to start a travel magazine in a recession.
AfarToyota Uses Subtle Approach In Prius Effort Marketing Daily, Karl Greenberg - Tuesday, August 25, 2009
The effort includes a partnership with Good magazine, called "A Road M ...
Red Ink: Monthly Mags Down 21% MediaDailyNews, Erik Sass - Tuesday, August 25, 2009
September brought no relief for beleaguered consumer magazines, which saw ad pag ...
'NY Observer' to Launch Commercial Real Estate Weekly Around the Net In Media, Joan Voight - Monday, August 24, 2009
The publisher of The New York Observer is launching a new week ...
Magazines Aren't Dying, Just Go to the Airport Around the Net In Media, Joan Voight - Monday, August 24, 2009
It's a good idea to keep in mind that everything you re ...
Magazines' Newsstand Sales Suffer in 2009 Around the Net In Media, Joan Voight - Monday, August 24, 2009
Many titles' newsstand sales got hammered in the first half of th ...
'Nat Geo' Debuts 'Green' In UKMediaDailyNews, - Monday, August 24, 2009
National Geographic in the UK announces the December 2009 launch of ...
Mag Bag: 3 Group M Agencies Merge Print BuyingMediaDailyNews, Erik Sass - Thursday, August 20, 2009
Mediaedge:cia, MediaCom, and Mindshare -- all properties of Group M -- a ...
'Vogue,' 'Traveler' Get Special Scrutiny From McKinsey Around the Net In Media, Joan Voight - Wednesday, August 19, 2009
As McKinsey consultants evaluate the Condé Nast empire, they are paying speci ...
GlamourMagazine Rack, William J. McGee - Thursday, August 20, 2009
Some mags just rely more on evergreen topics than others, as ...
CBS, 'Entertainment Weekly' Put Video in PrintMediaDailyNews, Erik Sass - Wednesday, August 19, 2009
With the advent of paper-thin digital video displays, it was only ...
Making a Case for Connection Planning Around the Net In Media, Joan Voight - Tuesday, August 18, 2009
Cathy Collier, president at X, an affiliate of MDC Partners' Zig, presen ...
'Reader's Digest' - Another Black Eye for Private Equity Around the Net In Media, Joan Voight - Tuesday, August 18, 2009
The bankruptcy of Reader's Digest Association is another black eye for private-equi ...
Detroit, Time Inc. Cooking Up Series Around the Net In Media, Joan Voight - Tuesday, August 18, 2009
Detroit Mayor Dave Bing is in talks with Time Inc. executives ...
Indigestion: Reader's Digest Files For Chapter 11MediaDailyNews, Erik Sass - Monday, August 17, 2009
After missing a scheduled debt payment, the Reader's Digest Association filed f ...
7-Eleven, World Wrestling Cross-Promote Marketing Daily, Karl Greenberg - Friday, August 14, 2009
As a presenting sponsor of SummerSlam, 7-Eleven is also featured in a ...
Money Crunch: RDA Close To Missing Interest PaymentMediaDailyNews, Erik Sass - Friday, August 14, 2009
The Reader's Digest Association is close to missing an interest payment ...
Women's HealthMagazine Rack, Tanya Gazdik - Friday, August 14, 2009
While many magazines are barely keeping their collective heads above water, Rodale ...
Mag Bag: Meredith Rebrands, Gets New LogoMediaDailyNews, Erik Sass - Thursday, August 13, 2009
Meredith Corp. is re-branding itself with new names and responsibilities for i ...
'Economist' Launches Single Copy Subs Around the Net In Media, Joan Voight - Wednesday, August 12, 2009
The Economist has launched a single copy subscription service in the U. ...
Condé Nast's Golden Age Passes, 'New Yorker' Spared Around the Net In Media, Joan Voight - Wednesday, August 12, 2009
Interviews with Condé Nast editors, executives, editorial and ad sales staffers sugge ...
New And ... Well, Just New Portfolio.com RelaunchesAround the Net In Online Marketing, Gavin O'Malley - Thursday, August 13, 2009
Portfolio.com is back in business! Though only a shadow of its form ...