- SSP Matomy Turns To Mobile, Programmatic After Missing On H1 2015 Revenue
Real-Time Daily, Tyler Loechner - Friday, August 28, 2015
Matomy, a supply-side platform (SSP) which trades on the London Stock Exchang ...
- Alphabet Stock Boost As Pet Projects Spun Out From Cash Cows
Around the Net In MAD London, Sean Hargrave - Wednesday, August 12, 2015
Larry Page's restructuring of Google under a new umbrella called Alphabet deliver ...
- Morrisons Says New Premium Milk Brand Came From Listening To Social Media
Around the Net In MAD London, Sean Hargrave - Wednesday, August 12, 2015
Morrisons says it has launched a new milk brand that will gi ...
- Lord Sugar Sells Amscreen To Former CBS Outdoor Chief Exec Tom Goddard
Around the Net In MAD London, Sean Hargrave - Wednesday, August 12, 2015
Lord Sugar has sold his out-of-home media business Amscreen to Tom Goddar ...
- Doritos Teams Up With The Lad Bible To Launch 'The Summer Bible'
Around the Net In MAD London, Sean Hargrave - Wednesday, August 12, 2015
The Summer Bible will host "courageous videos and the best summer hack ...
- ITV Takes Stake In Channel Mum
Around the Net In MAD London, Sean Hargrave - Wednesday, August 12, 2015
ITV has taken a stake in Channel Mum, a YouTube network looki ...
- Newspapers Reach New Deal On Football Coverage
Around the Net In MAD London, Sean Hargrave - Wednesday, August 12, 2015
A coalition of the UK's major national newspapers and international news agenci ...
- Think Mobile Integration, Rather Than Mobile First
Around the Net In MAD London, Sean Hargrave - Wednesday, August 12, 2015
The latest report from Ofcom found that more people are accessing t ...
- It's Sales That Should Be Concerned By Data-Driven Mad Men, Not The CIO
London Blog, Sean Hargrave - Wednesday, August 12, 2015
Data-driven marketing has led many to speculate about the changing nature ...
- EDITOR'S NOTE: MAD London Takes A Summer Break Until September 2nd
MAD London, Sean Hargrave - Wednesday, August 12, 2015
Today's MAD London newsletter will be the last until September 2nd. ...
- Ad Blocking Set To Cost $41bn Next Year
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
With the use the ad-blocking software on the rise, it is s ...
- Google Forms Alphabet Parent Company
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
The creators of Google have announced plans for a new parent compa ...
- Shell Company Floats To Buy Struggling Media Brands
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
A shell company that plans to snap up a string of trust ...
- Tweeting For Beer
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
The Britain Beer Alliance is continuing its wave of food- and beer-relat ...
- Lionsgate Drops MEC For Carat
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
Lionsgate, the film distributor, has appointed Carat to handle its media planni ...
- Twitter Executives Show Commitment Through Buying Stock
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
Twitter executives have just bought up the company's stock in what ...
- Emirates Signs Up Jennifer Aniston For Global Awareness Campaign
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
Emirates has landed Hollywood actress Jennifer Aniston to front a new maj ...
- Do Huge Ad-Blocking Numbers Matter In A Mobile World?
London Blog, Sean Hargrave - Tuesday, August 11, 2015
The numbers around ad blocking are massive and scary for the industr ...
- Digital Giants Could Face Far Tougher Security Rules
Around the Net In MAD London, Sean Hargrave - Monday, August 10, 2015
Digital giants such as Amazon and Google could face stringent security la ...
- The Sun And Sun On Sunday Had An 'Exceptional' July
Around the Net In MAD London, Sean Hargrave - Monday, August 10, 2015
Front-page exclusives on the Queen's Nazi salute and Lord Sewel helped T ...
- Carphone Warehouse Customers Vent Fury Over Cyber Breach Announcement Delays
Around the Net In MAD London, Sean Hargrave - Monday, August 10, 2015
Angry Carphone Warehouse customers have vented their frustration after it was reveal ...
- AdBlock Plus Warns Industry To Deal With Ad Fraud Or See Blocking Spread To Mobile Devices
Around the Net In MAD London, Sean Hargrave - Monday, August 10, 2015
Marketers need to come to grips with growing mobile ad fraud ...
- British Gas Brings All Its Services Into Single TV Ad Campaign
Around the Net In MAD London, Sean Hargrave - Monday, August 10, 2015
British Gas is evolving its "Planet Home" marketing campaign to push a ...
- Children's YouTube Channel Hits Top 5 Position And Launches Toy Range
Around the Net In MAD London, Sean Hargrave - Monday, August 10, 2015
Fresh from overtaking Ed Sheeran, the BBC and X Factor in YouTube ...
- Brands On Alert As Massive Fines Set To Dwarf Reputation Damage After Hack Attacks
London Blog, Sean Hargrave - Monday, August 10, 2015
Hacking events are serious -- but the huge names still very mu ...
- Editor's Note: Upcoming August Summer Break For MAD London
MAD London, Sean Hargrave - Monday, August 10, 2015
MAD London will be taking a summer break for the latter ha ...
- Adidas To Launch 'Create Your Game' Campaign To Increase Visibility
Around the Net In MAD London, Sean Hargrave - Friday, August 7, 2015
Adidas is planning to further its investment in marketing over the re ...
- Unlimited Leave And A Free Massage -- Evidence Of A Tech Crash Coming?
Around the Net In MAD London, Sean Hargrave - Friday, August 7, 2015
Unlimited maternity and paternity leave. A $70,000 a year minimum salary. ...
- Lenovo Yet To Work Out What To Do With Motorola Brand
Around the Net In MAD London, Sean Hargrave - Friday, August 7, 2015
Lenovo completed its $2.91 billion acquisition of Motorola's handset business, Motorola Mobilit ...
- Nearly A Third Of Premier League Sponsors Risk Wasting Their Money
Around the Net In MAD London, Sean Hargrave - Friday, August 7, 2015
Research by Aberfield Communications found that almost a third of Premier Leag ...