- Gallup's Half-Full, Half-Empty News For PR And Ad Business
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 31, 2011
Gallup's annual poll of which industries Americans love and hate put advertisi ...
- Ad Club, Google Launch Young Innovators Award
Marketing Daily, - Tuesday, August 30, 2011
The Advertising Club and Google are collaborating on a first-time contest ...
- 2015: Business Shifts More $ From Trad To Emerging Media
MediaDailyNews, David Goetzl - Tuesday, August 30, 2011
A new report says small- and medium-sized businesses will continue to shi ...
- Havas Tallies $1B In Revs, Bolstered By Dell, Pfizer Biz Wins
MediaDailyNews, Steve McClellan - Tuesday, August 30, 2011
Havas, the Paris-based advertising holding company, reported first-half revenues of just ov ...
- WPP Eyes DAC To Strengthen Asian Portfolio
MediaDailyNews, Steve McClellan - Tuesday, August 30, 2011
WPP is negotiating with Asatsu-DK Inc., Japan's third-largest ad shop, to b ...
- Gannett, Yahoo Widen Ad Alliance
Online Media Daily, Mark Walsh - Wednesday, August 31, 2011
Gannett Co. and Yahoo are expanding a local advertising partnership under whi ...
- Digital Muscle: DG Buys EyeWonder For $66 Million
Online Media Daily, Gavin O'Malley - Tuesday, August 30, 2011
Digital media and ad technology provider DG on Tuesday announced buying EyeWond ...
- MyLife.com Loses Bid To Dismiss False Advertising Lawsuit
Online Media Daily, Wendy Davis - Tuesday, August 30, 2011
A judge has cleared the way for four Web users to s ...
- rVue Brings Social Media Into Actual Society, Digital Out-Of-Home Net Offers 'Groupon' Deals At Retail
MediaDailyNews, Erik Sass - Monday, August 29, 2011
Digital out-of-home technology firm rVue is launching a new direct marketing platfor ...
- Canoe Revamps Management Team
MediaDailyNews, - Monday, August 29, 2011
Canoe Ventures CEO Kathy Timko has repositioned the advanced-advertising company's management t ...
- Study Reveals Facebook Age Gap: Older Users Don't 'Like' It, But Are More Likely To Click Through
Online Media Daily, Laurie Sullivan - Tuesday, August 30, 2011
Don't expect Facebook users age 50+ to "Like" a product or servi ...
- P&G Launches 2 Facebook Iams Spots
Online Media Daily, - Monday, August 29, 2011
Procter & Gambles IAMS pet food division has launched two television commercia ...
- TV's No-Freeloader Manifesto
TV Board, Mark Lieberman - Tuesday, August 30, 2011
Make sure the programming you pay for is going to entertain viewe ...
- Google+ Relies On Real Identities
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Monday, August 29, 2011
For Google+ to achieve its ultimate, Google needs everyone to kindly u ...
- adverCars Drive OOH Promotions
MediaDailyNews, Fern Siegel - Friday, August 26, 2011
Given the number of eyeballs that view adverCars, vehicles that carry displ ...
- Internet Radio Sees Boost in Subs and Mobile Ads
Around the Net In Media, Phyllis Fine - Friday, August 26, 2011
Internet subscription radio service, Pandora reported an increase in revenue $67 millio ...
- Another Apple Top 10 list
Around the Net In Media, Phyllis Fine - Friday, August 26, 2011
This time, it's the top 10 songs Steve Jobs made famous wh ...
- Out-of-Home Revenues Jump 4.5%
MediaDailyNews, Erik Sass - Thursday, August 25, 2011
Out-of-home advertising revenue grew faster than the economy (as well as ma ...
- ABC Bans 'Idiot Brother' Movie Spot
MediaDailyNews, Wayne Friedman - Thursday, August 25, 2011
ABC has refused to air a commercial for The Weinstein Company's n ...
- Thank You Football and Christmas! Sincerely, Advertisers
MediaDailyNews, John Shelton - Wednesday, August 24, 2011
One thing we know for certain is that football, kids returning ba ...
- Google+ Gets Madison Avenue Resolution, Omnicom Shop Pushes Client Brand Pages
Online Media Daily, Steve McClellan - Wednesday, August 24, 2011
While Google+ is still dwarfed by Facebook in the U.S. in ter ...
- Ad Club, Google To Recognize Under-30 Talent
Online Media Daily, - Wednesday, August 24, 2011
The Advertising Club and sponsoring partner Google are collaborating on a conte ...
- Search Retargeting Trend Accelerates , mediaForge Unveils New Platform
Online Media Daily, Laurie Sullivan - Wednesday, August 24, 2011
Tying search data into display ad retargeting, mediaFORGE launched a search retargeti ...
- Web Users, Wireless Customers Feel Impact Of Supreme Court Ruling
PolicyBlog, Wendy Davis - Thursday, August 25, 2011
This April, the U.S. Supreme Court ruled that AT&T was entitled ...
- Where the Small Businesses At?
Publishing Insider, David Koretz - Thursday, August 25, 2011
If local advertising is the future, where are all the customers? $1 ...
- GM Drives Global Review, Co. Spends $3.5B In Ads Worldwide
MediaDailyNews, Steve McClellan - Tuesday, August 23, 2011
General Motors is launching a global consolidation review. The carmaker spends ...
- RIP Last Click: Why Last Click is Dead (Or Should Be)
Online Media Daily, Richard Frankel - Wednesday, August 24, 2011
The damage of misplaced attribution doesn't just fail to give credit whe ...
- Tarkoff To CEO, Lithium, Focuses On Social Engagement
Online Media Daily, Gavin O'Malley - Monday, August 22, 2011
Lyle Fong, founder and CEO of social-marketing firm Lithium, has stepped dow ...
- For First Time, Marketers Now Sponsoring 9/11 Coverage
Around the Net In Media, Phyllis Fine - Monday, August 22, 2011
For all the years following the ad blackout that occurred on t ...
- ARF Taps Campbell's Woodard To Lead Ad Effectiveness
MediaDailyNews, Joe Mandese - Thursday, August 18, 2011
Robert Woodard, former vice president-global consumer and customer insights at Campbell So ...