- Six Flags Stages End-Of-Summer Concert Sweeps
Marketing Daily, - Monday, August 31, 2009
Troubled amusement park chain Six Flags is staging a Back-to-School Blast, ...
- Comic Explosion: Disney Buys Marvel Entertainment
MediaDailyNews, Wayne Friedman - Monday, August 31, 2009
Making a dramatic move to broaden its products/ characters for more ...
- Organic Taps Arno As VP
MediaDailyNews, - Monday, August 24, 2009
Organic, a digital communications agency, tapped Ben Arno as vice president ...
- Nickelodeon Theme Park To Open In New Orleans
MediaDailyNews, David Goetzl - Tuesday, August 18, 2009
Last year, the now-bankrupt Six Flags decided against reopening its New Orlea ...
- Pinning Down Some Entertainment Marketing Efforts With TV Wrestling
TV Watch, Wayne Friedman - Monday, August 17, 2009
Entertainment marketers have always looked to expand the promotional boundaries for touti ...
- Target Selling Glow-In-The-Dark Ouija Boards
Around the Net In Brand Marketing, Thom Forbes - Friday, August 14, 2009
Store officials ascribe the revived interest in Ouija to widespread fascination wi ...
- Hello, Santa: Sears Turns On The Toys
Marketing Daily, - Wednesday, August 12, 2009
Sears says it will open toy shops in 20 select mall locatio ...
- Nestle's Butterfinger Hits The Comedy Circuit
Marketing Daily, Karlene Lukovitz - Wednesday, August 12, 2009
The Butterfinger/Improv Comedy Tour Sweepstakes offers a grand prize of a come ...
- Fuller 'Can Dream' Of 'Idol' Success
MediaDailyNews, David Goetzl - Wednesday, August 12, 2009
Simon Fuller is prepping a multiplatform initiative that has an "American Ido ...
- Dell Rolling Out Nickelodeon-Branded PCs For Kids
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 12, 2009
Dell has taken the wraps off of the Dell Inspiron Mini Nickelode ...
- Pepsi + Rock Band = New MTV VMA Category
Marketing Daily, Aaron Baar - Tuesday, August 11, 2009
The contest will be promoted through heavy viral promotion, through which Ro ...
- Ford Highlights Connectivity As Selling Point
Marketing Daily, Karl Greenberg - Thursday, August 6, 2009
"Americans spend, on average, 101 minutes per day on the road," sa ...
- Sega Launches Largest Hispanic Effort For Wii Title
Marketing Daily, Aaron Baar - Saturday, August 1, 2009
The marketing effort includes print advertisements in Hispanic publications such as Latin ...