- Food Sales Help Recreation Industry Recovery
Marketing Daily, Karlene Lukovitz - Monday, October 31, 2011
Expanded, tailored food offerings geared to attracting value-driven consumers are reviving foodservi ...
- Kraft Shredded Cheese Teams With Feeding America
Marketing Daily, Karlene Lukovitz - Monday, October 31, 2011
Kraft Natural Shredded Cheese with a Touch of Philadelphia and Feeding Ameri ...
- Pepperidge Farm Touts Stone-baked Artisan Rolls In New Campaign
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 31, 2011
Pepperidge Farm on Tuesday will start promoting a new line of Sto ...
- Kraft Brands Go All Out For Halloween
Marketing Daily, Karlene Lukovitz - Thursday, October 27, 2011
Jell-O, for example, is giving new meaning to the term "brain food ...
- Can Quick-Serve Restaurants Reignite Seafood?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 27, 2011
The NPD Group, a market research firm, reports there has been ...
- Nutrition Label: Most See It, Few Read It Thoroughly
Marketing Daily, Karlene Lukovitz - Wednesday, October 26, 2011
With all of the controversy currently surrounding new front-of-package nutrition labeling system ...
- Heinz Uses Facebook To Build Buzz For Ketchup Variety
Marketing Daily, Karlene Lukovitz - Wednesday, October 26, 2011
Heinz Tomato Ketchup Blended with Balsamic Vinegar, which substitutes balsamic for t ...
- Is A Revolution Brewing In the Checkout Line?
Marketing Daily, Sarah Mahoney - Tuesday, October 25, 2011
Despite rising food prices, consumers (at least for the most part) ha ...
- Kraft Puts Brands In Drivers Seat For NASCAR
Marketing Daily, Karl Greenberg - Tuesday, October 25, 2011
Kraft Foods is continuing its relationship as the Official Cookie of NASC ...
- Food Day Spans More Than 2,000 Events Across Country
Marketing Daily, Karlene Lukovitz - Tuesday, October 25, 2011
Food Day, held Oct. 24, spanned more than 2,000 events in a ...
- Nielsen Wants Its Name On Banana Building
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 25, 2011
As it negotiates a move to downtown Cincinnati, Nielsen wants its na ...
- Necco Wafer Returns...With Sugar
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 25, 2011
New England Confectionery Co. tied to make a health-conscious Necco wafer wi ...
- Smucker Buys Sara Lee Foodservice
Marketing Daily, Karlene Lukovitz - Monday, October 24, 2011
Sara Lee Corp. has sold the majority of its North American foodservi ...
- Kettle Brand In First National TV Campaign
Marketing Daily, Karlene Lukovitz - Monday, October 24, 2011
After 30 years of heavy reliance on word-of-mouth advocacy, Diamond Foods, Inc. ...
- Chobani Selects Leo Burnett NY As New AOR
Marketing Daily, Karlene Lukovitz - Friday, October 21, 2011
After a formal review, yogurt company Chobani has selected Leo Burnett N ...
- Campbell Expands Healthy Request Line
Marketing Daily, Karlene Lukovitz - Friday, October 21, 2011
Campbell Soup Company has launched eight new varieties to its Healthy Reque ...
- RDA To Sell Allrecipes.com
Around the Net In Online Marketing, Fern Siegel - Friday, October 21, 2011
Reader’s Digest Association said it’s exploring a sale of a second k ...
- IOM: Food Needs New, Federal FOP Labeling System
Marketing Daily, Karlene Lukovitz - Thursday, October 20, 2011
The Institute of Medicine is recommending that the Food and Drug Administrati ...
- Consumer Groups Want FTC Probe Of Fritos' Marketing
Marketing Daily, Karlene Lukovitz - Wednesday, October 19, 2011
The Center for Digital Democracy, Consumer Action, Consumer Watchdog and the Prax ...
- Monsanto Sees Produce As A Bumper Market
Marketing Daily - Top of the News, Thom Forbes - Thursday, October 20, 2011
The caption at the top of a "Los Angeles Times" piece th ...
- Fats/Oils Category Relatively Recession-proof
Marketing Daily, Karlene Lukovitz - Tuesday, October 18, 2011
U.S. sales of salad and cooking oils, butter, margarine, mayonnaise and oth ...
- New Snack Line Supports Veterans
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 18, 2011
Ad executives Alan Blum and Charles Herbstreith founded Five Point Snacks, whi ...
- Lindor Refreshes Packaging, TV Approach
Marketing Daily, Karlene Lukovitz - Monday, October 17, 2011
The new TV ad, scheduled to run through the holidays and t ...
- Doritos Shows First Super Bowl XLVI Ads
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 17, 2011
Offering a sneak peek at the first TV commercials that could r ...
- CSPI Files Suit Against General Mills Fruit Snacks
Marketing Daily, Karlene Lukovitz - Monday, October 17, 2011
The complaint contends that the use of wording including "naturally flavored," "go ...
- Pepsi Takes Aim At Yogurt Market
Around the Net In Brand Marketing, Karl Greenberg - Friday, October 14, 2011
PepsiCo Inc. is finalizing a joint venture with German dairy company Th ...
- Big G Cereals Hides DC Comics In Boxes
Around the Net In Brand Marketing, Karl Greenberg - Friday, October 14, 2011
Yes, there are still reasons to enrage your parent/spouse/child by burying yo ...
- 'Men-Only' Dr Pepper Ten Ad Pulls Mixed Results
Marketing Daily, Karlene Lukovitz - Friday, October 14, 2011
When you run a campaign specifically declaring that a new product ...
- Shopping Tool Ziplist Hits TV
Online Media Daily, Mark Walsh - Friday, October 14, 2011
Ziplist has become a popular tool for grocery shopping and organizing recip ...
- Cartoon Characters To Stay On Cereal Boxes
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 13, 2011
Government officials fine-tuning guidelines for marketing food to children say they won ...