- Sony Lowers Price Of PlayStation 2
Marketing Daily, - Tuesday, March 31, 2009
Sony Computer Entertainment has lowered the suggested retail price on its PlayStati ...
- People Still Skeptical About 'Green' Claims
Marketing Daily, Aaron Baar - Tuesday, March 31, 2009
"Consumers are naturally skeptical, and the green labels might not mean ...
- CEA Chiefs Says U.S. Ready For TV Switch
Marketing Daily, - Thursday, March 26, 2009
American consumers are ready for the conversion to digital broadcast television th ...
- Panasonic Strategy Seeks To Widen Niche
Marketing Daily, Aaron Baar - Thursday, March 26, 2009
To accommodate its broader target, Panasonic is running ads on "CNN ...
- Brands Follow NBA On Its European Tour
Marketing Daily, Karl Greenberg - Thursday, March 26, 2009
The National Basketball Association is jumping a lot of sharks this ye ...
- Dell Introducing Enterprise Products With Eye Toward Design
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 25, 2009
Dell is launching a new generation of enterprise products today that represen ...
- Sharp Electronics Signs With The Mets
Marketing Daily, - Tuesday, March 24, 2009
The New York Mets and Sharp Electronics Corporation have signed a multiyea ...
- Cisco Buying Flip Camcorder Marketer For $590 Million
Around the Net In Brand Marketing, Thom Forbes - Friday, March 20, 2009
In its continuing effort to expand into consumer products and appear ...
- Canon Fodder
Marketing Daily, Thom Forbes - Friday, March 20, 2009
The real question is why Canon didn't use this as an chan ...
- IBM In Talks To Buy Sun; Seeks To Strengthen Position Against HP
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 18, 2009
...
- Dell Targets Fashion-Conscious Laptop Buyer
Marketing Daily, Aaron Baar - Tuesday, March 17, 2009
Print ads for the Adamo, which takes its name from the Lat ...
- Fired Up: Discovery Sues Amazon Over Kindle
MediaDailyNews, Wayne Friedman - Tuesday, March 17, 2009
Discovery is suing Amazon for copyright infringement for its popular Kindle a ...
- Comcast, Sony Open Co-branded Store In Philly
Marketing Daily, Aaron Baar - Monday, March 16, 2009
The outlet will also feature new technologies and services available from t ...
- Best Buy To Unleash Sales Force Against Wal-Mart Pricing
Around the Net In Brand Marketing, Thom Forbes - Monday, March 16, 2009
Best Buy is preparing to fend off Wal-Mart's brutal price competition ...
- Coming into Focus: High Definition Turns Reality up to 11
Media Magazine, Steve Smith - Monday, March 2, 2009
Even though nobody seems to know exactly what "high-definition" actually means, Americ ...
- Big Boxes Have Advantage In Customer Service
Marketing Daily, Aaron Baar - Thursday, March 12, 2009
The disparity is understandable. Electronics retailers are more specialized than mass merchandiser ...
- Apple Keeps Shuffling Along
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 12, 2009
A new $79 iPod Shuffle is about the size of a t ...
- Apple Rumor Of The Week: Device With Larger Touch Screen
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 11, 2009
Speculation is swirling that Apple is developing a device with a tou ...
- Older Americans Not Out of It
Research Brief, Jack Loechner - Wednesday, March 11, 2009
According to the TNS Compete and the Consumer Electronics Association joint stud ...
- LG, VH1 Partner For Music Education
Marketing Daily, - Saturday, March 7, 2009
LG Electronics' mobile phones division has partnered with VH1's Save The Mus ...
- Why Apple May Be Living In Denial, But It's Working
Around the Net In Brand Marketing, Thom Forbes - Wednesday, March 4, 2009
Apple announced a refreshed desktop line today and a price cut ...
- Gartner: Desktop PC Shipments Will Plummet This Year
Around the Net In Brand Marketing, Thom Forbes - Tuesday, March 3, 2009
Although demand for laptops and netbooks is growing, a steep decline ...
- RAY OF HYPE The picture is still murky after HD format wars
Media Magazine, Daniel Frankel - Monday, March 2, 2009
In the summer of 2002, the heads of the major home-entertainment divisio ...