- V Is For Validation: VivaKi, Vindico To Track Video Quality Across Publicis Shops Worldwide
Online Media Daily, Gavin O'Malley - Wednesday, November 6, 2013
Video ad-serving and tracking firm Vindico just expanded its partnership with Public ...
- Anti-Google Ruling Raises Questions About Gmail's Future
PolicyBlog, Wendy Davis - Friday, September 27, 2013
This week U.S. District Court Judge Lucy Koh surprised many observers wi ...
- TruEffect Stops Honoring Do-Not-Track Signals
Online Media Daily, Wendy Davis - Tuesday, August 20, 2013
Two years ago, ad-serving company TruEffect became one of the first W ...
- DAA Mobile Privacy Rules Require Opt-In Consent For Address Books, Geolocation
Online Media Daily, Wendy Davis - Wednesday, July 24, 2013
The self-regulatory group Digital Advertising Alliance on Wednesday unveiled its long-awaited mobi ...
- PCH Subsidiary Launches Mobile Ad-Targeting Platform
Online Media Daily, Laurie Sullivan - Wednesday, July 10, 2013
Publishers Clearing House, known for taking chances on emerging technologies, has fou ...
- Mojiva's Mocean Debuts Ad-Serving Service For Advertisers
Online Media Daily, Mark Walsh - Thursday, June 13, 2013
Mobile ad firm Mojiva will open its Mocean mobile ad-serving platform ...
- Political Consultants: Campaigns Stay Clear Of Privacy Pitfalls
Online Media Daily, Wendy Davis - Sunday, June 2, 2013
Rayid Ghani, chief scientist of the Obama for America 2012 campaign, w ...
- 70% Of Mobile QSR Campaigns Use Location Targeting
Online Media Daily, Mark Walsh - Thursday, May 30, 2013
Mobile campaigns for quick-serve and casual dining restaurants are all about drivi ...
- Remnant, Premium, Or Gourmet Inventory? Gourmet Ads Strikes Deal With AppNexus
Real-Time Daily, Tyler Loechner - Tuesday, May 21, 2013
Programmatic ad serving platform AppNexus was this morning selected by food advertisi ...
- Clearleap, BlackArrow Streamline Ad Insertions
MediaDailyNews, Fern Siegel - Tuesday, April 9, 2013
Clearleap, a provider of multiscreen video logistics solutions for the television industr ...
- Amobee, DMG Team For Mobile Ad Serving
Online Media Daily, Fern Siegel - Tuesday, April 9, 2013
Amobee, a mobile advertising company, and DMG, an ad network and provid ...
- DoubleClick Tools Down For Most Of Thursday, Ad Serving Unaffected
Online Media Daily, Laurie Sullivan - Thursday, March 28, 2013
Google DoubleClick for Publishers, DoubleClick for Advertisers and Dart Sales Manager ca ...
- LinkedIn Launches SlideShare Ads
Online Media Daily, Mark Walsh - Tuesday, March 12, 2013
LinkedIn has launched a new ad offering that allows marketers to r ...
- Facebook Acquires Atlas, Boosting Ad-Serving, Attribution
Online Media Daily, Mark Walsh - Thursday, February 28, 2013
Facebook on Thursday announced its acquisition of Microsoft's Atlas advertising platform ...
- Turn Taps Murphy In Advisory Role
Marketing Daily, Karl Greenberg - Thursday, February 14, 2013
Cloud-based marketing platform Turn has appointed industry veteran Mike Murphy as adviso ...
- Facebook/Atlas Acquisition Rumors Resurface
Around the Net In Online Marketing, Gavin O'Malley - Friday, February 8, 2013
Back in December, AllThingsD reported that Facebook was in talks to b ...
- DNS: An Acronym The Digital Community Can't Live Without
Real-Time Daily, Seth Ulinski - Thursday, February 7, 2013
As an ad tech enthusiast, I have developed an appreciation for h ...