- Last Chance To Nominate MEDIA Agency Of The Year
MediaDailyNews, The Editor - Friday, September 7, 2012
It's that time of year when the editors of MEDIA magazine beg ...
- Emmys Hyped By Social Media Interactions
MediaDailyNews, Wayne Friedman - Monday, September 24, 2012
Social media TV consumers hyped ABC's "64th Prime Time Emmy Awards" ...
- ANA Names Nominees For Multicultural Excellence
Marketing Daily, Karl Greenberg - Sunday, September 23, 2012
General Motors and its agency LatinWorks, Kraft Foods North America and Mcgar ...
- Called On The Carpet
Marketing: Entertainment, Alison Hill - Monday, September 24, 2012
How to have a winning awards season ...
- Online All Star: Letter from the Editor
OMMA Magazine Supplement, Joe Mandese - Friday, September 21, 2012
The word "star" has many connotations, but in an industry known f ...
- Online All Star, Creative: Executive Creative Director and co-founder, Digitaria
OMMA Magazine Supplement, John Capone - Friday, September 21, 2012
When Daiga Atvara left her native Latvia more than 18 years a ...
- Online All Star, Media Planner: Christine Chen
OMMA Magazine Supplement, Daisy Whitney - Friday, September 21, 2012
A good media strategist knows what to do with a blank sla ...
- Online All Star, Media Planner: Quentin George
OMMA Magazine Supplement, David Goetzl - Friday, September 21, 2012
Looking to offer insight into how he views his role overseeing t ...
- Online All Star, Marketer: Jennifer Hanley
OMMA Magazine Supplement, Larry Dobrow - Friday, September 21, 2012
It's no secret that Nationwide Insurance spends less money on ads a ...
- Online All Star, Creative: Rei Inamoto
OMMA Magazine Supplement, John Capone - Friday, September 21, 2012
"I don't really like advertising," Rei Inamoto will tell you. His celebrat ...
- Online All Star, Marketer: Tony Pace
OMMA Magazine Supplement, Larry Dobrow - Friday, September 21, 2012
As senior vice president and global chief marketing officer for Subway, To ...
- Online All Star, Media Planner: John Montgomery
OMMA Magazine Supplement, Christine Champagne - Friday, September 21, 2012
John Montgomery, COO of GroupM Interaction, didn't necessarily set out to beco ...
- Online All Star, Marketer: Martine Reardon
OMMA Magazine Supplement, Larry Dobrow - Friday, September 21, 2012
When asked about the evolution of Macy's digital strategy, chief marketing offic ...
- Online All Star, Creative: George Tannenbaum
OMMA Magazine Supplement, Christine Champagne - Friday, September 21, 2012
George Tannenbaum is a high-level creative director with decades of experience. ...
- OMD, MediaCom: Big M&M Award Winners
MediaDailyNews, Steve McClellan - Friday, September 14, 2012
Omnicom's OMD and WPP's MediaCom were the big winners at this year ...
- Ideal Brand Synergy - Friskies Launches Cat Video Awards
VidBlog, Daisy Whitney - Thursday, September 13, 2012
It had to happen. The only question is why it took ...
- Advertising Week Walk of Fame Wants You! (To Vote)
Marketing Daily, Karl Greenberg - Wednesday, September 12, 2012
Yes, it's nearly time again for the 8th annual Advertising Week ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Social: Use of Twitter, Digitas, Proctor & Gamble/Downy
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
While the brand’s assertion that Downy is a “secret weapon for ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Use of Gaming, Hill Holliday, Dunkin' Donuts
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
When the Sims hit Facebook, it was the convergence of two phenome ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Rich Media: Single Execution, Amobee, eBay
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
The MyMix mobile campaign allowed consumers to photograph pictures in print publicatio ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Rich Media: Single Execution, Moxie, Cartoon Network,
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
Targeting kids 6-14, Moxie built a campaign for Cartoon Network’s Level U ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Rich Media: Single Execution, Wunderman, Land Rover
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
Marketers tend to overuse the word “immersive” to describe advertising media, b ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Search Marketing: SEM Campaign, Covario, Guthy-Renker
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
Covario worked with Guthy-Renker to restructure the Proactiv paid search campaign ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Search Marketing: SEM Campaign, FKM, FKM
OMMA Magazine Supplement, OMMA Editors - Thursday, September 6, 2012
FKM set up a paid search campaign optimizing keywords like “the pit ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Search Marketing: SEM Campaign, Mindshare, SAP
OMMA Magazine Supplement, OMMA Editors - Thursday, September 6, 2012
Mindshare’s partnership with Google allowed it to run early tests of ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Search Marketing: SEO Campaign, Covario, Samsung
OMMA Magazine Supplement, OMMA Editors - Thursday, September 6, 2012
Samsung worked with Covario to ensure organic search had a significant influen ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Search Marketing: SEO Campaign, Intrapromote, Honda
OMMA Magazine Supplement, OMMA Editors - Thursday, September 6, 2012
Few companies optimize images for search results well. Intrapromote did it f ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Search Marketing: SEO Campaign, Nina Hale Inc., Land O'Lakes
OMMA Magazine Supplement, OMMA Editors - Thursday, September 6, 2012
About 1 percent of online searches are for recipes, but Land O’Lak ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Social: Campaign, Starcom MediaVest Group, Coca-Cola
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
SMG and Weiden+Kennedy partnered to bring a true second-screen experience to th ...
- 2012 OMMA Awards Finalist: Online Advertising Creativity: Social: Campaign, UM, Xbox/Kinect
OMMA Magazine Supplement, Staff Writers - Thursday, September 6, 2012
To build hype in advance of the release of Kinect Star Wa ...