- Credit Card Companies Poaching Each Other's Best Customers
Around the Net In Brand Marketing, Thom Forbes - Friday, May 28, 2010
Former South Dakota Gov. William "Wild Bill" Janklow forever changed the cred ...
- Firm Finds 20% Of Drivers Are Unfit For Roads
Marketing Daily, Tanya Gazdik - Thursday, May 27, 2010
The 2010 GMAC Insurance National Drivers Test indicates that nearly one ...
- Insurance Shoppers Less Concerned With Price
Marketing Daily, - Tuesday, May 25, 2010
While price is a key motivator in the insurance shopping process a ...
- The Hartford Is Top Auto Insurance Website
Marketing Daily, Tanya Gazdik - Monday, May 24, 2010
"With The Hartford topping our ranking for the first time, traditional carrie ...
- Progressive's Flo Pushes Brand To 2nd From 5th
Marketing Daily, Aaron Baar - Friday, May 21, 2010
"We generally say the decision process for most categories is 70/30 emotional/ration ...
- John Hancock Launches 'Retirement Talk'
Marketing Daily, - Thursday, May 20, 2010
The "Retirement Talk" campaign features a brief educational video that is mea ...
- FlyOnTheWall Buzzing Again After Injunction Is Lifted
Online Media Daily, Wendy Davis - Thursday, May 20, 2010
A federal appellate court has stayed a controversial order limiting a financi ...
- Mintel: Banking, Investment DM Remains Steady
Marketing Daily, - Wednesday, May 19, 2010
Banking direct marketing mail volume never took the precipitous hit that ma ...
- Walmart Offers Cash Perks To The 'Unbanked'
Marketing Daily, - Wednesday, May 19, 2010
Walmart, which has been making a marketing push to provide financial servic ...
- Stop Avoiding The Conversation
Engage:Moms, Stephanie Piche - Wednesday, May 19, 2010
Moms care about sustaining and improving their families financially; they want ...
- Aflac Partners With Disney For 'Toy Story 3'
Marketing Daily, Tanya Gazdik - Tuesday, May 18, 2010
The campaign also includes a "Toy Story 3"-themed paint scheme for t ...
- Survey: 62% Ready To Dump Insurance Company
Marketing Daily, Tanya Gazdik - Monday, May 17, 2010
Those who said they were more likely to shop around were willi ...
- Judge Upholds Ban On FlyOnTheWall's Publishing Financial 'Hot News'
Online Media Daily, Wendy Davis - Wednesday, May 12, 2010
A federal judge has rejected Theflyonthewall.com's request to resume publishing banks' sto ...
- Comscore: Consumer Confidence In Banking Continues Slide
Online Media Daily, Gavin O'Malley - Wednesday, May 12, 2010
Despite ongoing privacy concerns, a clear majority of U.S. consumers -- 6 ...
- Visa Intros FIFA World Cup App
Marketing Daily, - Tuesday, May 11, 2010
Available through social media channels including Facebook, the application helps users crea ...
- Citizens Campaign Includes New Tagline
Marketing Daily, Tanya Gazdik - Tuesday, May 11, 2010
The spots show Citizens employees talking about their roles in the communi ...
- Reuters Insider Says No to Biz News Booyahs
VidBlog, Steve Smith - Tuesday, May 11, 2010
- First-Quarter Credit Card Offers Up 29%
Marketing Daily, Tanya Gazdik - Friday, May 7, 2010
Capital One was one of the largest mailers for the quarter, seco ...
- Constellation Brands Targets Younger, Tech-Savvy Wine Drinkers
Around the Net In Brand Marketing, Thom Forbes - Friday, May 7, 2010
Constellation Brands, the world's largest wine producer whose 75 labels include Robe ...
- Fifth Third Bank Partners With Jarc
Marketing Daily, - Tuesday, May 4, 2010
Fifth Third Bank is partnering with Jarc, a Michigan non-profit that serv ...
- U.S. Trust Asks 'What Is Worth?'
Marketing Daily, Tanya Gazdik - Tuesday, May 4, 2010
The campaign is aimed at "ultra high net worth individuals and famili ...
- Bank Of America Documents Its History In 'Story Of Us' Spots
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 4, 2010
Bank of America is airing two-minute commercials trumpeting its influence during t ...