- Mom Community Touts AI Chatbot With A Dig At AI Powerhouses
Marketing Daily, Les Luchter - Monday, May 11, 2026
"ChatGPT has never taken a pregnancy test" says Instagram post touting chatb ...
- Caitlin Clark Champions Exercise For 'Medicine Company' Lilly
Marketing Daily, Les Luchter - Saturday, May 9, 2026
"This campaign is what 'Health Above All' looks like when you actual ...
- IPG Veteran Mike Guarino Named CEO Eversana Intouch Health Agency
MAD, Steve McClellan - Wednesday, May 6, 2026
Most recently Guarino served as Chief Commercial Officer at IPG Health a ...
- AbelsonTaylor Group Names Pietracatella Planning Director
People on the Move, Steve McClellan - Wednesday, May 6, 2026
Healthcare marketing specialist AbelsonTaylor Group has appointed Elise Pietracatella as Planning Director. She joins AbelsonTayl ...
- 'Playing With Heart': Behind Merck's Baseball Tie-In For Bad Cholesterol Awareness
Pharma & Health Insider, Les Luchter - Thursday, May 7, 2026
Why a health awareness campaign featuring baseball? "When players say something, peop ...
- 'NYT' Ad Seeks Higher Prenatal Nutrition Standards
Marketing Daily, Les Luchter - Thursday, April 30, 2026
Current standards were based on research data from 1 million people, mo ...
- Study: Behavioral Problems Widespread Among Young Adults
Marketing Daily, Les Luchter - Tuesday, April 28, 2026
Who knew college students were the most stressed members of their generat ...
- Concierge Doctors: The Lowdown From MDVIP's New CMO
Pharma & Health Insider, Les Luchter - Wednesday, April 29, 2026
"Rushed visits leaving you with unanswered questions? An MDVIP-affiliated doctor has mo ...
- Haleon, Henkel Hanker For Soccer Tie-Ins
Marketing Daily, Les Luchter - Tuesday, April 28, 2026
Henkel's U.S. Soccer Summer of Soccer Sweepstakes prizes include match tickets a ...
- Band-Aid Runs With Boston Marathon To Promote 5 Day Protect
Marketing Daily, Les Luchter - Wednesday, April 22, 2026
As the official first aid sponsor of the run, Band-Aid provided sampl ...
- Other Gum Is 'Dumb,' Says 'Smart' Neuro In First Campaign
Pharma & Health Insider, Les Luchter - Thursday, April 23, 2026
In one spot, "dumb" is symbolized by a sloth blowing bubble gu ...
- UNAIDS Brazil Embeds Spotify Tracks With HIV Prevention Messages
Marketing Daily, Les Luchter - Monday, April 20, 2026
"UNAIDS Brazil inserts the message of protection into a context where sexuali ...
- HIV: A 'Guest From The '80s' That's 'Still Here'
Marketing Daily, Les Luchter - Wednesday, April 15, 2026
"You act like I don't exist. While you ignore me, I'm o ...
- AI In Health Marketing Visuals: Q&A With Getty Images
Pharma & Health Insider, Les Luchter - Thursday, April 16, 2026
"Imagine a world where the impact of a disease state on eve ...
- Amazon Biopharma Research Debuts With AI Agents
MediaDailyNews, Laurie Sullivan - Tuesday, April 14, 2026
The company has partnered with Memorial Sloan Kettering to support accelerated antibo ...
- 'Advil Exchange' Hopes To Convert Tylenol Users
Marketing Daily, Les Luchter - Monday, April 13, 2026
With the exchange, users scan an expired over-the-counter pain product and unlo ...
- The $165B 'Annoyance Economy' -- Friction Is The Business Model
Research Intelligencer, Rob Williams - Monday, April 13, 2026
American consumers are losing billions to what can only be described ...
- Campaign Fights Rising Gen Z Nicotine Use
Marketing Daily, Les Luchter - Friday, April 10, 2026
Spots showcase "cycle of addiction tied to everyday stressors like school, wor ...
- 'Holding Out For A Hero': A Plea For Organ Donors
Marketing Daily, Les Luchter - Tuesday, April 7, 2026
The spot features patients in hospital beds singing Bonnie Tyler's 1984 "Footloos ...
- Got Any Questions About 'The Journey To End Cancer'?
Pharma & Health Insider, Les Luchter - Wednesday, April 8, 2026
A Houston Hospital aims to answer them with a traveling interactive exhib ...
- Campaign Suggests Surprising Way To Reduce Prostate Cancer Risk
Marketing Daily, Les Luchter - Monday, April 6, 2026
"Beat Cancer Off" says a study shows frequent masturbation can reduce ri ...
- How Do You Want Your Perimenopausal Celebs: Graceful Or Funny?
Marketing Daily, Les Luchter - Monday, April 6, 2026
Ballet icon Misty Copeland, comedian Amy Schumer star in two separate campai ...
- 'Phenylicanactabide'? Translating Medical Gobbledygook
Marketing Daily, Les Luchter - Thursday, April 2, 2026
In one spot, telehealth platform Verily Me shows how it "turns confusi ...
- Retailers Learn To Make Perimenopause A Marketing Cause
Marketing Daily, Les Luchter - Tuesday, March 31, 2026
Lead with solutions, not diagnoses, when targeting women on this health issu ...
- What Michael Caine And John Wayne Have In Common
Pharma & Health Insider, Les Luchter - Wednesday, April 1, 2026
Both are part of a voice licensing marketplace begun by AI voi ...
- Health Doesn't Need To Be 'Ludacris,' Says One A Day Campaign
Marketing Daily, Les Luchter - Monday, March 30, 2026
"There's only room for one Ludacris in this world," intones a voiceove ...
- Reminder: Football Players DO Get Concussions
Marketing Daily, Les Luchter - Friday, March 27, 2026
"Madden NFL 2026," a football simulation game, is modified to reflect th ...
- Play Ball! And Strike Them Out For AbbVie's Good Cause
Marketing Daily, Les Luchter - Wednesday, March 25, 2026
With "Striking Out Cancer," AbbVie will donate $20 to Stand Up ...
- A 'Full House': Cologuard, Now Owned By Abbott, Launches Stamos/Sweetin Campaign
Marketing Daily, Les Luchter - Tuesday, March 24, 2026
The premise is that Jodie Sweetin has just turned 45 but ...
- Online Therapy Service Rula Sets First National Campaign
Marketing Daily, Les Luchter - Monday, March 23, 2026
One activation,"3am Therapy," offers "free therapy for everyone who's awake wondering ...