- ABI: Measuring Programmatic Success Takes a Long Time
Show Daily: Videos, Ross Fadner - Friday, September 30, 2016
During his OMMA Programmatic Keynote Interview with MediaPost's Real-Time Daily Editor To ...
- IBM Watson: Talking To An Ad
Real-Time Daily, Philip Rosenstein - Monday, September 26, 2016
IBM Watson has recently made a foray into consumer marketing, including initi ...
- VideoAmp Announces European Expansion With New Offices, Partnerships
Real-Time Daily, Philip Rosenstein - Wednesday, September 14, 2016
Video advertising platform VideoAmp announced on Tuesday a European expansion, which includ ...
- Katie Price And FA Chairman To Headline The Festival Of Marketing
Around the Net In MAD London, Sean Hargrave - Wednesday, September 14, 2016
FA chairman Martin Glenn and reality star Katie Price will both headli ...
- Brightcom Launches Compass, Hybrid Ad Platform
Real-Time Daily, Philip Rosenstein - Wednesday, September 14, 2016
Ad-tech company Brightcom announced Wednesday the public release of Compass, a n ...
- Sourcepoint Releases White Paper Addressing Solutions To Ad Blocking
Real-Time Daily, Philip Rosenstein - Tuesday, September 13, 2016
Sourcepoint, a content compensation platform for digital publishers, on Tuesday released ...
- 33Across Launches Viewability Product
Real-Time Daily, Philip Rosenstein - Tuesday, September 13, 2016
Publisher monetization platform 33Across launched Real Display Pro on Tuesday in ...
- Rocket Fuel's Randy Wootton Sounds Off On Digital Marketing In Election 2016
Red, White & Blog, Philip Rosenstein - Tuesday, September 13, 2016
In the 2016 cycle, political marketers are building on the data trov ...
- Brexit -- Threat Or Opportunity?
MAD London, Matt Byrne - Monday, September 12, 2016
Digital media companies that get their house in order could actually fi ...
- Adform Offers Stand-Alone DMP
Real-Time Daily, Philip Rosenstein - Monday, September 12, 2016
Full-stack ad-tech platform Adform will now offer its existing demand-side platform (DM ...
- General Atlantic Leads $35 Million Investment Round In SessionM
Real-Time Daily, Philip Rosenstein - Monday, September 12, 2016
SessionM, a mobile-first marketing automation and loyalty platform, announced on Thursday ...
- Unruly Dives Into Emotional Intelligence Metrics With New Digital Marketing Tool
Real-Time Daily, Philip Rosenstein - Thursday, September 8, 2016
Video ad-tech company Unruly on Thursday announced partnerships with Nielsen, Affectiva, Moodage ...
- MediaMath Taps Samba TV To Drive Programmatic Segmentation Of TV Audiences
Real-Time Daily, Philip Rosenstein - Wednesday, September 7, 2016
Samba TV announced Wednesday that it has partnered with MediaMath to provi ...