News Brief

Ford Backs Business-School Reality Show

TV One has partnered with the Ford Motor Company to present an original special, "The Ford HBCU Business Classic," which features business students from historically black colleges and universities (HBCU), who compete for scholarship money via a business plan competition. The reality-style special, hosted by actor Darryl Bell from the classic sitcom "A Different World," will premiere Aug. 2.

The final competition of the Ford HBCU Business Classic is hosted by TV anchor and entertainment correspondent Kevin Frazier.

The show follows students from arrival at Clark Atlanta University, through a 48-hour preparation for the showdown, to their presentations.--Karl Greenberg

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