- Ford Gives Lincoln A Hybrid
Marketing Daily, - Wednesday, March 31, 2010
The company says the car, which goes on sale this fall, wi ...
- Kia Extends NBA Sponsorship With MVP Promo
Marketing Daily, - Wednesday, March 31, 2010
A dedicated Web page on NBA.com lets fans submit their votes f ...
- Placement Supports New Mercedes Vehicles
Marketing Daily, Karl Greenberg - Wednesday, March 31, 2010
The company is also sponsoring -- and has several products in ...
- Contestants Challenged To Redesign Scion
Marketing Daily, Tanya Gazdik - Wednesday, March 31, 2010
The primary objective of the campaign is to connect with the trendsettin ...
- Jeep Marches To Different Drummer's Tune
Marketing Daily, Karl Greenberg - Wednesday, March 31, 2010
As Chrysler sails into 2010 under the wing of Fiat and o ...
- Ford: America's Most Surprising Consumer Electronics Company
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 31, 2010
...
- Microsoft, Google Vie To Manage Your Energy
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, March 31, 2010
Challenging Google in, of all areas, energy management, Microsoft has struck ...
- At The Auto Show, The Word Is 'Digital'
Marketing Daily, Karl Greenberg - Tuesday, March 30, 2010
How are BMW, VW, Honda and Toyota bringing in younger consumers? ...
- IHS: They Who Capture The Young Will Win
Marketing Daily, Karl Greenberg - Tuesday, March 30, 2010
IHS predicts that Honda will move toward 12% of the market, whi ...
- Chrysler/Fiat CEO Sees Sales Doubling In Five
Marketing Daily, Karl Greenberg - Tuesday, March 30, 2010
Fiat/Chrysler chief Marchionne said that by 2014 more than half of Chrysl ...
- Economist: People Less Willing To Spend Now
Marketing Daily, Karl Greenberg - Tuesday, March 30, 2010
"There's real income growth," says Nariman Behravesh, chief economist at IHS. "Howeve ...
- Car Culture: Arbitron Finds 24% Groove To MP3s
MediaDailyNews, Erik Sass - Tuesday, March 30, 2010
While transforming personal listening habits in most areas of life, digital aud ...
- Q&A With Hyundai's Interim CMO, Chris Perry
Marketing Daily, Karl Greenberg - Monday, March 29, 2010
In September, the company launches a turbo version of Sonata plus t ...
- Chevy Touts Volt With Con Ed Deal
Marketing Daily, - Monday, March 29, 2010
Chevrolet and Con Edison have inked a deal around development and demonstrati ...
- Both Hands On The (Click) Wheel: More Than Half Of Americans Who Own MP3 Players Have Hooked It Up To Car
Online Media Daily, - Monday, March 29, 2010
According to the new Infinite Dial 2010 national survey from Arbitron In ...
- GM Slashes Sponsorship Bucks By 60% From Pre-Bankruptcy Level
Around the Net In Brand Marketing, Thom Forbes - Monday, March 29, 2010
...
- Toyota Taps St. Angelo For Quality Czar
Marketing Daily, - Friday, March 26, 2010
Toyota has formed a new North American Quality Task Force led ...
- Report: Ford To Sell Volvo To Chinese Firm Soon
Marketing Daily, - Friday, March 26, 2010
The Detroit Bureau reports that Ford Motor Co. officials say they a ...
- Edmunds Sees Uptick In March Auto Sales
Marketing Daily, Karl Greenberg - Friday, March 26, 2010
Auto sales are continuing a march up from the vale of tea ...
- N.Y. Auto Show: Expect A Verdant Theme
Marketing Daily, Karl Greenberg - Friday, March 26, 2010
The focus on technology has taken some of the zing out ...
- Chevy Extends Deal With Fishing Tourneys
Marketing Daily, - Friday, March 26, 2010
Minneapolis-based fishing-tournament organization FLW Outdoors reports that GM's Chevrolet division has extend ...
- Barclays Bullish On TV Auto Spending
MediaDailyNews, David Goetzl - Friday, March 26, 2010
An upswing in the auto category, which was a bugaboo for networ ...
- Kelley Blue Book: Porsche Has Still Got It
Marketing Daily, - Thursday, March 25, 2010
Kelley Blue Book (KBB.com), a Web-based auto shopping and research site, sa ...
- Lexus Debates Global Warming; Silverman Moderates
Marketing Daily, Karl Greenberg - Thursday, March 25, 2010
Lexus will launch its CT 200h compact hybrid at the New Yo ...
- Jumpstart: Ford, Chevy Gain On Toyota's Loss
Marketing Daily, Karl Greenberg - Thursday, March 25, 2010
The poll found that after Chevy and Ford, in order, Chrysler, Hon ...
- Chrysler Ads Reinforce Ram As Fourth Brand
Marketing Daily, Karl Greenberg - Thursday, March 25, 2010
A spokesperson says it made sense to devote the big media gu ...
- Deere Lawn Tractors Target The Artists Within
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 25, 2010
Deere & Company is pitching its John Deere mowers as art too ...
- GM Tries To Be Proactive By Responding To Online Gripes
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 25, 2010
...
- Mazda's Romano Adds Marketing Job, Will Oversee Ad Review
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 25, 2010
...
- Infiniti To Sponsor Cirque du Soleil
Marketing Daily, - Wednesday, March 24, 2010
Infiniti gets brand exposure at180 Big Top and Arena touring show marke ...