- Canon Gives Everyone Chance To Direct
Marketing Daily, Aaron Baar - Friday, April 26, 2013
The company is asking members of the general public to create conte ...
- Tablet Satisfaction Carries Huge Halo Effect
Marketing Daily, Aaron Baar - Thursday, April 25, 2013
"Having the experience [of sharing] with their household, they [all] get ...
- Sanders Wins EA Cover Vote
Marketing Daily, Aaron Baar - Thursday, April 25, 2013
The cover athlete for the 25th anniversary of EA Sports's Madden franchi ...
- Amazon Is Thinking Inside The Box
Marketing Daily - Top of the News, Thom Forbes - Thursday, April 25, 2013
Amazon's quest for brand ubiquity will next take it into the roo ...
- Coke Targets Teens With Its First All-Digital Effort
Marketing Daily, Karlene Lukovitz - Tuesday, April 23, 2013
The initiative -- intended to be multi-year -- seeks to involve tee ...
- LG TEams With PTO, Team Energy Star
Marketing Daily, Aaron Baar - Tuesday, April 23, 2013
LG has teamed with PTO Today, an organization helping parent-teach organizations arou ...
- New Mattress Chain Depends On Tablets
Marketing Daily, Sarah Mahoney - Monday, April 22, 2013
"You're not accosted by a salesperson the minute you walk in," sa ...
- Affluents Will Maintain Spending Levels
Marketing Daily, Aaron Baar - Monday, April 22, 2013
According to the American Affluence Research Center's semiannual tracking study of t ...
- E-Cigarette Sales Booming
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 22, 2013
Electronic Cigarettes are picking up fast. Wells Fargo Securities LLC's newest Tobac ...
- RadioShack Nabs Warren As CMO
Marketing Daily, Sarah Mahoney - Friday, April 19, 2013
RadioShack says it has hired Jennifer Warren as SVP/CMO, to lead a ...
- Who Owns A Gaming System?
Marketing Daily, Nina Lentini - Monday, April 22, 2013
Top 10 DMAs in which adults own a gaming system: ...
- LG Building A Non-Water Washer
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 17, 2013
Korean electronics giant is dreaming up a washing machine that won't requi ...
- Dr. Dre's Lucrative Operations
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 15, 2013
Official sponsors of the London Olympic Games burned out their platinum car ...
- UK Tweets Most; Users Migrate To Tablets, Phones
Around the Net In OMD Europe, Nina Lentini - Sunday, April 14, 2013
Twitter users are switching rapidly from PCs to mobile phones and table ...
- Samsung's Smartphone 'Simpler' Than Apple's
Marketing Daily, Aaron Baar - Friday, April 12, 2013
"Even though Apple is considered a simple brand, the Samsung Galaxy w ...
- Spending Refunds? Companies Offer Tax Day Deals
Marketing Daily, Aaron Baar - Sunday, April 14, 2013
Electronics, meals, tattoos ... just a few of the things taxpayers a ...
- Search On Intimate, Wearable Tech - Piece Of Cake, Right?
SearchBlog, Laurie Sullivan - Monday, April 15, 2013
It's a race among Apple, Epson, Google, Microsoft and others to devel ...
- Mojiva: Tablets Critical To Mobile Advertising
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 11, 2013
According to a new report from mobile ad network Mojiva, there we ...
- Smartphones, Tablets Push Mobile Ad Spend Up 148%
Around the Net In OMD Europe, Nina Lentini - Wednesday, April 10, 2013
Spending on mobile advertising in the UK has more than doubled ...
- PC Sales: Someone Left The Cake Out In The Rain
Marketing Daily - Top of the News, Thom Forbes - Thursday, April 11, 2013
Plunge. Sink. Plummet. Collapse. Those are some of the verbs used ...
- Smartphones Are From Mars, Tablets Are From Venus
Engage:Affluent, Pat LaCroix - Wednesday, April 10, 2013
The common assumption is that mobile refers to both smartphones and tablet ...
- More + More Devices = More Multitasking
Marketing Daily, Aaron Baar - Tuesday, April 9, 2013
"It's impressive how much multitasking is increasing," says Francesco Venturini, broadcast le ...
- Arrow Electronics Celebrates Near Future
Marketing Daily, Aaron Baar - Monday, April 8, 2013
Using the NCAA tournament as a high-profile launchpad, Arrow Electronics, a compa ...
- IPhone Naming Doesn't Serve IPhone
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 8, 2013
Blogger Ken Segall points out that naming an iPhone is complicated b ...
- HTC Makes Some Noise
Marketing Daily, Aaron Baar - Friday, April 5, 2013
With an overall marketing spend that will double any of its previo ...
- IPad Tablets Now 30% Off At Best Buy
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 4, 2013
Retailer Best Buy Co. is offering a 30% discount on its curre ...