- Water Cooler Group Expands Client Base With New Strategic Approach
MAD, Steve McClellan - Friday, October 31, 2014
The shop has adopted a strategic approach that plans unpaid media firs ...
- New Flipboard App Enhances Discovery By Topic
Mobile Marketing Daily, Mark Walsh - Thursday, October 30, 2014
In a significant update to its popular digital magazine app, Flipboard h ...
- Messaging App Line Raking In Revenue
Around the Net in Mobile, Gavin O'Malley - Thursday, October 30, 2014
Did Facebook buy the wrong messaging app? Well, Line just saw i ...
- Fantasy App Makes Subdued, Bewigged Nash An MVP
Marketing Daily, Aaron Baar - Thursday, October 30, 2014
For its DailyMVP fantasy sports app, TopLine Game Labs has enlisted two-ti ...
- Word-of-Mouth Key For App Discovery
Mobile Marketing Daily, Mark Walsh - Thursday, October 30, 2014
People are more willing to pay for some types of apps th ...
- 16 Handles Serves Up Conversation in Kik Messaging App
MoBlog, Steve Smith - Thursday, October 30, 2014
Getting into the conversation within messaging apps is a daunting challenge f ...
- YouTube Offers Live Broadcasting Powers To App Makers
Around the Net in Video, Gavin O'Malley - Wednesday, October 29, 2014
YouTube this week is launching an open source project dubbed “YouTube Watch ...
- High-Tech Alums Launch Nextbit
Mobile Marketing Daily, Laurie Sullivan - Tuesday, October 28, 2014
A company called NextBit -- comprised of former Google, Apple, Dropbox, HT ...
- The Boxtrolls Launches Movie Tie-In App, 'Slide 'n' Sneak'
Out to Launch, Amy Corr - Wednesday, October 29, 2014
Random iPhone App of the week: The Boxtrolls launched its official mobi ...
- My iPhone, My Self: Fumbling For Life's New Remote
Mobile Insider, Steve Smith - Tuesday, October 28, 2014
We are only beginning to understand the extent to which these devic ...
- Facebook Predicted To Post 60% Rev Gain, News Ads Power Growth
Social Media & Marketing Daily, Mark Walsh - Monday, October 27, 2014
Facebook made big news last month with the relaunch of Atlas, extendi ...
- Whisper Puts Execs On Admin Leave While 'Guardian' Story Source Is Investigated
Around the Net In MAD London, Sean Hargrave - Monday, October 27, 2014
Employees of under-fire social media app Whisper have been placed on administrati ...
- Foursquare Struggling Since Relaunch
Around the Net in Mobile, Gavin O'Malley - Monday, October 27, 2014
How’s Foursquare doing a couple months after breaking its business into t ...
- Titan, Chicago Transit Testing Gimbal Beacons
MediaDailyNews, Erik Sass - Friday, October 24, 2014
Transit advertising company Titan and the Chicago Transit Authority are testing Gimb ...
- App Marketing Costs Hit New High In September
Mobile Marketing Daily, Mark Walsh - Monday, October 27, 2014
App marketing costs hit an all-time high in September, driven in pa ...
- Google Inbox: Ten Pros And Cons
SearchBlog, Laurie Sullivan - Monday, October 27, 2014
Google launched a new app last week that augments Gmail on mobi ...
- Twitter Launches Fabric Tool To Embed Its Features In Brand Apps
Around the Net In MAD London, Sean Hargrave - Friday, October 24, 2014
Twitter is touting a more seamless way to bring tweets into bra ...
- Twitter's Fabric Launch Is More Of A Play For Mobile Ad Budgets Than A Helping Hand To Developers
London Blog, Sean Hargrave - Friday, October 24, 2014
Twitter's launch of Fabric is an interesting move, but before we g ...
- Marketers Talk Mobile First At Media Tech Summit
Marketing Daily, Karl Greenberg - Thursday, October 23, 2014
Participants dealing with how mobile changes data, creative and media strategy sa ...
- Bing Ads Develops Universal Event Tracking Across Devices
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 23, 2014
Bing Ads has developed a way to define and track performance a ...
- Facebook Launches Rooms, Interests Trump Social
Social Media & Marketing Daily, Gavin O'Malley - Thursday, October 23, 2014
Continuing to diversify its app offerings, Facebook just launched Rooms -- ...
- WPP's Kinetic Adds TouchTunes To Place-Based Ad Network
MediaDailyNews, Erik Sass - Wednesday, October 22, 2014
Digital jukebox operator TouchTunes announced another win with the addition of i ...
- Twitter Launches App Tools For Developers
Mobile Marketing Daily, Mark Walsh - Wednesday, October 22, 2014
As expected, Twitter on Wednesday rolled out a new developer platform call ...
- Sen. Rockefeller Questions Whisper's Privacy Practices
Online Media Daily, Wendy Davis - Thursday, October 23, 2014
The anonymous social networking app Whisper, which touts itself as the "safe ...
- Nielsen, Adobe Partnership Supports Cross-Platform Measurement Across Web, Apps
MediaDailyNews, Laurie Sullivan - Tuesday, October 21, 2014
Adobe and Nielsen Tuesday announced a strategic partnership to build and suppo ...
- Wet N Wild Beauty Launches App That Lets Users Copy An Expensive Beauty Look On The Cheap
Out to Launch, Amy Corr - Wednesday, October 22, 2014
Random App of the week: Those of us on a beauty budg ...
- Google, Somewhere In The Cloud, Acquires Firebase
SearchBlog, Laurie Sullivan - Wednesday, October 22, 2014
Google announced Tuesday the acquisition of Firebase, an API backend service helpi ...
- Snapchat Ads Could Change Everything
MediaDailyNews, Tom Goodwin - Monday, October 20, 2014
Snapchat just made online ads interesting and new. Snapchat ads give ...
- New Yorker's 'Goings On' App Gets Update, E-Commerce
Mobile Marketing Daily, Mark Walsh - Sunday, October 19, 2014
Building a stand-alone app based on its "Goings on About Town" secti ...
- Reddit Acquires Third-Party App
Around the Net in Mobile, Gavin O'Malley - Thursday, October 16, 2014
After raising $50 million in funding, Reddit has acquired third-party iOS Redd ...