- Argos Opens Digital Hubs In Sainsbury's
Around the Net In MAD London, Sean Hargrave - Friday, January 30, 2015
Argos is to open 10 digital stores in Sainsbury's supermarkets. The agreeme ...
- Morrisons' Chair Says Big Four Not Talking To Customers In Their Ads
Around the Net In MAD London, Sean Hargrave - Friday, January 30, 2015
Morrisons' chairman Andrew Higginson says the ads of the big-four supermarkets "on ...
- Data-Driven Campaigns Three Times As Likely To Reap Competitor Advantage
Around the Net In MAD London, Sean Hargrave - Friday, January 30, 2015
A survey released by Turn and Forbes Insight shows that almost three-quarte ...
- Deezer Seeks First Ad Agency
Around the Net In MAD London, Sean Hargrave - Friday, January 30, 2015
Christian Harris, Deezer's UK and Ireland managing director, is leading the proce ...
- Havas Launches Helia Network
Around the Net In MAD London, Sean Hargrave - Friday, January 30, 2015
Havas Worldwide is ditching its EHS agency brand and introducing a n ...
- Facebook Vows To Improve Measurement Tools
Around the Net In MAD London, Sean Hargrave - Friday, January 30, 2015
Facebook will push investment into improving its measurement tools to reassure markete ...
- Mobile Phones - Just A Connection Or More? Wallflower Vodafone Will Find Out
London Blog, Sean Hargrave - Friday, January 30, 2015
As Vodafone sits out this round of courting and nuptials, we wi ...
- New Twitter Videos Offer New Creative Route For Brands
Around the Net In MAD London, Sean Hargrave - Thursday, January 29, 2015
Twitter has introduced its video platform, which allows real-time opportunities to uplo ...
- Facebook Launches 'Conversion Lift' Analysis To Measure Ad Impact
Around the Net In MAD London, Sean Hargrave - Thursday, January 29, 2015
Facebook's "conversion lift" service is an effort to allow advertisers to measu ...
- Asda Programmatic Publisher Plans Not A Threat
Around the Net In MAD London, Sean Hargrave - Thursday, January 29, 2015
Asda's ambition to be viewed by brands and media agencies as ...
- 'The Guardian' Moves To Time Metric, Not Just Clicks
Around the Net In MAD London, Sean Hargrave - Thursday, January 29, 2015
"The Guardian" has overhauled its site to sell advertisers on reader attentio ...
- EasyJet Targets Premium Rivals, Not 'Copycat' No-Frills Airlines
Around the Net In MAD London, Sean Hargrave - Thursday, January 29, 2015
EasyJet's head of marketing Ian Cairns says its marketing strategy for t ...
- UK Advertising Delivers GBP14.3bn, But Valued At GBP9.4bn, AA Claims
Around the Net In MAD London, Sean Hargrave - Thursday, January 29, 2015
Advertising provides GBP187 worth of media, culture and sport to each ...
- Sky To Launch Mobile Service Via O2
Around the Net In MAD London, Sean Hargrave - Friday, January 30, 2015
Sky will launch its own mobile network next year after signing ...
- It's Time For Time To Replace Meaningless Click-Throughs
London Blog, Sean Hargrave - Thursday, January 29, 2015
Click-through rates and impressions are now effectively meaningless and so, as "T ...
- Rapists Using Social Media To Cover Up Crime
The Social Graf, Erik Sass - Thursday, January 29, 2015
British police have identified a chilling new trend, in which rapists u ...
- Netmums Founder Launches Channel Mum On YouTube
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
Netmums founder Siobhan Freegard has today launched Channel Mum, the UK's fir ...
- London Commuters Greeted By Sky Atlantic's Polar Bear
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
Commuters across the capital received a shock yesterday morning -- when S ...
- P&G Gives Sales Warning, Pledges To Keep Seeking Efficiencies
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
Procter & Gamble (P&G) has pledged to continue its drive to impro ...
- Twitter To Offer Postcode Targeting In Time For General Election
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
Twitter has announced that with the lead-up to the general election ...
- Newcastle Brown Crowdsources Super Bowl Spot With 37 Brands
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
Newcastle Brown Ale has joined forces with 37 other brands for t ...
- 'Breaking Bad' Lawyer Saul Returns To Netflix In Better Call
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
"Breaking Bad" fans in need of a fix can get their long-await ...
- WPP's Mark Read To Become Global Chief Executive At Wunderman
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
Mark Read, the chief executive at WPP Digital, has been named t ...
- Britvic New Strategy To Appeal To More Adults
Around the Net In MAD London, Sean Hargrave - Wednesday, January 28, 2015
Britvic is looking to bring in new consumers across its categories ...
- Netflix Declares War On Linear TV With A Show Aired Every Tuesday? Confused?
London Blog, Sean Hargrave - Wednesday, January 28, 2015
Netflix talks big about revolutionising linear television, but it's failing to wa ...
- Controversial Suarez Tops Bill In Adidas' Latest Campaign
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
The Barcelona and Uruguay striker lines up in an ad also featuri ...
- BuzzFeed Hires Journalist For LGBT Stories
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
BuzzFeed UK has appointed an editor to cover lesbian, gay, bisexual a ...
- Amazon Was The Clear Winner Over Christmas For Entertainment
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Data from Kantar Worldpanel shows Amazon raked in GBP1 of every GB ...
- Media Execs And New Media Stars Join Debrett's Influential List
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Jon Claydon, Rita Clifton, Karen Blackett and Sarah Warby are among t ...
- Apple Sold More Phones In China Last Year Than US
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Apple is set to make the landmark announcement that it shifted mo ...