- NEW! Adventure Awaits Subaru Owner
Out to Launch, Amy Corr - Wednesday, August 31, 2016
We all have our own definition of adventure and for one Suba ...
- 'Afoot And Light-Hearted,' Volvo Borrows From Walt Whitman
MAD, Steve McClellan - Tuesday, August 30, 2016
Volvo's ad campaign for its new S90 luxury sedan, from Grey N ...
- Nissan Brings Back 'Heisman House'
Marketing Daily, Tanya Gazdik - Wednesday, August 31, 2016
Nissan is once again partnering with ESPN to introduce the latest Heism ...
- Jeff Jones Drives Uber As New President
Mobile Marketing Daily, Ben Frederick - Tuesday, August 30, 2016
Former Target CMO Jeff Jones will replace Uber's President and first hir ...
- Discounts Won't Drive Auto Sales, Study Finds
Marketing Daily, Tanya Gazdik - Tuesday, August 30, 2016
The top three reasons buyers say they want to buy a vehic ...
- Subaru Puts Safety First In Spots
Marketing Daily, Tanya Gazdik - Monday, August 29, 2016
"Take The Subaru" and "I'm Sorry," were created by Carmichael Lynch. Bo ...
- Amazon Pulls Into Traffic With Vehicles Site
Marketing Daily - Top of the News, Thom Forbes - Monday, August 29, 2016
On a repeat of a "Prairie Home Companion" show out of Seatt ...
- Campbell Ewald Wins CARFAX Account
MAD, Steve McClellan - Thursday, August 25, 2016
CE's scope of work includes brand and product positioning, creative strategy a ...
- Mazda Celebrates Commitment To Racing
Marketing Daily, Tanya Gazdik - Friday, August 26, 2016
"With this piece, rather than focus on technology we can develop ...
- Ford Launches Experiential Effort In India
Marketing Daily, Tanya Gazdik - Friday, August 26, 2016
"The arrival of Ford Mustang in India needed to stand out a ...
- VW's Proposed Settlement With Dealers Said To Be $1.2 Billion
Marketing Daily - Top of the News, Thom Forbes - Friday, August 26, 2016
Volkswagen and its 650 U.S. dealers announced they had reached a settleme ...
- Consumers Excited About Auto Technology
Marketing Daily, Tanya Gazdik - Wednesday, August 24, 2016
U.S. automakers and suppliers need to innovate and differentiate to capture n ...
- Advanced Auto Tech: Millennials Want Connectivity, Boomers Seek Safety
Connected Thinking, Chuck Martin - Wednesday, August 24, 2016
To one degree or another, connected cars are coming. Bur more th ...
- What's Next, Drone Delivery Of Your New Car?
MAD, Larissa Faw - Tuesday, August 23, 2016
Hyundai is partnering with Amazon for the "Prime Now. Drive Now." progr ...
- Tesla News Gets Mixed Reaction From Analysts
Marketing Daily, Tanya Gazdik - Wednesday, August 24, 2016
Tesla claims that the Model S P100D with Ludicrous mode is t ...
- Harley-Davidson Debuts Engine On Facebook
Marketing Daily, Tanya Gazdik - Wednesday, August 24, 2016
"What better way to reveal the new engine than to bring o ...
- Subaru's Environment Activities Exceed The Norm
Marketing: Automotive, Tanya Gazdik - Wednesday, August 24, 2016
It's rare to find an automaker or other brand that doesn't ha ...
- NEW! Take5 Candy Partners With Uber To Offer Unique Rides
Out to Launch, Amy Corr - Tuesday, August 23, 2016
Let's get ready for football. There's a strapping new Colonel Sanders. Let ...
- NEW! Chevy Records Teens Driving, Promptly Shows Their Parents
Out to Launch, Amy Corr - Wednesday, August 24, 2016
Big Brother is here and
watching your every move, especially ...
- Volkswagen Suffers, Lincoln On Top, Per ACSI
Marketing Daily, Tanya Gazdik - Tuesday, August 23, 2016
The American Customer Satisfaction Index shows a strong rebound for the au ...
- Nissan Reveals Its Own Olympics Stats
Marketing Daily, Tanya Gazdik - Monday, August 22, 2016
Nissan undertook its sponsorship of the Rio Olympic Games with the go ...
- Rio Olympics Grab Major Share Of Top Ad Categories
Television News Daily, Wayne Friedman - Friday, August 19, 2016
NBC has pulled in 52% of all automotive national TV spending ov ...
- Uber, Volvo, Audi Pushing Connected Driving Forward
AI & IoT Daily, Chase Martin - Thursday, August 18, 2016
Connected and self-driving cars might no longer be an idea of t ...
- Uber Acquires Otto, Readies Delivery Of Self-Driving Volvos To Downtown Pittsburgh
MediaDailyNews, Laurie Sullivan - Thursday, August 18, 2016
Uber has reportedly paid $680 million to acquire Otto, a 90-plus pers ...
- Rechtin Named 'Motor Trend' Exec Editor, Oversees All Platforms
Publishers Daily, Sara Guaglione - Thursday, August 18, 2016
Rechtin will take over for Ron Kiino, who left the car magazi ...
- Porsche Adds Interaction To Print Campaign
Marketing Daily, Tanya Gazdik - Thursday, August 18, 2016
"It's our belief when the right magazine with the right audience marri ...
- Buick Enlists Actor Max Greenfield
Marketing Daily, Tanya Gazdik - Thursday, August 18, 2016
"We have partnered with personalities that are a good fit for t ...
- Hyundai Seeking Google Tech Partnership
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 17, 2016
Hyundai, lagging behind the competition to develop autonomous vehicles, is seeking ...
- Ford Promises A Fleet Of Self-Driving Cars By 2021
Marketing Daily - Top of the News, Thom Forbes - Wednesday, August 17, 2016
Just five years from now, CEO Mark Fields and other Ford executiv ...
- NEW! BMW Targets Tesla In Latest Ad Campaign
Out to Launch, Amy Corr - Monday, August 15, 2016
BMW launched a pair of TV spots for its 330e electric hybr ...