- Lindt Can't Trademark Golden Easter Bunnies
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 29, 2013
A federal court in Germany has settled a legal skirmish that h ...
- Milano Cookies Spot Spoofs Dark Secret
Marketing Daily, Karlene Lukovitz - Tuesday, March 26, 2013
The spot can be viewed on YouTube or Milano Cookies' Facebook pa ...
- Campbell App Contest Winner Snags $25K, Contract
Marketing Daily, Karlene Lukovitz - Tuesday, March 26, 2013
Pollinate Inc., a 12-member development team, has been awarded $25,000 in ca ...
- Miracle Whip Dipping Sauces In 'Twisted' Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, March 20, 2013
Working with its creative agency of record, Mcgarrybowen, Chicago, Miracle Whip develop ...
- Young Adults, Families With Kids Drive Ethnic Foods
Marketing Daily, Karlene Lukovitz - Tuesday, March 19, 2013
As the palates of Americans, and younger people in particular, become mo ...
- Supermarkets Losing Share In Fresh-Food Sales
Marketing Daily, Sarah Mahoney - Tuesday, March 19, 2013
In the U.S., sales of these fresh foods typically generate 29% ...
- As Obesity Booms, So Does Weight Loss Business
Marketing Daily, Karl Greenberg - Monday, March 18, 2013
The firm cites Simmons panel data from Experian Marketing Services: almost 3 ...
- New Organic Valley Campaign Features First TV Spot
Marketing Daily, Karlene Lukovitz - Monday, March 18, 2013
The TV spot, dubbed "Mud Pie," shows the young daughter of ...
- Lance Brand 'Relaunches' For 100th Anniversary
Marketing Daily, Karlene Lukovitz - Thursday, March 14, 2013
Lance's overall new marketing strategy forgoes traditional media in favor of digital ...
- Survey Highlights Hispanic Cooking, Shopping Trends
Marketing Daily, Karlene Lukovitz - Wednesday, March 13, 2013
Latinas confirmed that they are not only shopping the Hispanic aisle ...
- Minority Groups, Bottlers Team To Fight Soda Battles
Marketing Daily, Karlene Lukovitz - Wednesday, March 13, 2013
Dozens of Hispanic and African-American civil rights groups, health advocacy organizations a ...
- Wipe Those Tears, Twinkies Are Coming Back
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 13, 2013
The new owners of Hostess say they're hoping to get Twinkies ...
- In New TV Spots, Just Born Pushes 'Peepsonality'
Marketing Daily, Sarah Mahoney - Monday, March 11, 2013
For the first time in a decade, Just Born is using ...
- ConAgra SVP Of Content Integration Tackles Hunger
Around the Net In Brand Marketing, Karl Greenberg - Monday, March 11, 2013
ConAgra Foods is distributing to retail some 300 million packages of foo ...
- Whole Foods Requiring GMO Labeling By 2018
Marketing Daily - Top of the News, Thom Forbes - Monday, March 11, 2013
Whole Foods announced Friday that it would require products sold in a ...
- USOC Sweetens Olympic Roster With J.M. Smucker
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 8, 2013
With the 2014 Winter Games less than a year away, the U. ...
- Food, Clothing Brands Stand Out On Twitter
Around the Net In OMD Europe, Nina Lentini - Thursday, March 7, 2013
Food and beverage brands made up 32% of mentions with McDonald's, Nando' ...
- Making Magic In The Kitchen
Engage:Moms, Suzanne Skop - Friday, March 8, 2013
My friend Carolyn, mother of four, is a magician in the kitche ...
- Land O' Lakes Pinterest Promo Helps Fight Hunger
Marketing Daily, Karlene Lukovitz - Thursday, March 7, 2013
In the "Pin a Meal, Give a Meal" campaign, each time ...
- Food Retailers Look Good For 2013
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 6, 2013
Last year was strong for food retailers - both restaurants and foodservi ...
- Tootsie Roll On A Roll
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 6, 2013
Tootsie Roll Industries reported higher earnings for 2012 as improving sales offs ...
- Yogurtland Debuts 'Flavor Quest' App, Videos
Marketing Daily, Karlene Lukovitz - Tuesday, March 5, 2013
Self-serve frozen yogurt chain Yogurtland has launched a "Flavor Quest" promotion featuri ...