- Average On-Target Percentage For Mobile Campaigns Equals Desktop
MoBlog, Gavin O'Malley - Tuesday, November 22, 2016
While desktop ads have historically had higher on-target percentages for reaching the ...
- Alt-Right Conference Heils Trump Victory
Around the Net In Marketing Politics, Philip Rosenstein - Monday, November 21, 2016
While an Alt-Right conference in Washington, D.C. over the weekend had certa ...
- Upworthy's Experiment In Measuring Empathy In Real Time
RTBlog, Tobi Elkin - Thursday, November 17, 2016
Upworthy used facial-recognition software to measure empathy levels in men and w ...
- Digital Strategies In Politics Defined By Age Rather Than Affiliation
Red, White & Blog, Philip Rosenstein - Wednesday, November 16, 2016
Digital advertising in leading political campaigns is being led by young staffe ...
- Millennials Reject Car-Shopping Gender Stereotypes
Marketing Daily, Tanya Gazdik - Monday, November 14, 2016
The antiquated notion that women are intimidated by car shopping while m ...
- How Clinton Lost, By The Numbers
Red, White & Blog, Philip Rosenstein - Thursday, November 10, 2016
Despite president Barack Obama's 52.1% approval rating on the eve of Novemb ...
- Women, African Americans, Millennials, Not As Anti-Trump As Many Thought
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, November 9, 2016
The demographic changes that many assumed would block a Trump win d ...
- Programmatic Video Plays Crucial Role In 2016 Political Digital Strategy
Marketing Politics Daily, Philip Rosenstein - Tuesday, November 8, 2016
With younger and minority populations becoming increasingly engaged in politics, campaigns a ...
- White Nationalists, Neo-Nazis To Monitor Polls In Inner Cities Across the Country
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, November 3, 2016
A whole host of white supremacist and Neo-Nazi groups are publicly planni ...
- Students Elect Clinton In Newsela's Mock 2016 Election
Marketing Politics Daily, Philip Rosenstein - Thursday, November 3, 2016
What if Americans under the age of 18 could vote? According ...
- Turnout, Turnout, Turnout
Red, White & Blog, Philip Rosenstein - Wednesday, November 2, 2016
With the election quickly tightening in the last week, in particular ...