Tag results for "advertiser-agency relationship" for October 2014
- The Many Questions Around BeaconsThis being Halloween, it brings to mind one scary thought: anyone w ...
- Wickes Calls GBP25m Ad ReviewWickes, the home-improvement retailer, is reviewing its GBP25 million advertising account, putti ...
- The Virtuous Cycle And The End Of Arm's-Length MarketingLast week I wrote what should have been an open and sh ...
- The Gym Group Appoints MEC Ahead Of Brand RepositioningBudget gym operator The Gym Group has appointed MEC as its med ...
- IPA Voices Concern Over O2 Switch To HavasThe IPA has voiced concerns after Telefonica reversed its appointment of Public ...
- WPP's Sir Martin Sorrell 'Puzzled' By Transparency DebateWPP chief Sir Martin Sorrell has said he is "puzzled" by so ...
- Programmatic Transparency And Fraud Issues Have Morphed. Solve Both Or You've Sold NeitherSir Martin Sorrell has reported he is "puzzled" by the transparency deba ...
- Yet Another Ad Exec Says Getting Client Decision Makers in the Room Will Make Agency Life EasierCommenting on the increasingly fickle nature of today's high-speed advertising landscape, form ...
- Liberty Global Gives GBP150m European Media Account to Omnicom Virgin Media owner Liberty Global has awarded its GBP150m European media planni ...
- 'Liking' Your Own Content Will Make Your Brain ExplodeAdvising clients on their social marketing isn't always easy, especially when agenci ...
- Vizeum Retains UK InBev Account And Adds European MarketsAB InBev, the brewer that owns Stella Artois, Budweiser, Corona and Beck' ...
- AICE Questions Transparency, Ethics Of Agency Post-Production UnitsThe post-production trade group suggests that clients may not always be getti ...
- Nissan CMO Says Working With Agencies Is Like Herding CatsNissan CMO Roel de Vries is not happy with the current sta ...
- Karmarama Wins Air New ZealandKarmarama has picked up the advertising account for Air New Zealand aft ...
- Butlins Seeks Creative Agency For 80th Birthday Strategic ReviewUK holiday firm Butlins is on the lookout for a new creati ...
- Viber Appoints Brothers And SistersWhatsApp rival, Viber, has appointed Brothers and Sisters to handle its advertisi ...
- Martin Sorrell Says WPP Is A Content CompanyIn an interview with Beet.tv during Advertising Week yesterday, WPP CEO Mart ...
- Nestle Appoints VivaKi And ZenithOptimedia to GBP60m Media AccountNestle is set to appoint VivaKi and ZenithOptimedia to its GBP60m ...
