- Polling Can Double Email Engagement Rates
Around The Net In EU Email Marketing, Sean Hargrave - Friday, November 25, 2016
Higher engagement = lifts in click-through rates, read rates and higher overa ...
- App Retention Declines, User Engagement Rises
Mobile Marketing Daily, Gavin O'Malley - Wednesday, November 9, 2016
Since last year, the average retention rate and sessions per user ha ...
- Programmatic Video Plays Crucial Role In 2016 Political Digital Strategy
Marketing Politics Daily, Philip Rosenstein - Tuesday, November 8, 2016
With younger and minority populations becoming increasingly engaged in politics, campaigns a ...
- Over Half Of Ad Engagement On Desktop Occurs After 15 Seconds In View
Real-Time Daily, Philip Rosenstein - Monday, November 7, 2016
Publisher monetization platform 33Across conducted a study on both online ad viewabili ...
- Why You Should Get A 'Head Start' On Your Holiday Emails Tomorrow
Email Marketing Daily, Jess Nelson - Tuesday, November 1, 2016
A new study from GoDaddy analyzed the engagement rates of emails se ...