- UK 2016 Ad Spend Slightly Down On Forecasts, Despite Record GBP5bn Q3
Around the Net In MAD London, Sean Hargrave - Tuesday, January 31, 2017
Total growth was 4.4% in 2016, the latest Advertising Association/Warc Expenditure Repo ...
- Sponsorship Outpaces Advertising, Will Approach $63 Billion In 2017
MAD, Steve McClellan - Monday, January 30, 2017
Global sponsorship spending is projected to rise 4.5% in 2017 to $62 ...
- Mobile Fake Clicks (Click Injection) Forecast To Take Spotlight In 2017
Mobile Insider, Laurie Sullivan - Tuesday, January 24, 2017
Click-injection fraud, also known as fake clicks that can appear as "legitima ...
- Weak Ad Gains For Basic Cable, Higher Growth Forecast
Television News Daily, Wayne Friedman - Monday, January 23, 2017
Advertising gains will rise because of new metrics, according to a n ...
- Rise In Broadband-Only Homes Using TV Antennas
Television News Daily, Wayne Friedman - Thursday, January 19, 2017
Projections for 2017: There will be 17.2 million broadband-only homes. Declines ...
- Cord-Cutting Continues, But With Minor Traditional TV Declines
Television News Daily, Wayne Friedman - Tuesday, January 17, 2017
Cable, satellite, and telco pay TV providers are all forecast to si ...
- The World Bank Slashes UK Growth Forecast
Around the Net In MAD London, Sean Hargrave - Wednesday, January 11, 2017
The World Bank has slashed its growth forecasts for Britain up ...
- Fearless Forecasts For The Ad Biz, V2017
MediaDailyNews, George Simpson - Thursday, January 5, 2017
The great thing about forecasting the future in this space: Nobody ev ...
- December Auto Sales Lead To Another Record Year
Marketing Daily, Tanya Gazdik - Thursday, January 5, 2017
"A three-peat is possible -- if not probable -- if Wall Stree ...
- What 2017 Looks Like From Various Executive Perspectives
Research Brief, Jack Loechner - Wednesday, January 4, 2017
What will 2017 look like? Will Trump-style leadership set the tone f ...
- Global Advertising Revenue Reached $532 Billion in 2016, Will Hit $590 Billion in 2017
Mediapsssst, Richard Whitman - Monday, January 2, 2017
Strong growth in private consumption buoyed advertising revenue as brands tried ...
- Top 10 Consumer IoT Trends For 2017
Mobile Insider, Chuck Martin - Tuesday, January 3, 2017
Every year around this time, various entities dust off their crystal bal ...
- Fit And Healthy Predominant American 2017 Personal Goals
Research Brief, Jack Loechner - Tuesday, January 3, 2017
72% of respondents (finally) said they are feeling hopeful about 2017, a ...