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MediaDailyNews
Gfk Revamps Media Research Categories
June 30, 2011, 12:44 p.m.
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Metrics Insider
Can The Accuracy Of Attribution Be Validated?
June 30, 2011, 11:45 a.m.
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Online Media Daily
Jumptap: Lunchtime is Prime Time For Mobile Advertising
June 30, 2011, 7 a.m.
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Online Spin
The Future of Advertising: The Second-Oldest Profession In The World
June 29, 2011, 10:15 a.m.
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Metrics Insider
Impressions Are Becoming Less Impressive (A Story Of GRP)
June 28, 2011, 11:15 a.m.
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TV Board
Got Data? Find The $tories
June 27, 2011, 1 p.m.
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Metrics Insider
In Search Of The Golden Metric
June 24, 2011, 2:30 p.m.
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Around the Net In Media
ComScore Debuts Product That Combines Print+Online Data
June 22, 2011, 4 p.m.
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Metrics Insider
Moving Beyond GRPs: The New Metrics For Digital Video
June 22, 2011, noon
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Online Media Daily
5 Tips To Dive Into Email Metrics
June 20, 2011, 2:17 p.m.
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Metrics Insider
Measurement That Makes Sense
June 17, 2011, 3:30 p.m.
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Online Media Daily
Google Ups Ad Support, New Performance Pack Aids Metrics
June 14, 2011, 8:47 a.m.
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Online Media Daily
Online Campaigns Miss Targets, Need Better Measurements
June 13, 2011, 3:49 p.m.
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Online Spin
Proxy Metric Ghettos
June 14, 2011, 11:45 a.m.
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Metrics Insider
Do You Want Real-Time Or Timely Data?
June 10, 2011, 12:15 p.m.
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TV Board
The Currency Of Modern Marketing
June 7, 2011, noon
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Online Spin
Truing Up Social
June 6, 2011, 1:01 p.m.
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TV Board
Who Really Skips Ads Via DVRs?
June 6, 2011, 4 p.m.
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Metrics Insider
Why Marketers That 'Like' Results Must Spend With Care In Social Media
June 1, 2011, 10 a.m.