- Sesame Workshop To Help Market Fruit, Veggies To Kids
Marketing Daily, Karlene Lukovitz - Thursday, October 31, 2013
In support of First Lady Michelle Obama's "Let's Move" initiative to redu ...
- NFL, Dairy Council, Quaker: 'Make Your Move'
Marketing Daily, Sarah Mahoney - Wednesday, October 30, 2013
When students and schools register at the initiative's Web site, they c ...
- Campaign Pushes M&M's To Drop Artificial Dyes
Marketing Daily, Karlene Lukovitz - Thursday, October 31, 2013
The Center for Science in the Public Interest (CSPI) and a moth ...
- U.S. Potato Board Partners With Hungry Girl
Marketing Daily, Karlene Lukovitz - Monday, October 28, 2013
Lisa Lillien -- who has frequently expressed her love of potatoes ...
- You've Come A Long Way, Patient
Marketing: Health, - Tuesday, October 29, 2013
Once upon a time, the doctor/patient story centered on two stock character ...
- New Research Predicts How Newly Insured Hispanics Will Influence The Healthcare System
Marketing: Health, Eric Talbot - Monday, October 28, 2013
For those in the healthcare industry, the anticipation of what the Affordab ...
- Want Fries With That? Kids Say 'No Thanks' To Boring Kid's Menus
Engage:Millennials, Nicole Granese - Friday, October 25, 2013
Kids have always had some input on family decisions, but today's G ...
- Building Relationships With Content Marketing
Marketing: Health, Daniella Koren - Friday, October 25, 2013
My last post introduced the concept of Responsive Relationship Marketing: the practi ...
- Coke Under Heavy Fire; Also Loses Chief N.A. Marketer
Marketing Daily, Karlene Lukovitz - Tuesday, October 22, 2013
The brand is the subject of a petition from LGBT supporters relati ...
- It's Only Natural -- Or Is It?
Marketing Daily, Bill Goodwin - Friday, October 18, 2013
Why introduce a child to snacks and foods that aren't truly go ...
- Can Marketers Help Consumers Make A Dent In The Healthcare Universe? Yes, They Can
Marketing: Health, Fard Johnmar - Friday, October 18, 2013
All of us are well aware that healthcare is rapidly changing. We' ...
- NIH Using Twitter to Study Depression
The Social Graf, Erik Sass - Wednesday, October 16, 2013
Major depressive disorder affects roughly one out of six people (16.2% ...
- Big Data Creates A Big Opportunity For Redemption
Marketing: Health, Sarah Larcker - Friday, October 11, 2013
These days, it seems every headline decrees the power of Big Dat ...
- Fast Food Critics Can't Keep Up
Marketing Daily - Top of the News, Thom Forbes - Thursday, October 10, 2013
Things sure do move fast in the junk food ... er, Qui ...
- Fine Line Between Best-For-All And Best-For-Brand
Marketing: Health, Dave Lockwood - Tuesday, October 8, 2013
In the world of healthcare marketing, as brands brace for intensifying competiti ...
- BK Sees Perception Gains After 'Satisfries' Launch
Marketing Daily, Karlene Lukovitz - Friday, October 4, 2013
Burger King's launch of fries with 30% fewer calories and 40% le ...
- Finding Your Vacuum: Systematic Solutions
Marketing: Health, Tim Davies - Friday, October 4, 2013
At the recent National Pediatric Innovation Summit in Boston, doctors, scientists, ...
- United Concordia Uses Social For Education
Marketing Daily, Tanya Gazdik - Wednesday, October 2, 2013
National dental insurance provider United Concordia is launching a cause marketing campai ...
- Marketplace Open Enrollment Today: Tips for Insurance Organizations in Today's Consumer-Directed Healthcare Marketplace
Marketing: Health, Bart Foster - Tuesday, October 1, 2013
Today marks the first day of open enrollment for the Affordable Ca ...
- FDA Gives Guidance to Health Tracker, Behavior Mod Apps
Data and Targeting Insider, Steve Smith - Tuesday, October 1, 2013
The Food and Drug Administration has issued general guidelines about the kin ...