- Telemundo Gets Spanish-Language Rights To World Cup
MediaDailyNews, Erik Sass - Friday, October 31, 2014
Telemundo is officially taking over the U.S. Spanish-language broadcast rights to FI ...
- The Loud Noise Scaring Away CMOs From The Hispanic Market
Engage:Hispanics, Arturo Nava - Thursday, October 30, 2014
The Hispanic market reminds me of the stock market. Both are fill ...
- Hispanic Voters: The Under-Mobilized Demographic
Engage:Hispanics, Sean Gera - Wednesday, October 29, 2014
There are numerous topics to consider in the 2014 midterm elections ...
- Will Millennials Challenge The Hispanic Health Paradox?
Engage:Hispanics, Mario Carrasco - Thursday, October 23, 2014
If you look at the statistics, the numbers don't add up. Whi ...
- How Come So Many Marketers Have Mobile-First Strategies, But So Few Are Hispanic-First?
Online Spin, Dave Morgan - Thursday, October 23, 2014
Lots of folks talk about the importance of multicultural marketing in t ...
- Univision To Join HBO, CBS With Streaming Service?
Around the Net in Video, P.J. Bednarski - Friday, October 17, 2014
The Spanish-language broadcaster plans to bring live and on-demand streaming to co ...
- In-Store Inflection
Engage:Hispanics, Roberto Siewczynski - Thursday, October 16, 2014
"Points of inflection" are the shopper marketer discoveries - nuggets of da ...
- Why Do So Many Latino Marketing Initiatives Fail?
Engage:Hispanics, Sebastian Aroca - Tuesday, October 14, 2014
It's no longer news that the Latino market is one of t ...
- Telemundo, Wells Fargo Target Hispanics With Personal Finance Info
MediaDailyNews, Erik Sass - Monday, October 13, 2014
Telemundo and Wells Fargo are joining forces to raise awareness of issu ...
- GoTV, Latin Anywhere Merge, Form Latin Everywhere
MediaDailyNews, Erik Sass - Monday, October 13, 2014
Spanish-language digital entertainment outfit GoTV has merged with Latin Anywhere, which ow ...
- Why English AND Spanish Are The Official Languages Of The Internet For Hispanics
Engage:Hispanics, Lee Vann - Thursday, October 9, 2014
The debate rages on. As marketers think about how to execute Tot ...
- ESPN Radio, NBA Sign Deal
MediaDailyNews, Erik Sass - Monday, October 6, 2014
ESPN Audio has signed a nine-year agreement with the National Basketball Associatio ...
- iHeartMedia Plans iHeartRadio Fiesta Latina
MediaDailyNews, Erik Sass - Friday, October 3, 2014
With Hispanic audiences growing rapidly and Latin music becoming increasingly popular ...
- Director Rodriguez Challenges Adland To Better Showcase American Diversity
MAD, Larissa Faw - Thursday, October 2, 2014
Rodriguez spoke at Horizon on Wednesday (Oct. 1) to discuss the curre ...
- Applying 'Total Market' to Digital
Engage:Hispanics, Jose Villa - Thursday, October 2, 2014
Do a Google search for “total market approach” and you’ll quickly s ...
- ImpreMedia Launches Chica Fresh For Hispanic Millennial Women
MediaDailyNews, Erik Sass - Wednesday, October 1, 2014
ImpreMedia, publisher of El Diario in New York and La Opinion ...