- Coke Partners With WNBA For Parks Program
Marketing Daily, - Thursday, July 29, 2010
Coca-Cola has signed a multiyear marketing partnership with the Womens National Basketba ...
- Anheuser-Busch Joins Delta, Coke At MSG
Marketing Daily, Karl Greenberg - Monday, July 26, 2010
Madison Square Garden has extended its deal with Anheuser-Busch. It joins sever ...
- ESPN Pulls Sardonic LeBron Spot
MediaDailyNews, David Goetzl - Tuesday, July 13, 2010
While ESPN is often tongue in cheek when it runs its "Th ...
- truTV To Carry First 4 NCAA Tournament Games
MediaDailyNews, David Goetzl - Monday, July 12, 2010
The NCAA has tried to offer some balance for what effectively wi ...
- LeBron James' TV Special Announces Signage, Rewards Boys/Girls Club
MediaDailyNews, David Goetzl - Wednesday, July 7, 2010
The University of Phoenix and Microsoft will co-sponsor a special Thursday nig ...
- Does Coke Know Something About LeBron That We Don't?
Around the Net In Brand Marketing, Nina Lentini - Friday, July 2, 2010
Barry Janoff reports the beverage giant has launched a sweepstakes with i ...