- Toyota Leverages NFL Draft To Boost Girls Flag Football
Marketing Daily, Tanya Gazdik - Friday, April 17, 2026
Team Toyota athlete and Pittsburgh Steelers wide receiver Michael Pittman Jr. wi ...
- Genesis House Supports Film Fellowship
Marketing Daily, Tanya Gazdik - Thursday, April 16, 2026
The automaker's NYC cultural hub is partnering with Gotham Film and Med ...
- Jury Still Out On Jaguar Rebrand, Per Harris Poll
Marketing Daily, Tanya Gazdik - Wednesday, April 15, 2026
So far, the data shows a tradeoff: Equity is down in mo ...
- Amazon Autos Broadens Reach, Deepens Inventory
Marketing Daily, Tanya Gazdik - Tuesday, April 14, 2026
The company is moving beyond its initial exclusive partnership with Hyundai ...
- Former Genesis Diversity Marketer Jumps To Tech Company
Marketing Daily, Tanya Gazdik - Monday, April 13, 2026
Joz Wang led Genesis Motor America's multicultural marketing and corporate branding effor ...
- Harley-Davidson Creative Features Willie Nelson's Ultimate Road Trip Anthem
Marketing Daily - Top of the News, Tanya Gazdik - Monday, April 13, 2026
The motorcycle brand revealed a new visual identity in a nod ...
- TiVo Builds Performance Data Play From Home To Car
Data & Programmatic Insider, Laurie Sullivan - Monday, April 13, 2026
TiVo Ads President Matt Milne believes the scale and engagement of t ...
- Test Drive: Buick Enclave Delivers Premium Feel Without Luxury Price
Drive Time, Tanya Gazdik - Monday, April 13, 2026
It's been just over two years since Buick introduced its "Exceptional ...
- Mazda CX-5 Campaign Drives Surge In Attention, Brand Perception
Marketing Daily, Tanya Gazdik - Sunday, April 12, 2026
"Algorithm management across social platforms is critical, and you have to st ...
- Don't Forsake Humans To Appease Bots: Flywheel's Camarota
Performance Marketing Insider, Laurie Sullivan - Monday, April 13, 2026
Advertisers may think agentic creates another audience they need to reach onlin ...
- Jung von Matt SPREE To Lead VW's Global Social Media
MAD, Fern Siegel - Thursday, April 9, 2026
The mission is to enhance Volkswagen's digital presence as a desirable br ...
- Automotive TV Spending Falls 31% In March
Marketing Daily, Tanya Gazdik - Wednesday, April 8, 2026
"March was dominated by basketball, and auto advertisers were front-and-center with it ...
- 'What's Your RAV4?' Celebrates SUV Built For Every Lifestyle
Marketing Daily, Tanya Gazdik - Tuesday, April 7, 2026
The campaign was developed using a cohesive marketing approach inclusive of multicultur ...
- All Systems Go: Moving Email, Other Channels Into One Platform
Email Insider, Ray Schultz - Tuesday, April 7, 2026
VoAIce's new tool, OliviaAI, is designed for retail dealerships. ...
- Test Drive: Cadillac Lyriq Features Standard Super Cruise
Drive Time, Tanya Gazdik - Sunday, April 5, 2026
I was delighted to find that unlike every other electric Cadillac, t ...
- New York Auto Show Chock Full Of News
Marketing Daily, Tanya Gazdik - Sunday, April 5, 2026
Automakers introduced new vehicles like the 2027 Kia EV3, while Hyundai debut ...
- Polestar Selects Pulse Advertising As Global Influencer Marketing Partner
Accounts on the Move, Fern Siegel - Thursday, April 2, 2026
The agency's remit: creator-led campaigns that run across EMEA, North America a ...
- GM Fills Cadillac CMO Role With Longtime Uber Exec
Marketing Daily, Tanya Gazdik - Thursday, April 2, 2026
David Mogensen, formerly vice president of global marketing for Uber, announced ...
- FTC Cracks Down On Ad Practices By Car Dealerships
Around the Net In Media, Ray Schultz - Tuesday, March 31, 2026
The Federal Trade Commission has toughened its regulation of car dealerships, includi ...
- Cooper Tires Turns 100, BBH USA Refreshes Visual Identity
MAD, Fern Siegel - Monday, March 30, 2026
The visual refresh, created in collaboration with Publicis P1T Crew, signals streng ...
- MediaPost Names Best In Auto Marketing For 2025
Drive Time, Tanya Gazdik - Monday, March 30, 2026
The winners will be honored at the Marketing: Automotive conference during t ...
- Lexus Adds To Surfing Ambassadors
Marketing Daily, Tanya Gazdik - Sunday, March 29, 2026
Olympic gold medalist Caroline Marks will compete on the World Surf Leag ...
- TBWA\Eleven Australia Exposes Skin Cancer Risks In 'Sunburnt Car'
Out to Launch, Fern Siegel - Friday, March 27, 2026
The mycar Tyre & Auto campaign has a universal message for driv ...
- Automotive TV Spending Levels Off In February
Marketing Daily, Tanya Gazdik - Wednesday, March 25, 2026
Over 35% of total auto industry spend in February went toward t ...
- Sony, Honda Call It Quits On Afeela
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, March 25, 2026
The vehicle represented a Japanese answer to the high-tech EVs from Tes ...
- Stellantis Brings Back Jeep's Chief 'Family' Officer
Marketing Daily, Tanya Gazdik - Tuesday, March 24, 2026
Comedian Iliza Shlesinger helps Jeep break through the repetitive creative themes ...
- Jaguar Land Rover Top Creative Leaves To Start Consultancy
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, March 24, 2026
Gerry McGovern was behind Jaguar's new logo and a marketing campaign featuri ...
- Test Drive: Kia Makes A Good Thing Even Better With New Telluride
Drive Time, Tanya Gazdik - Monday, March 23, 2026
To show off the vehicle's fantastic driving range (637 miles), the automak ...
- Ford Steps Up To The Plate As MLB's Exclusive Automotive Partner
Marketing Daily, Tanya Gazdik - Monday, March 23, 2026
The alliance kicks off with a 30-second spot from Wieden + Kenn ...
- Lexus Partners With Gen Z Musician For Miles Davis Homage
Marketing Daily, Tanya Gazdik - Thursday, March 19, 2026
Lexus also created a "Blue In Green" edition RZ, inspired by t ...