- Sapporo Launches First U.S. TV Campaign
Marketing Daily, Tanya Gazdik - Friday, May 23, 2014
Sapporo beer is launching a $2 million integrated campaign which includes t ...
- Fruit Vines Bites Launch Uses TV, Mobile Tour, Social
Marketing Daily, Karlene Lukovitz - Wednesday, May 21, 2014
The campaign also includes a mobile sampling tour, in partnership with C ...
- Samsung Has No Trouble With The Curve
Marketing Daily, Aaron Baar - Tuesday, May 20, 2014
"Most consumers think, 'I'm good with what I have,'" Peggy Ang, vi ...
- LA Agency Stun Creative Expands Into TV, Web Programming
MAD, Steve McClellan - Monday, May 12, 2014
Los Angeles-based agency Stun Creative has just hired TV production veteran Mar ...
- As Merger Mania Subsides, Martin Sorrell Steps In And Poaches Talent
Mediapsssst, Richard Whitman - Monday, May 12, 2014
WPP's media shop Maxus just got a big get with the hiri ...
- Toyota And Saatchi Write Ad Star's Pregnancy Into Popular 'Jan' Campaign
MAD, Larissa Faw - Thursday, May 8, 2014
The campaign has been a success for the car maker so t ...
- 'Los Angeles Times' Revamps Web Site, Launches Mobile-First Design
MediaDailyNews, Erik Sass - Monday, May 5, 2014
The "Los Angeles Times" is poised to unveil a new, completely redesign ...
- Mindshare's Alexander Ouvaroff Jumps To Publicis Groupe's Rosetta
MAD, Larissa Faw - Friday, May 2, 2014
Industry veteran Alexander Ouvaroff is tasked with growing Rosetta's West Coast busine ...
- Nissan Does Tried-And-True Switcheroo For Altima
Marketing Daily, Karl Greenberg - Friday, May 2, 2014
Last weekend, Nissan launched a new campaign, "Ride of Your Life," ...