- Chevrolet Showcases #DayItForward Activities
Marketing Daily, Tanya Gazdik - Monday, February 29, 2016
"In everything we do, Chevrolet is a brand filled with optimism ...
- Unbranded Chevy Malibu Mistaken For Luxury Car
Out to Launch, Amy Corr - Wednesday, February 24, 2016
Take away the logos from a 2016 Chevy Malibu and consumers thi ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, February 24, 2016
The promotion of XFINITY X1 ahead of the 2016 Oscars edged t ...
- Chevy Taps Conde Nast For Hands-Off Native Campaign
Publishers Daily, Erik Sass - Monday, February 22, 2016
The year-long campaign for the new Chevy Malibu will be created ...
- Ram Launches Comedic Web Series For ProMaster
Marketing Daily, Tanya Gazdik - Sunday, February 21, 2016
The approach provides a way for the brand to connect with commerci ...
- Smart, Connected Toys Take Center Stage
Connected Thinking, Chuck Martin - Wednesday, February 17, 2016
While adults ponder the perils and opportunities of the coming wave ...
- Cars Win Loyalty With Technology, Connectivity
Marketing Daily, Karl Greenberg - Wednesday, February 17, 2016
While Hyundai and Ford are still tied for first place, and Je ...
- Time Inc. Acquires Drive, Fast Lane Daily
Publishers Daily, Erik Sass - Wednesday, February 17, 2016
The nation's biggest magazine publisher announced the acquisition of two popular YouTu ...
- Chrysler Puts Election Year Twist On Campaign Featuring Actors
Marketing Daily, Tanya Gazdik - Tuesday, February 16, 2016
Actors Martin Sheen and Bill Pullman reprise their presidential roles in seri ...
- Connecting Cars On The Road To Driverless
Connected Thinking, Chuck Martin - Sunday, February 14, 2016
Before cars become driverless, they will become significantly more connected. And t ...
- Automakers Win Super Bowl At Dealer Web Sites
Marketing Daily, Karl Greenberg - Thursday, February 11, 2016
While it is tough to find the right biometric for auto bra ...
- US Qualifies Google's Self-Driving Car Technology As An Actual Driver
Connected Thinking, Chuck Martin - Wednesday, February 10, 2016
That's a computer in the driver's seat. The U.S. government has to ...
- Driverless Car Can Meet You In The Driveway
Connected Thinking, Chuck Martin - Monday, February 8, 2016
So maybe the idea of driverless cars will start very small. Li ...
- GM, KBB Partner On CPO Vehicle Portal
Marketing Daily, Karl Greenberg - Tuesday, February 9, 2016
A new deal between General Motors and Kelley Blue Book could me ...
- Super Bowl Auto Ads Increase Searches On Edmunds
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 8, 2016
Edmunds released data Sunday during Super Bowl 50 showing how television commercia ...
- Search Super Bowl 50 Scores, Creativity Fumbles
SearchBlog, Laurie Sullivan - Monday, February 8, 2016
The metrics from Super Bowl 50 ads were more exciting then t ...
- Volkswagen Launches Campaign To Rebuild Trust
Around the Net In MAD London, Sean Hargrave - Friday, February 5, 2016
Volkswagen is attempting to move on from the emissions scandal and rebui ...
- Driverless Cars? 'You'll Have To Pry The Steering Wheel Out Of My Cold Dead Hands'
Connected Thinking, Chuck Martin - Thursday, February 4, 2016
While the technological feasibility of driverless cars may be just around t ...
- Peugeot Sponsors ITV's Six Nations Rugby Coverage
Around the Net In MAD London, Sean Hargrave - Thursday, February 4, 2016
ITV has signed a two-year sponsorship deal with Peugeot for its S ...
- Scionara Scionistas! Toyota Kills Division
Marketing Daily, Karl Greenberg - Wednesday, February 3, 2016
Scion was launched in 2003 ostensibly as a laboratory to explore n ...
- Calm Down, Buick!
Video Critique, Larry Dobrow - Thursday, February 4, 2016
Umpteen years into my "career," I believe I have sussed out ...
- Forget The Blizzard, Auto Sales Blistered In January
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 3, 2016
Blizzard aside, automakers hit record revenues in January, while consumers paid near-reco ...
- Driverless Car? Forget About It. Porsche Says Keep That iPhone In Your Pocket
Connected Thinking, Chuck Martin - Tuesday, February 2, 2016
The fundamental problem with pronouncements is that they can be remembered late ...
- For SB 50, Kia Rockin' Walken In Walk-in, With Watson
Marketing Daily, Karl Greenberg - Tuesday, February 2, 2016
We can officially talk about Christopher Walk-in and Kia. Walken is n ...
- Prius Super Bowl Spot Launches New Look, New Feel, New Campaign
Marketing Daily, Karl Greenberg - Tuesday, February 2, 2016
"We have learned that you need good balance of both pre- a ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, February 3, 2016
Hyundai rocketed to the top of the leaderboard after recording 6.7 milli ...
- FCA To Focus On Jeep And Ram
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 2, 2016
Fiat Chrysler Automobile needs resources and a merger partner to provide the ...
- Awareness Is Key As Buick Goes Large In 2016
Marketing Daily, Karl Greenberg - Monday, February 1, 2016
Buick had a banner year in 2015. But things are just getti ...