Tag results for "media buying" for December 2011
- Election Year Tightens Ad Inventory, Demands Nimble StrategyAs if marketers didn't have enough to worry about in 2012, wi ...
- Starcom Monitors Social Chatter About TV Shows, AdsStarcom MediaVest Group has a signed a deal with analytics company Bluef ...
- Nothing To Sneeze At, Starcom Wins $600M Novartis AccountDrug giant Novartis has awarded its $600 million plus global media accou ...
- Horizon Media Places Client Ads On Legolas ExchangeAfter a year of testing and development, Legolas has formally launched i ...
- Unilever Puts $6B Global Media In ReviewPackaged-goods giant Unilever has placed its estimated $6 billion global media planni ...
- Unilever Puts $6 Billion Global Media Assignment in PlayPackage goods giant Unilever has put its $6 billion-plus global media agen ...
- The Digital RFP Is A Frustrating MessRecent research tells us what we already know: planning and buying digit ...
- Initiative Security: Wins LifeLock AssignmentInterpublic's Initiative has been awarded the media planning and buying assignment f ...
- Catalyst S+F Launches 'Good Buys Media'San Francisco agency Catalyst S+F just unveiled "Good Buys Media," which ...
- Cox Consolidates Planning, Buying With MediaVest Cox Communications has selected MediaVest as its media planning and buying agen ...
- 24/7 Real Media Adds Panache, Ups Video ArsenalBolstering its streaming services, WPP's 24/7 Real Media has acquired video ...
- MediaCom Expands British Empire, Acquires BrilliantConsolidation within the UK media agency industry continued this week as W ...
