Tag results for "beverages" for July 2008
- Pepsi Will Use Stevia To Sweeten New Sobe Life Drink Within the next few weeks, Pepsi plans to introduce an enhanced wat ...
- Coca-Cola Testing Brews Inspired By Chinese Medicine Coca-Cola has been working quietly to perfect prototype beverages using Chinese herb ...
- Dr Pepper Campaign Features 'Doctors' The new effort, which broke Monday, features Dr. J, basketball's Julius Ervin ...
- Coke's Tienda Program Helps Hispanic Retailers Stand Out Coca Cola hopes to help fuel sales in the U.S. Hispanic mark ...
- Dr. Pepper Gets Stake In Hydrive Energy Drink ...
- Anheuser First-Half Performance Validates Strategy, Execs Report [Beverages] Net sales grew 4.6% for the quarter (to $4.7 billion) a ...
- PepsiCo Has Strong Q2 Despite N.A. Beverage Declines [Beverages] The company cited cross-brand sales declines in convenience stores and slowi ...
- Pom Wins False Advertising Suit Against Purely Juice Ruling that marketing for Purely Juice was misleading when it claimed th ...
- Fitch: Big Beverage Company Growth Lies Overseas [Research] Big beverage marketers will be more strategically focused on international expansio ...
- Economy Spurs Faster Retail (Vs. Food Service) Coffee Growth [Beverages] Small behavior changes have a major impact on the coffee marke ...
- Coke Launches Tour With Hip-Hopper Lupe Fiasco[Beverages] The company will have branding and products at concerts, including "Coca-Co ...
- Coke Looking For Marketing Efficiencies New CEO Muhtar Kent says that as Coca-Cola undergoes an aggressive revi ...
- Biggest Bottler Of Coke Plans To Increase Prices ...
- Peroni Launches New Ads On TV, Cable The campaign is designed to showcase the Italian heritage of Peroni Nast ...
- More Marketing Agony Of Defeat In InBev/A-B Deal [Beverages] "I would be nervous if I were selling sports media," sa ...
- Minute Maid Puts U.S. Olympians On Packaging The Coca-Cola unit is inviting consumers to "Bring Home the Goodness" a ...
- Pepsi Bows New SoBe Life Water Lizards Ad The 30-second spot introduces three new flavors--Agave Lemonade, Yuzu Black Currant a ...
- InBev's Bud Deal Unlikely To Change Branding Tactics [Beverages] "There's a lot of difference from the standpoint of price a ...
- Southern Comfort Follows Its Target Demographic OnlineWith spirits consumption continuing to grow in the U.S., Southern Comfort ...
- Coke's Global Olympic Campaign Highlights China As critics around the world call attention to China's track record ...
- Corona Admits That Competition Is Chipping Away At SalesIncreased competition -- both from new domestic competitors such as Bud Lig ...
- InBev And Anheuser Enter Friendly Talks...
- Out-Of-Home Alcohol Consumption Taking A Dive [Food and Beverage] Although Americans traditionally drink as much--if not more--alcohol wh ...
- InBev Seeks To Replace Anheuser-Busch Board...
- Public Activists Seek Food Poisoning Protection Food safety and consumer watchdogs at the Center for Science in t ...
- Amid Yuks, A-B Wants Product Benefits Message For Bud Light Anheuser-Busch has asked three of its agencies -- DDB, Chicago, LatinWorks, Aust ...
- Nicholson Steps Down As Pepsi's North America CMO ...
- Tough Economy Accelerating Sustainable Food Trends [Food] While consumption of organics and fresh produce has been on ...
- Tecate Light Targets Mexican American Generations [Beverages] The Heineken division, which has until now focused U.S. marketing ...
