth ...
- Mpire Blocks Ads From Appearing On Sites
Online Media Daily, Laurie Sullivan - Wednesday, February 3, 2010
Advertisers working to determine in real time if an ad should appe ...
- Microsoft Explores Ad Business
Around the Net In Media, Fern Siegel - Tuesday, February 2, 2010
Is Microsoft finally ready to a launch its long-delayed advertising exchange? Ju ...
- Greystripe Extends Network To Ovi Store
Online Media Daily, - Tuesday, February 2, 2010
Mobile ad network Greystripe will support advertising in applications offered through Nokia ...
- BlueKai Closes $21M Round Financing
Online Media Daily, Gavin O'Malley - Monday, February 1, 2010
Intent-focused, auction-based data exchange BlueKai on Monday said it closed a ...
- Driven By Economy, Perceived Value Of Ad Nets Surges: Now Surpasses Major Portals
Online Media Daily, Joe Mandese - Monday, February 1, 2010
The lingering effects of the economic recession, coupled with an expanding supp ...
- Ad Net Brand.net Spreads Into Video With I Can't Believe It's Not Butter
Online Media Daily, Gavin O'Malley - Monday, February 1, 2010
Brand-focused online ad network Brand.net on Monday is expected to launch i ...