- Haggar Makes Comeback
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 31, 2011
The 85-year-old men's clothing manufacturer Haggar, which made the term "slacks" curren ...
- Nike Introduces LeBron's Latin For The Holidays
Marketing Daily, Sarah Mahoney - Friday, October 28, 2011
Never mind the lockout: Nike has taken the wraps off its Holid ...
- Jordan Brand Does Lockout Ads
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 27, 2011
The NBA lockout is spawning humorous ads, including a Jordan Brand sp ...
- Digitas' Lang Joins VF Corp.'s Board
Raw, Joe Mandese - Thursday, October 20, 2011
Laura Lang, global CEO of Publicis' Digitas unit, has been elected ...
- Old Navy Sponsors Online Mini-novela
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, October 19, 2011
In an effort to attract the attention of Hispanic shoppers, Old Na ...
- Onitsuka Tiger Taps Pitch For U.S. Market Initiatives
Marketing Daily, Karl Greenberg - Thursday, October 13, 2011
Onitsuka Tiger, Japanese athletic and fashion brand has tapped Pitch, an integrat ...
- Under Armour To Outfit High School Sports Team
Marketing Daily, - Thursday, October 6, 2011
Baltimore-based Under Armour is starting a nationwide contest to find the ne ...
- Bloomingdale's Goes All Popeye, Beetle Bailey
Marketing Daily, Sarah Mahoney - Monday, October 3, 2011
Well, blow me down: Bloomingdale's is extending two entirely different branches ...