- Swarovski Uses Facebook Campaign For Hello Kitty
Marketing Daily, - Thursday, July 21, 2011
Swarovski is launching its first Hello Kitty collection, and the crystal compa ...
- eBay Everywhere Is Here
MoBlog, Mark Walsh - Friday, July 22, 2011
eBay has been one of the most aggressive retail players in t ...
- Ness: Ex-Apple Intern Launches Mobile Search Engine
Online Media Daily, Laurie Sullivan - Thursday, July 21, 2011
A new mobile search engine called Ness, relying on social signals, location-bas ...
- And Someday the World Will End, Too...
Online Media Daily, George Simpson - Friday, July 22, 2011
If you read the new combined Adweek/Brandweek/Mediaweek, you'd best double-check the fac ...
- Mobile Payments Growth Slower Than Expected
Online Media Daily, Mark Walsh - Thursday, July 21, 2011
A new Gartner report is skeptical about whether NFC-based payment systems wi ...
- PayPal Going "Offline"
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 21, 2011
PayPal isn't just for online and mobile payments anymore. No, the top-performi ...
- Apple Leaves Nokia In Mobile Dust
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 21, 2011
Remember the early days of mobile when the iPhone made up ju ...
- Defying Easy Categorization: Latinos And Communication Technology
Engage:Hispanics, Andrew Speyer - Thursday, July 21, 2011
The studies themselves are excellent, unsurprisingly, given the sources. But they challen ...
- Is This The Best Mobile Ad Yet?
Mobile Insider, Steve Smith - Thursday, July 21, 2011
I don't think I can be accused of being in the ta ...
- The Two-Man Smartphone Race
MoBlog, Mark Walsh - Thursday, July 21, 2011
There's little question the iPhone is ascendant. Nokia was overtaken by App ...
- Stampt App To End Paper Loyalty Cards
Online Media Daily, Mark Walsh - Wednesday, July 20, 2011
Mobile startup Stampt, which aims to replace the traditional store loyalty ca ...
- Mobile Marketing Firm Augme Buys Jagtag
Online Media Daily, Mark Walsh - Wednesday, July 20, 2011
Mobile marketing technology firm Augme Technologies has acquired 2D barcode developer Jagt ...
- Monterey Bay Aquarium Gets Social
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 20, 2011
The Monterey Bay Aquarium has a new campaign, "Share the love." Besid ...
- Moms Can't Wait for QR Codes
Engage:Moms, Maryanne Conlin - Wednesday, July 20, 2011
The beauty of the QR codes is that they can help markete ...
- IAB: Marketers Plan Big Increase In Mobile Spend
Marketing Daily, Karl Greenberg - Tuesday, July 19, 2011
The firm's "Marketer Perspectives on Mobile Advertising" study of 300 top-level brand-marketi ...
- Tablets, Smartphones, E-readers Propel Growth
Marketing Daily, Aaron Baar - Tuesday, July 19, 2011
"Virtually every product is being overshadowed by these mobile connected devices," Ste ...
- Kohl: AT&T/T-Mobile Merger 'Dangerous'
MoBlog, Mark Walsh - Wednesday, July 20, 2011
In one of the strongest statements yet against AT&T's proposed acquisition ...
- Tablets And Mobile Take Search Spotlight
SearchBlog, Laurie Sullivan - Wednesday, July 20, 2011
Ad impressions from mobile and tablet devices reached 12.1% of total paid-sear ...
- Microsoft To Expand Its Own Branded Retail Chain
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 19, 2011
It may not make hardware, but the world's biggest software firm wi ...
- 'Time' Mag Creates All-Access Pass For Subscribers
Around the Net In Media, Phyllis Fine - Tuesday, July 19, 2011
This week Time magazine will begin offering subscribers a $30 yearly subscripti ...
- Coke Extends BET Partnership Into the Store
Marketing Daily, Karlene Lukovitz - Monday, July 18, 2011
African-American teens not only spend $96 more per month than the avera ...
- Posterscope Deploys 'Near Field' Test, Could Revolutionize Outdoor Media Buys
MediaDailyNews, Joe Mandese - Tuesday, July 19, 2011
In a media-buying first, Aegis' Posterscope this week rolled out the fir ...
- Dyle Up Mobile Content
MediaDailyNews, David Goetzl - Monday, July 18, 2011
A coalition looking to launch a national mobile program service will u ...
- Core Strength: Aegis Acquires TigerSpike Stake
MediaDailyNews, Steve McClellan - Monday, July 18, 2011
Aegis Group bought a minority stake in mobile technology firm TigerSpike, ...
- No, Dammit, I Don't 'Like' You! Not One Bit!: The Grump Returns
Mobile Insider, Steve Smith - Tuesday, July 19, 2011
I admit it. I was looking for trouble. After a casual perus ...
- Companies Try To Capitalize On Mobile-Local Connection
MoBlog, Mark Walsh - Tuesday, July 19, 2011
Few would debate the natural link between mobile technology and local informati ...
- Second Screen Opportunities For Advertisers
Online Media Daily, Jonathan Weitz - Monday, July 18, 2011
The coexistence of TV and mobile devices enables marketers and advertisers ...
- Most Mobile Budgets Under $50K, Growth Expected
Online Media Daily, Mark Walsh - Monday, July 18, 2011
When it comes to mobile advertising, just over half (51%) of bra ...
- inMobi Names New Sales Executives
Online Media Daily, - Monday, July 18, 2011
InMobi, the mobile ad network, has tapped Peter Bassett, former SVP ...
- Mobile Auto Sites Drive Traffic Faster Than Web
Online Media Daily, Mark Walsh - Monday, July 18, 2011
Auto brands are often among the first to push into new for ...