- School Shoppers Looking Closely At Retail Value
Marketing Daily, Aaron Baar - Tuesday, July 28, 2009
"Wal-Mart has spent the past decade getting the brand right for themselves ...
- Ford Backs Business-School Reality Show
Marketing Daily, - Sunday, July 26, 2009
TV One has partnered with the Ford Motor Company to present ...
- Retailers Brace For Dreary Back-To-School Season
Marketing Daily, Sarah Mahoney - Friday, July 24, 2009
A new survey released by America's Research Group and UBS Global Equi ...
- Say Goodbye To The Traditional Textbook
Engage:Millennials, Jason Bakker - Friday, July 10, 2009
Students are tired of being strong-armed at the bookstore, and plenty ...
- Marketing On Higher Ground
Engage:Teens, Angelo Kotzamanis - Thursday, July 9, 2009
As higher education and social media become more tightly linked, marketers c ...
- Fifth Third Bank Tells Students 'Don't Be That Guy'
Marketing Daily, Tanya Gazdik - Tuesday, July 7, 2009
The effort includes www.53.com/students, in-bank and college campus signage, t-shirts, cinema advertisin ...