- Facebook Sued For Scanning 'Private' Messages
Online Media Daily, Wendy Davis - Tuesday, December 31, 2013
Two Facebook users have sued the social network for allegedly scanning t ...
- Court Turns Down Google's Street View Appeal
Online Media Daily, Wendy Davis - Monday, December 30, 2013
A federal appellate court has affirmed its earlier ruling that Google's Stre ...
- On PINs And Needles, Target's Brand Struggles
Marketing Daily, Sarah Mahoney - Sunday, December 29, 2013
Target now says the encrypted data did make it into the han ...
- CTIA Debuts Site To Determine App Data Usage
Online Media Daily, Gavin O'Malley - Friday, December 27, 2013
Trying to protect its members, the CTIA wireless association is rolling o ...
- E-Tailers Take On Product Returns
Around the Net In Online Marketing, Gavin O'Malley - Thursday, December 26, 2013
Product returns represent a growing problem for the ecommerce industry, but, ...
- Mobile Data (Almost) Doubles In 2013
Around the Net In Online Marketing, Gavin O'Malley - Thursday, December 26, 2013
Making a lot of advertisers happy, this year, mobile data nearly double ...
- Why Do I Still Get So Much Junk Mail In The Era Of Big Data?
MarketingTools: CRM, D. Daniel Ziv - Tuesday, December 24, 2013
It's amazing how much junk mail we continue to receive, considering t ...
- Data Security Trumps Privacy And Tracking Among Consumer Concerns
Data and Targeting Insider, Steve Smith - Monday, December 23, 2013
Consumers naturally show more concern about identity theft than online privacy, B ...
- The New Era Of Data-Driven Video Ad Creative
Marketing Daily, Oren Harnevo - Monday, December 23, 2013
As video moves beyond TV and has become an essential tool ...
- Facial Recognition App Comes To Google Glass
Online Media Daily, Laurie Sullivan - Friday, December 20, 2013
When Google released Goggles, an app that allows users to snap ...
- BlueKai, Visual IQ Partner, Enhance Brands' Ability To Target Audiences
Online Media Daily, Laurie Sullivan - Wednesday, December 18, 2013
Visual IQ, which supports analytics and attribution modeling to understand how med ...
- Rockefeller Criticizes Data Brokers At Senate Hearing
Online Media Daily, Wendy Davis - Wednesday, December 18, 2013
The head of the Senate Commerce Committee, Sen. Jay Rockefeller (D-W.Va.), sa ...
- How Marketers Will Use Data In 2014
Data and Targeting Insider, Laurie Sullivan - Wednesday, December 18, 2013
I pulled some data-related prophecies to share with you, but here's ...
- Inventory Discovery Is The Key To 'Programmatic Waste' Management
Programmatic Insider, Joshua Koran - Wednesday, December 18, 2013
The "new" programmatic direct transaction model follows the same pricing mechanism ...
- Smartphone Users Willing To Pay For Privacy, Report Says
PolicyBlog, Wendy Davis - Tuesday, December 17, 2013
Online companies that collect data from consumers often argue that doing ...
- Marin, BlueKai Partner For Search Ad Targeting
Online Media Daily, Laurie Sullivan - Monday, December 16, 2013
Marin Software will begin to offer a targeting option that integrates firs ...
- The Emerging Data Ecosystem
Search & Performance Insider, Gord Hotchkiss - Friday, December 13, 2013
Data is ubiquitous, and that is true pretty much everywhere. It w ...
- Sports Merger: S3iDigital Acquires Circle Media
Online Media Daily, Gavin O'Malley - Thursday, December 12, 2013
Billed as a merger, sports-focused social marketing startup S3i Digital is acquiri ...
- What Marketers Need to Know Before They Onboard
Programmatic Insider, Jeff Sporn - Thursday, December 12, 2013
Big data is a big deal, both in and outside the advertisi ...
- VisualDNA Strikes Data, Ad Technology Partnerships
Real-Time Daily, Tyler Loechner - Thursday, December 12, 2013
VisualDNA, an audience insights company, today announced it has completed integrations wi ...
- Data To Create Advertising Services Industry
Data and Targeting Insider, Laurie Sullivan - Wednesday, December 11, 2013
Big data just means there's a lot of it -- but ...
- Twitter Taps Pitney Bowes Location Data For Mobile
Online Media Daily, Laurie Sullivan - Tuesday, December 10, 2013
Twitter has entered into a multi-year licensing agreement with Pitney Bowes ...
- Turn Integrates With Adobe Target, Maxymiser For DMP Upgrades
Real-Time Daily, Tyler Loechner - Wednesday, December 11, 2013
Turn, a marketing technology platform, on Wednesday announced it has integrated wi ...
- Adchemy Looks To Solve Keyword Overload
Online Media Daily, Laurie Sullivan - Tuesday, December 10, 2013
Adchemy continues to drive automation through software as a service tool. ...
- Weather FX To Support 3 Million Data Points For Ad Targeting
Online Media Daily, Laurie Sullivan - Monday, December 9, 2013
Weather FX will make available more than 3 million data points relat ...
- The Consumer Web: On The Verge Of A Major Breakthrough?
Marketing Daily, Tom Chavez - Thursday, December 5, 2013
Today, Web experiences are about Big Data, with people categorized by "typ ...
- No Real-Time Marketing? Try Real Data, Purpose
Marketing Daily, Karl Greenberg - Wednesday, December 4, 2013
Data for data's sake is garbage. That was a major point presente ...
- 2014 To Focus On Cloud Services, Social, Analytics
Online Media Daily, Laurie Sullivan - Wednesday, December 4, 2013
Marketers will find that in 2014 their company's IT departments will mo ...
- Move Over, Big Data - It's Time For Big Action
Real-Time Daily, Paul Alfieri - Thursday, December 5, 2013
As the new year begins with the foundational technology now in plac ...
- Starcom MediaVest, Acxiom, Partner In Long-Term Deal
Around the Net In Media, Phyllis Fine - Wednesday, December 4, 2013
Acxiom has signed a multi-year deal with Starcom MediaVest Group, aiming " ...