- You Better Be Marketing To Me
Engage:Boomers, Matt Thornhill - Monday, June 28, 2010
Even if you were "one in a million," there were 78 mo ...
- P&G's 'Life Goes Strong' Extends Program
Marketing Daily, - Monday, June 21, 2010
Procter & Gamble's Life Goes Strong social-media campaign for boomers via N ...
- Understand What And How The Consumer Thinks
Engage:Boomers, Jim Gilmartin - Monday, June 21, 2010
Our need for identity, relationships, purpose, gaining knowledge and growth, rejuvenation a ...
- Denny's AARP Pact Is Generating Results
Marketing Daily, Karlene Lukovitz - Wednesday, June 16, 2010
Denny's promoted the deal offers with a full-page, four-color ad in t ...
- Microsoft Acknowledges New Rulers Of Tech Market: Millennials
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 15, 2010
The power in the tech market has moved from straight-laced business peop ...
- I Get Around
Engage:Boomers, Anne Mai Bertelsen - Monday, June 14, 2010
As geo location services become mainstream, it will be important both f ...
- Sunny Delight's Joint Elixir Proves Popular With Boomers
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 10, 2010
Annual sales of Sunny Delight's Elations line of liquid supplements containing glucosami ...
- Marketers And Boomers, BFFs Once Again?
Online Media Daily, Mark Bradbury - Tuesday, June 8, 2010
Some things are destined to be together. No matter how often th ...
- They Aren't Retiring -- And They Aren't Looking for Retirement Living Options
Engage:Boomers, Stephen Reily - Monday, June 7, 2010
While we knew that Boomer women aren't contemplating anything traditionally identified ...
- Power's Web Intel Unit Looks At Green Lives
Marketing Daily, Karl Greenberg - Friday, June 4, 2010
Teens, early careerists and boomers are advocates of green lifestyles through se ...
- Boomer Brands Take Notice
Engage:Millennials, Mike Doherty - Friday, June 4, 2010
No brand can ever rest easy with one target audience, but bran ...