- Loyalty Drives Consumers More Than Discounts, Deals, Content
Online Media Daily, Gavin O'Malley - Wednesday, February 27, 2013
Deals, discounts, and exclusive content are not nearly as important to soci ...
- A Business Model For Search Ads, Coupons
SearchBlog, Laurie Sullivan - Friday, February 22, 2013
Dear Google and Microsoft: I can see the potential of coupons attach ...
- Delta, Starwood Link Rewards Programs
Marketing Daily, Tanya Gazdik - Sunday, February 10, 2013
Delta Air Lines and Starwood Hotels and Resorts Worldwide are linking the ...
- Study Reveals Brands With Loyal Facebook Fans
Marketing Daily, Tanya Gazdik - Thursday, February 7, 2013
A surprising survey reveals that a non-profit tops the list of bran ...
- Ford Drives To The Fore In Brand Loyalty
Marketing Daily, Karl Greenberg - Thursday, February 7, 2013
The big mover was Ford, which had been in the middle ...
- J. Crew, Kohl's And Dick's Top Store Loyalty Ranking
Marketing Daily, Sarah Mahoney - Tuesday, February 5, 2013
It takes careful devotion to brand identity to keep people coming ba ...
- Samsung Tops In Brand Engagement, Loyalty
Marketing Daily, Aaron Baar - Monday, February 4, 2013
"This is a big turnaround," Robert Passikoff, Brand Keys founder and presiden ...
- Brand Engagement: More Powerful But Rarer Than Ever
Marketing Daily, Karlene Lukovitz - Monday, February 4, 2013
The results of the new 2013 Brand Keys Customer Loyalty Engagement Inde ...
- Dunkin' Donuts Enters Loyalty Card Arena
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 1, 2013
Loyalty cards are all the rage these days. Not only do cost-conscio ...
- Who's A Frequent Flyer Member?
Marketing Daily, Nina Lentini - Friday, February 1, 2013
Top 10 DMAs in which adults who are members of the freque ...