- Opioid Hotline Runs OOH Outside Pharmacies
Marketing Daily, Les Luchter - Sunday, March 17, 2024
Billboards connect addicts to recordings "to get advice on how to qu ...
- HeHealth App Quickly Allays (Or Confirms) Male STD Fears
Pharma & Health Insider, Les Luchter - Thursday, March 14, 2024
Everything you always wanted to know about this app, which focuses ...
- Lantern Pharma Targets Surprising Group For Lung Cancer Screenings
Marketing Daily, Les Luchter - Tuesday, March 12, 2024
Yes, nonsmokers get cancer: 25 never-smokers die daily from lung cancer ...
- Who Knew Mites Could Be This Cute?
Marketing Daily, Les Luchter - Wednesday, March 6, 2024
Adorable animated versions of mites, which cause symptoms like eye irritation, st ...
- Rosy App Expands Women's Health Content
Marketing Daily, Les Luchter - Tuesday, March 5, 2024
Five-year-old women's sexual wellness app Rosy today transforms into an overall women ...
- Omron Debuts Film To Hear 'The Sound of AFib'
Marketing Daily, Les Luchter - Friday, March 1, 2024
"Listen to Your Heart" is music that evokes a "heartbeat in harmo ...
- Ozempic, Oprah, And Weight Loss Culture
Mad Blog, Barbara Lippert - Wednesday, February 28, 2024
Already, the popularity of the wonder drug has had a thunderous effe ...
- Mucinex's AI-Generated Game Mashes The Mascot
Marketing Daily, Les Luchter - Wednesday, February 28, 2024
Has Mr. Mucus met his match? ...
- Kenvue Launches ZyrTalk To Combat Social Media Allergy Misinformation
Marketing Daily, Les Luchter - Monday, February 26, 2024
"One in five Americans turn to TikTok before their doctor when seeki ...
- With Tech-Focused Campaign, Carafem Navigates Shifting Abortion Landscape
D2C Insider, Sarah Mahoney - Monday, February 26, 2024
The video effort highlights the abortion provider's high-quality care, driven by ...
- Alzheimer's Campaign Tackles The Aimless Wandering Symptom
Marketing Daily, Les Luchter - Saturday, February 24, 2024
Each of three ads features a stark image showing a wanderer ...
- Animated Series Examines The Future of Health Care And Hospitals
TVBlog, Adam Buckman - Friday, February 23, 2024
With health care on the minds of many, here comes an animat ...
- Are Local Pharmacies The New Doctors Offices?
Mediapsssst, Richard Whitman - Wednesday, February 21, 2024
According to a new survey from Stagwell's Harris poll 7 in ...
- Qnovia Aims For Smoking Cessation Breakthrough
Pharma & Health Insider, Les Luchter - Thursday, February 22, 2024
When it comes to smoking cessation, "the medicines we're giving [patients] a ...
- You Betcha! Fargo's Swanson Health Stresses Midwest Roots In Brand Refresh
Marketing Daily, Les Luchter - Tuesday, February 20, 2024
The campaign "dispels the myth that innovation in health and wellness on ...
- 'Ahazihng': Patients 'Review' Dental Practice From The Dental Chair
Marketing Daily, Les Luchter - Monday, February 19, 2024
Ever try speaking to a dentist while your mouth is full ...
- Campaigns Focus On Period Education For Young Women
Marketing Daily, Les Luchter - Wednesday, February 14, 2024
One campaign uses a special font containing periods in the shape ...
- Abreva Aims To Destigmatize Cold Sores With Diamond Sweepstakes
Marketing Daily, Les Luchter - Tuesday, February 13, 2024
Grand prize is a pair of $50,000 bespoke lips, with a ru ...
- NYU Langone Health Highlights Impressive Stats, Real Doctors
Marketing Daily, Les Luchter - Monday, February 12, 2024
Spots were filmed at actual NYU Langone hospitals by agency Deloitte Digit ...
- MangoRX Offers ED Pills To Losing Super Bowl Team
Marketing Daily, Les Luchter - Friday, February 9, 2024
Bad performance on the field, you see, can lead to bad performan ...
- Bridges Consumer Healthcare Selects Curiosity As AOR
Accounts on the Move, Fern Siegel - Wednesday, February 7, 2024
Curiosity with overseeing four of Bridges' brands. The first work debuts ...
- No Big Surprise: Lilly Reports Sales Surges For Weight-Loss Drugs
Marketing Daily, Les Luchter - Tuesday, February 6, 2024
Zepbound, which only debuted in pharmacies on Dec. 5, nonetheless managed ...
- Not A Headache: Revenues Grow For Migraine Drugs
Marketing Daily, Les Luchter - Sunday, February 4, 2024
Pfizer's Lady GaGa-endorsed Nurtec, along with another Pfizer migraine drug, Vydura, garner ...
- New Drug Could Relieve Severe Pain Without Addiction
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, February 1, 2024
Vertex Pharmaceuticals plans to file for U.S. approval by mid-2024 for t ...
- Medicine Invades Wellness Industry As Market Splits Into Hardcore, Softcore
Marketing Daily, Les Luchter - Wednesday, January 31, 2024
Hardcore is the "hyper-medical, high-tech, even more expensive market," while softcore ...
- MRC Grants First-Ever Point-Of-Care Ad-Measurement Accreditation
MediaDailyNews, Joe Mandese - Thursday, February 1, 2024
The accreditation to PatientPoint's digital, place-based media network included new, "supplemental" auditi ...
- Joymode Takes On Viagra -- And 'Sketchy' Boner Pills
Pharma & Health Insider, Les Luchter - Thursday, February 1, 2024
Joymode combines ingredients such as L-citrulline, cited in peer-reviewed journals as improvi ...
- MiraLax Loosens Up The Constipation Conversation
Marketing Daily, Les Luchter - Monday, January 29, 2024
Abbi Jacobson and Ilana Glazer, stars of "Broad City," reunite five yea ...
- Millennial Stress, Female Blockage: Issues Facing The Nation
Mad Blog, Barbara Lippert - Friday, January 26, 2024
"Broad City" stars give a millennial master class in constipation in ...
- Nonprofit Aims To Fight 'Bull***' Healthcare Price Estimates
Pharma & Health Insider, Les Luchter - Friday, January 26, 2024
Campaign spot dares to imagine a world in which other industries u ...