- Miracle-Gro: Make Your Garden Grow (Virtually)
MAD, Steve McClellan - Wednesday, April 24, 2024
The lawn and garden care company is launching a contest on farmi ...
- IAB, MRC Adopt Niantic 'Rewarded AR' Ads As Industry Measurement Standard
MediaDailyNews, Colin Kirkland - Tuesday, April 23, 2024
The IAB and MRC guidelines account for interactive and immersive formats a ...
- Meta Opens Up Quest OS To Third-Party Hardware Makers
MediaDailyNews, Colin Kirkland - Tuesday, April 23, 2024
The operating system for Meta's Quest virtual-reality headsets can now be us ...
- Email Gamesmanship: New Tool Enables Discount Scratch-Offs
Email Insider, Ray Schultz - Thursday, April 18, 2024
Marketers can hide special offers behind peel-off layers, email marketing platform Litm ...
- Mobile Gaming Platform Skillz Defeats Shareholder Suit Over Disclosures
MediaDailyNews, Wendy Davis - Wednesday, April 17, 2024
A federal appeals court has sided with mobile gaming platform Skillz ...
- Roblox Partners With PubMatic To Increase Video Ad Sales
MediaDailyNews, Colin Kirkland - Wednesday, April 10, 2024
The partnership with PubMatic will enable programmatic media buying of the popul ...
- Coachella Launches Virtual Stages, 'Sahara Island' In Fortnite
MediaDailyNews, Colin Kirkland - Tuesday, April 9, 2024
Fans will be able to "play" Coachella on virtual stages alongside featur ...
- After Nuclear War, The 'Fallout' Future Looks Grim
TVBlog, Adam Buckman - Wednesday, April 10, 2024
We are a little more than three months into 2024 and Pri ...
- Chipotle Partners With Fighting Game Community
Marketing Daily, Teresa Buyikian - Monday, April 8, 2024
Among the deals, the chain has partnered with Bandai Namco Entertainment Ameri ...
- Apple Allows Retro Game Emulators On App Store
MediaDailyNews, Colin Kirkland - Monday, April 8, 2024
Apple has now made it possible for game emulators to be official ...
- Puzzmo Game Suite Is Now Available In Canada
Publishers Daily, Ray Schultz - Sunday, April 7, 2024
Postmedia offers Hearst's puzzle game for free and as part of ...
- Meta Makes Age Verification A Requirement On Meta Quest Headsets
MediaDailyNews, Colin Kirkland - Tuesday, April 2, 2024
Meta will be asking all users with an account on Quest ...
- Livestreaming Platform Discord To Begin Running Ads
MediaDailyNews, Colin Kirkland - Monday, April 1, 2024
Discord, known for livestreaming, plans to begin showing ads on its fr ...
- WBD Promotes Candy Crush All-Stars Tournament
Out to Launch, Fern Siegel - Friday, March 29, 2024
TNT talent is featured in the spots. ...
- Cable Lobby Presses FCC To Allow Pay-Per-Byte Billing
MediaDailyNews, Wendy Davis - Friday, March 22, 2024
Usage-based billing "equitably ensures that consumers who use goods or services t ...
- JBL's Pivot To Attract Young People On Roblox
Mediapsssst, Richard Whitman - Friday, March 22, 2024
Guided by social agency GoSpooky, the iconic audio products firm launched t ...
- Users Now Able To Build Lego Games In Fortnite
MediaDailyNews, Colin Kirkland - Wednesday, March 20, 2024
Fortnite users can now design and create their own templates and Lego-brand ...
- Gas Stations Enter The Metaverse, Sort Of
MediaDailyNews, Joe Mandese - Thursday, March 21, 2024
Consumers will still be pumping gas IRL, but they'll be able ...
- Roblox Updates Creator Fund To Include More Game Makers, Build Content
MediaDailyNews, Colin Kirkland - Tuesday, March 19, 2024
Roblox is updating its $35 million Creator Fund to include more game-make ...
- LinkedIn Working On In-App Games
MediaDailyNews, Colin Kirkland - Monday, March 18, 2024
LinkedIn is looking to provide its users with simple, puzzle-based experiences simil ...
- Mythbusters: LinkedIn Edition
MediaDailyNews, Zach Oscar - Friday, March 15, 2024
Here's a follow-up myth to the myth that people like advertising: ...
- Why Supersocial Is Betting Its Future On Roblox: A Conversation With Yonatan Raz-Fridman
Media 3.0, Colin Kirkland - Friday, March 15, 2024
"Anyone below the age of 25 is treating Roblox as their prima ...
- Epic Games To Charge Non-Game Developers For Its Video-Game Development Tool
MediaDailyNews, Colin Kirkland - Tuesday, March 12, 2024
Epic Games is updating its pricing structure around its video game developme ...
- Readyverse Is 'Open' For Business, Unveils First Metaverse Game
MediaDailyNews, Colin Kirkland - Monday, March 11, 2024
Debuted at the South by Southwest festival Monday, the battle royale ga ...
- Media Consumption Shifts Influence Voters' Receptivity To Political Ads, Study Finds
MediaDailyNews, Laurie Sullivan - Friday, March 8, 2024
Voters are more than twice as likely to be receptive to politic ...
- Fortnite Expands Beyond Battle Royale With New Lego Games
MediaDailyNews, Colin Kirkland - Thursday, February 29, 2024
Epic Games introduced two new games via its Lego partnership to Fortnit ...
- Sony Lays Off 900 Employees From PlayStation Division
MediaDailyNews, Colin Kirkland - Tuesday, February 27, 2024
The job cuts will impact multiple PlayStation studios, including U.S.-based Insomniac Gam ...
- TV Media Brands Are Strongest Among Puzzle, Action Gamers
Research Intelligencer, Robert Williams - Wednesday, February 28, 2024
People who play mobile puzzle or action games have a greater affini ...
- Forbes' Sandbox Play (No, Not That Sandbox)
Media 3.0, Colin Kirkland - Monday, February 26, 2024
Forbes has announced its own "permanent land" inside The Sandbox, a virtu ...
- Judge Sides Against GameStop, Says Video Games Covered By Privacy Law
MediaDailyNews, Wendy Davis - Friday, February 23, 2024
GameStop users can proceed with claims that the company violated the feder ...