- Frito-Lay In Exclusive Deal With 'Reader's Digest'
Marketing Daily, Aaron Baar - Wednesday, September 30, 2009
The company's True North snack brand has signed on as the exclusi ...
- Delta Turns JFK Pink For Breast Cancer
Marketing Daily, - Monday, September 28, 2009
As part of its ongoing support for the Breast Cancer Research Foundatio ...
- Aguilera Teams With Yum For World Hunger Relief
Marketing Daily, Karlene Lukovitz - Thursday, September 24, 2009
The private-sector campaign, which raises awareness, volunteerism and funds for the Unit ...
- Cause & Effect: How MediaVest's New Research Is Affecting Media
MediaDailyNews, Joe Mandese - Friday, September 25, 2009
To help clients better understand the role social causes have on h ...
- MADD Launches Line of Virgin Cocktails
Marketing Daily, - Friday, September 18, 2009
Who says activists can't market? Mothers Against Drunk Driving (MADD) has sign ...
- MillerCoors Challenges Anheuser-Busch InBev
Marketing Daily, - Thursday, September 17, 2009
MillerCoors is putting some money where its metal is. The Chicago-based brew ...
- Fresh & Easy Relaunches School Fundraiser
Marketing Daily, - Wednesday, September 16, 2009
Fresh & Easy Neighborhood Market says it will re-introduce its Shop f ...
- Cascadian Farm Promo Supports N.Y. Parks
Marketing Daily, Tanya Gazdik - Wednesday, September 16, 2009
The General Mills company is also sponsoring a new featured trails gui ...
- K-C's Depend Backs Prostate Awareness With PSA
Marketing Daily, - Monday, September 14, 2009
Kimberly-Clark and its Depend brand have teamed up with Zero -- T ...
- Naked Juice Launches Viral Eco Campaign
Marketing Daily, - Monday, September 14, 2009
As a follow-up to its recent announcement that is has become t ...
- New Initiative Streamlines Research, Helps Charities
Marketing Daily, Karlene Lukovitz - Monday, September 14, 2009
"Pause to Support a Cause" is creating a global opt-in research pan ...
- BofA Goes Digital In Chicago Marathon Efforts
Marketing Daily, Tanya Gazdik - Wednesday, September 2, 2009
Fans are invited to customize a digital running shoe tread with ...