- Snapchat Taps Mattel Exec As Acting CFO
Mobile Marketing Daily, Gavin O'Malley - Wednesday, August 26, 2015
After a nearly year-long search, Snapchat has tapped Drew Vollero to overs ...
- Appnext Launches Native Video Ads
Mobile Marketing Daily, Ben Frederick - Thursday, August 27, 2015
Appnext, a Tel Aviv-based programmatic platform, has announced the launch of ...
- Mobile And Monsters
MoBlog, Gavin O'Malley - Thursday, August 27, 2015
This Moblog won't include any advice on ad strategy, or suggestions f ...
- iOS 9 Content Blocking 'Could Create Serious Threat' For Publishers
Around The Net in Daily Online Examiner, Wendy Davis - Wednesday, August 26, 2015
The Next Web's Owen Williams says that Apple iOS 9's new conte ...
- Reuters TV Tests Free, Ad-Supported Approach
Around the Net In Media, Gavin O'Malley - Wednesday, August 26, 2015
The Reuters TV app is now available for free with what t ...
- What Happens When The Browser Is No Longer Search's Front Door?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 26, 2015
What happens to search when the browser is no longer the fro ...
- J.D. Power Finds Consumers Diss Car Tech
Marketing Daily, Karl Greenberg - Tuesday, August 25, 2015
Renee Stephens, VP of auto quality at J.D. Power, tells "Marketing Dail ...
- CMOs Bullish On Social, Mobile Despite Measurement Concerns
Mobile Marketing Daily, Gavin O'Malley - Tuesday, August 25, 2015
Despite continued concerns about reliable measurement, a sampling of chief marketing office ...
- WSJ Launches 'What's News' Mobile App
Mobile Marketing Daily, Erik Sass - Wednesday, August 26, 2015
The Wall Street Journal has launched a new mobile-only app for t ...
- Study Shows How Cell Phone Use Upsets Social Bonds
MoBlog, Gavin O'Malley - Wednesday, August 26, 2015
Suddenly awash in connected gadgets, our culture is struggling mightily to establi ...
- Inneractive Launches Story 2.0
Real-Time Daily, Ben Frederick - Wednesday, August 26, 2015
Mobile supply-side platform (SSP) Inneractive announced an update to its programmatic in-fe ...
- Yandex Adds Ad Tracking To Mobile Analytics
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 25, 2015
In response to more consumers moving to mobile, Russian search engine Yand ...
- Lycos Inventor Michael Mauldin Returns As Company Tackles IoT
SearchBlog, Laurie Sullivan - Wednesday, August 26, 2015
Michael Mauldin, founder and inventor of Lycos -- one of the fir ...
- Microsoft Testing 3D-Scanning App
Around the Net in Mobile, Gavin O'Malley - Tuesday, August 25, 2015
Microsoft Research is testing technology -- named MobileFusion -- that would allow use ...
- Flipboard Adds Video To Promoted Stories
Around the Net in Mobile, Gavin O'Malley - Tuesday, August 25, 2015
Flipboard is adding video to its promoted stories program. “Starting today, bran ...
- Microsoft Launches Cortana On Android In U.S.
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 25, 2015
Can Microsoft's Cortana bring more searches to Bing on Android devices, historical ...
- Chiquita's Minions Mobile Sweeps, Content Promo A-Peels
Marketing Daily, Karlene Lukovitz - Monday, August 24, 2015
With repeat brand engagement, as well as CRM data capture and long-te ...
- 'Gamers' Cut A Broad Swath
Marketing Daily, Aaron Baar - Monday, August 24, 2015
"There's always been a lot of diversity among gamers," Bryant Harland, technolo ...
- Mobile Messaging: Marketers' Secret Weapon This Holiday Season
Mobile Insider, Melinda Krueger - Tuesday, August 25, 2015
When holiday sales are lagging behind forecast, you will want a qui ...
- Cavendish Kinetics Raises $36M To Develop Radio Frequency Technology
Mobile Marketing Daily, Ben Frederick - Monday, August 24, 2015
Radio chip manufacturing company Cavendish Kinetics announced today that it has rais ...
- Moasis Launches Location-Targeting Platform For Brands, Agencies
Mobile Marketing Daily, Ben Frederick - Tuesday, August 25, 2015
Moasis, a location tech company, announced the launch of Moasis for Advertise ...
- Google Needs Assistance With Now
MoBlog, Gavin O'Malley - Tuesday, August 25, 2015
In the future, the killer app -- the one many analysts s ...
- Flipboard Bows Cinema Loop Video Ads
Online Video Daily, Erik Sass - Monday, August 24, 2015
Digital publishing platform Flipboard is expanding its advertising offerings with a n ...
- Friendsy Is Like Tinder for College Students, God Help Us
The Social Graf, Erik Sass - Tuesday, August 25, 2015
Probably one of the biggest issues facing America today is the fa ...
- Mobile Broadband Providers Embrace 'Supercookies'
Around The Net in Daily Online Examiner, Wendy Davis - Monday, August 24, 2015
Mobile broadband carriers in 10 countries, including Canada, China and the U.S ...
- Mobile Surge Not Producing Big Profits For Publishers
Around the Net in Mobile, Gavin O'Malley - Monday, August 24, 2015
Despite an explosion in mobile Web traffic, many publishers say their mobi ...
- Ralph Lauren First Out Of Gate With Luxury Smart Shirt
Marketing Daily, Sarah Mahoney - Friday, August 21, 2015
"What I get excited about is fashion-forward companies like Lauren even acknowledgi ...
- Harley-Davidson Raises Twitter Periscope For Global Product Reveal
Marketing Daily, Karl Greenberg - Monday, August 24, 2015
On Sunday, the motorcycle maker used Twitter's Periscope live-streaming application, which launch ...
- Telecom Exec Proposes Advertisers Pay To Play On Their Networks
MoBlog, Steve Smith - Monday, August 24, 2015
One German telecom exec proposed that advertisers pay for the data the ...
- Programmatic Marketers Still Catching Up To Consumers On Mobile
RTBlog, Tyler Loechner - Monday, August 24, 2015
When it comes to where programmatic display ads are being served, n ...