- The Road To Ignition
MAD, Zach Rosenberg - Wednesday, August 31, 2016
It is no coincidence that media agencies have been redefining their buyi ...
- Are Lies The New Recipe For Ad Success?
MediaDailyNews, Dr. Nico Neumann - Wednesday, August 31, 2016
The media and advertising business is a perfect example for a communi ...
- Why Clinton Doesn't Need To Hold A Press Conference
Red, White & Blog, Philip Rosenstein - Wednesday, August 31, 2016
Hillary Clinton isn't doing herself any favors spending the majority of t ...
- Who Moved My Digital Inventory?
Garfield at Large, Bob Garfield - Monday, August 29, 2016
Why is the media economy in free fall? The main thing ...
- U.S. Ad Growth To Hit Record $178 Billion
MediaDailyNews, Wayne Friedman - Friday, August 26, 2016
U.S. ad spend is expected to rise 5.8% to a record hi ...
- Kantar Media Names Passwaiter To Head Political Unit
MediaDailyNews, Philip Rosenstein - Monday, August 29, 2016
Kantar Media's Campaign Media Analysis Group (CMAG) has named Steve Passwaiter ...
- PhRMA Conducts Media Agency Review
MAD, Steve McClellan - Thursday, August 25, 2016
The Washington, DC-based lobbying arm of the pharmaceutical industry has told contende ...
- Educational Behavioral Shifts Valuable For Marketers
Marketing Daily, Laurie Sullivan - Thursday, August 25, 2016
Marketers might need to rethink ways to reach higher-educated consumers, as discretiona ...
- Chobani Appoints Horizon Media As Its New Media AOR
MAD, Steve McClellan - Tuesday, August 23, 2016
OMD was the incumbent, but opted not to defend. The yogurt market ...
- Bannon Joins Trump To Plot Overthrow Of Washington Establishment
Red, White & Blog, Philip Rosenstein - Tuesday, August 23, 2016
The post-Manafort era has elevated former Breitbart executive director Stephen Bannon ...
- Connected In The Air: Drones Take Flight For CNN Video, Amazon Delivery
AI & IoT Daily, Chase Martin - Sunday, August 21, 2016
The airspace below 400 ft. might see more devices flying soon wi ...
- Media.net Sold To Chinese Investors
Around the Net In Media, Gavin O'Malley - Monday, August 22, 2016
A group of Chinese investors have reportedly acquiring ad-tech startup Media.net for roughly $900 milli ...
- Why Media Transparency Is Not The Top Issue For Advertisers
MAD, Carly Bedford - Thursday, August 18, 2016
Very few brands are jumping up and down about transparency in t ...
- Roger Ailes To Consult Trump On Debate Prep
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, August 18, 2016
Former Fox News head Roger Ailes, who was ousted last month ov ...
- OMD Names Doug Rozen Chief Digital And Innovation Officer
MAD, Steve McClellan - Wednesday, August 17, 2016
Rozen joins OMD following four years as Chief Innovation Officer and SVP/Gener ...
- Trump Asks Supporters To Take "Mainstream Media Accountability Survey"
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, August 17, 2016
Donald Trump has upped his attacks on the media in recent week ...
- Boston.com Taps Taboola For Cross-Platform Audience Engagement, Monetization
Real-Time Daily, Tobi Elkin - Wednesday, August 17, 2016
Taboola on Wednesday announced that Boston.com will partner with it to integra ...
- Who Will Buy Gawker Media?
Around the Net In Media, Gavin O'Malley - Monday, August 15, 2016
From Ziff Davis to Univision to New York Magazine, The New Yo ...
- If Not For 'Disgusting' Media Trump Would Be Up 20% On Clinton ... Really?
Red, White & Blog, Philip Rosenstein - Monday, August 15, 2016
Donald Trump has made a new mind-bending claim. He's trying to distra ...
- Vultures Circle Gawker Media's Remains
Around the Net In Media, Gavin O'Malley - Friday, August 12, 2016
Up to seven suitors plan on attending Gawker Media bankruptcy auction, ...
- Publicis Puts Spotlight On Indian-Americans, Emerges As Second Largest Asian Segment
MAD, Larissa Faw - Thursday, August 11, 2016
A report from Publicis Media suggests that this population segment presents unto ...
- PR And Media Sales: Worlds Colliding
Supply-Side Insider, Tom Davis - Friday, August 12, 2016
The media business, in the face of competition from Facebook and Googl ...
- Why Arianna Huffington Is Leaving Huffington Post
Around the Net In Media, Gavin O'Malley - Thursday, August 11, 2016
Officially, Arianna Huffington is leaving Huffington Post because she’s too busy launchi ...
- Women's Inequality Behind 'The Pitch' $50,000 Marketing, Media Program
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 8, 2016
Zahra Aljabri, CEO and co-founder of Mode-Sty.com, an online shopping destination f ...
- Turkey Cracking Down On Press Freedoms
Around the Net In Media, Gavin O'Malley - Monday, August 8, 2016
Under the guise of maintaining Turkey’s stability and rooting out the plotter ...
- Newspaper Declines Impact Democracy
Around the Net In Publishing, Gavin O'Malley - Monday, August 8, 2016
The decline of newspaper readership means that many people no longer understa ...
- Viesselman Named Top Editor 'Roll Call,' Plans To Expand Multimedia
Publishers Daily, Sara Guaglione - Friday, August 5, 2016
Kris Viesselman, who was previously senior director of digital content at 'Ro ...
- Trump's 'Media Bias' Emails Nonsensical
Around the Net In Media, Gavin O'Malley - Friday, August 5, 2016
The Trump campaign is slapping on "false or unbalanced reporting" as pa ...
- Social Media WIll Help Define Olympics
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, August 5, 2016
While social media are a pervasive global force, it’s unclear how they’ ...
- Verizon Becomes First Sponsor Of 'The Star Wars Show'
MediaDailyNews, Laurie Sullivan - Wednesday, August 3, 2016
Verizon has signed on with Disney to launch "The Star Wars Aft ...