- Some Democrats Say Media May Be Overselling Sanders Support
Around the Net In Marketing Politics, Philip Rosenstein - Friday, January 29, 2016
Some veteran Democrats and Clinton supporters have said that the media’s desi ...
- Amazon Earnings Fail To Please Investors
Around the Net In Media, Gavin O'Malley - Friday, January 29, 2016
Despite posting record quarterly profits on Thursday, Amazon saw its stock g ...
- Political Exceptional-ism: What Are Buy-Side Mistakes?
Marketing: Politics, Steve Smith - Friday, January 29, 2016
With make-goods being an unavailable "plan-B" in political media-buying, Christina Beaumier, SV ...
- Follow The User, Not The Screen
Marketing: Politics, Steve Smith - Friday, January 29, 2016
With 2016 already forecasted as a pivotal year for digital, Steffi Decke ...
- Who in Politics Actually Uses Advanced TV?
Marketing: Politics, Steve Smith - Friday, January 29, 2016
Though formally limited to presidential races because of expensive data aggregation, Al ...
- Horizon Partners With Supermodel Frederique Van Der Wal
MAD, Larissa Faw - Monday, January 25, 2016
Horizon Media has invested in Frederique's Choice, with a stake in ...
- Broadcast TV Ads Gain Slightly In December, Cable Dips
MediaDailyNews, Wayne Friedman - Monday, January 25, 2016
Looking at the fourth quarter of 2015, broadcast networks continued to s ...
- WPP's Maxus Wins Second Competitive Review This Week
MAD, Steve McClellan - Friday, January 22, 2016
First, the WPP shop won media AOR duties for ecommerce startup Jet.co ...
- Yahoo Still Mulling Sale
Around the Net In Media, Gavin O'Malley - Friday, January 22, 2016
Yahoo reportedly plans to reconsider a sale of its core assets aft ...
- Maxus Americas Named Media AOR For Jet.com
MAD, Steve McClellan - Thursday, January 21, 2016
Maxus won the business following a review and will be replacing t ...
- U.S. Media Research Scene Has More Questions Than Answers
MediaDailyNews, - Thursday, January 21, 2016
The Internet digital media measurement arena in the U.S. and abroad h ...
- Is Ad Blocking The New 'Napster'?
Real-Time Daily, Steve Smith - Thursday, January 21, 2016
A panelist at MediaPost's "The Reckoning" event this week said ad blocki ...
- Tech Giants Hosting Super Bowl
Around the Net In Media, Gavin O'Malley - Wednesday, January 20, 2016
Alphabet, Apple, and other tech giants are sponsoring the Super Bowl Ho ...
- Programmatic May Be Problematic, But Agencies Set Up Own Capabilities
MediaDailyNews, Wayne Friedman - Tuesday, January 19, 2016
For every dollar spent on programmatic, there are platform, technology, verification a ...
- Global Media M&A Hits Record In 2015
MediaDailyNews, Wayne Friedman - Monday, January 18, 2016
Some 3,021 global media deals were announced valued at $768.3 billion, ...
- AOL Considers Rebranding
Around the Net In Media, Gavin O'Malley - Monday, January 18, 2016
AOL is considering a massive image makeover, chief marketing officer Allie Kli ...
- Media Agency of the Year: Starcom Mediavest Group
Agency of the Year, Joe Mandese - Tuesday, January 19, 2016
Agency of the Year profiles don't normally begin with a disclaimer, b ...
- GKV Awarded Media, Social Duties For Weight-Loss Brand Medifast
MAD, Steve McClellan - Wednesday, January 13, 2016
Baltimore-based GKV has served as Medifast's creative AOR since 2014. The clie ...
- Reaching People With A Life Saving Message
MAD, Jason Bier - Tuesday, January 12, 2016
The Federation for Internet Alerts (FIA) is one such organization unifying t ...
- Initiative Taps Optimedia's Maureen Bosetti For Chief Investment Officer Role
MAD, Steve McClellan - Tuesday, January 12, 2016
Bosetti succeeds Kris Magel, who was promoted to President of Initiative U. ...
- Watch This Space: Big Change For Media In 2016
MediaDailyNews, Gene Hoffman - Tuesday, January 12, 2016
The digital media landscape is undergoing a tectonic shift. Cable and broadca ...
- Media, Communication Deals Rise in 2015, Price Drops
MediaDailyNews, Wayne Friedman - Friday, January 8, 2016
Broad-based media and communications deal-making rose moderately in 2015 -- with Intern ...
- U.S. Media Stocks Hit Over Broad Economic Concerns, Lower China Equity Markets
MediaDailyNews, Wayne Friedman - Thursday, January 7, 2016
Continuing concerns over lower U.S. oil prices -- and sharply lower sto ...
- Gilt Groupe Sold For $250M
Around the Net In Media, Gavin O'Malley - Thursday, January 7, 2016
Hudson’s Bay, the owner of Saks Fifth Avenue, has agreed to b ...
- Phab Phenom: The Revenge Of The Watchman
Mobile Insider, Steve Smith - Tuesday, January 5, 2016
The phablet wins. Bigger mobile screens are driving insanely higher levels ...
- 'Las Vegas Review Journal' Mess Gets Messier, Adelson Discards Henchman
The Daily Blog, Erik Sass - Tuesday, January 5, 2016
The bizarre, messy and fairly alarming situation at the Las Vegas Review-Journ ...