- Coke, Bottler Launching Campaign Against Soda Tax
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 30, 2009
...
- Who's Drinking Energy Beverages?
Marketing Daily, - Tuesday, September 29, 2009
Top 10 DMAs in which reside adults who drank an energy dri ...
- Early Products Containing Stevia May Taint Consumer Perception
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 29, 2009
A senior analyst at Mintel says that some of the stevia-sweetened produc ...
- Coca-Cola, Other Mainstream Marketers Taking Kombucha Cure
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 24, 2009
Laraine Dave says a concoction made from black tea and sugar th ...
- MADD Launches Line of Virgin Cocktails
Marketing Daily, - Friday, September 18, 2009
Who says activists can't market? Mothers Against Drunk Driving (MADD) has sign ...
- Soda Turns Into 'Oozing White Gelatinous Mounds'
Around the Net In Brand Marketing, Thom Forbes - Friday, September 18, 2009
A new public awareness campaign from the New York City Department ...
- Debate Over Fructose Tax Starts To 'Fizz Over'
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 17, 2009
Dr. Barry Popkin, co-author of a widely quoted study that noted t ...
- Elsie The Cow Parties With Selena Gomez
Marketing Daily, Karlene Lukovitz - Wednesday, September 16, 2009
The event is designed to tie in with a Gomez record launc ...
- Just An Online Minute... Mekhong Drops Anchor At Apotheke
Just An Online Minute, Kelly Samardak - Wednesday, September 16, 2009
Apotheke. Immediately, because it's described as an unmarked door in Chinatown, ...
- Naked Juice Launches Viral Eco Campaign
Marketing Daily, - Monday, September 14, 2009
As a follow-up to its recent announcement that is has become t ...
- First U.S. Effort To Raise A Glass To Rhone Wine
Marketing Daily, Karl Greenberg - Friday, September 11, 2009
Jon Frederickson, principal of Woodside, Calif.-based Gomberg Frederickson and Associates, says ...
- 'Beauty Foods' Growth Rate Pretty Impressive
Marketing Daily, Karlene Lukovitz - Thursday, September 10, 2009
According to data from Mintel's Global New Products Database, the number ...
- Suntory In Talks To Acquire Orangina From Blackstone
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 10, 2009
...
- Johnny Rockets Offers Kool-Aid Shake
Marketing Daily, - Wednesday, September 9, 2009
Restaurant chain Johnny Rockets has declared September "National Shake Month" and ...
- Vitaminwater Enlists Fans In Creating New Flavor
Marketing Daily, Tanya Gazdik - Wednesday, September 9, 2009
This is mostly a digital word-of-mouth program, via New York-based 360i, whi ...
- Tampico Goes Global With New Campaign
Marketing Daily, - Tuesday, September 8, 2009
Tampico Beverages, a refrigerated juice-drink brand, has launched its first global multi-med ...
- Will Price Slow New Sweetener's Growth?
Marketing Daily, Karlene Lukovitz - Tuesday, September 8, 2009
U.S. sales of zero-calorie sweeteners derived from the stevia plant are bou ...
- Recruiter Says Coke's Success Hinders Executives' Development
Around the Net In Brand Marketing, Thom Forbes - Friday, September 4, 2009
Dean Foust has an interesting piece on companies that recruiters steer aw ...
- Pepsi Launches Video Contest For NASCAR Fans
Online Media Daily, Gavin O'Malley - Wednesday, September 2, 2009
With the help of social media platform provider Reality Digital and TBWA/Chiat/Da ...
- New York State Ad Campaign Takes On Soda And Juice
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 1, 2009
...