- Media Planners Say Hurrah For TV Ads (Ask Again Later)
VidBlog, P.J. Bednarski - Monday, August 24, 2015
A new report from the Digital Place Based Advertising Association (DPBAA), whi ...
- Retailers' Top Department for IoT Benefit: 55% Say Customer Service
Connected Thinking, Chuck Martin - Thursday, August 20, 2015
Many retailers see the promise of the Internet of Things as learni ...
- Planners See TV's Share Of Ad Spend Declining
MediaDailyNews, Erik Sass - Thursday, August 20, 2015
Over half of media planners expect TV's share of ad spending ...
- M-Commerce Forecast To Explode In Asia-Pacific
Mobile Marketing Daily, Ben Frederick - Thursday, August 20, 2015
IDC, an American market research firm, predicts the drastic worldwide growth ...
- Kahuna Adds $45M To Coffers, Ups Automation, Email
Mobile Marketing Daily, Gavin O'Malley - Thursday, August 20, 2015
Kahuna just raised $45 million in a fresh round of funding. T ...
- Spotify Stirs Consumer-Privacy Debate
MoBlog, Gavin O'Malley - Friday, August 21, 2015
Despite the endless protestations of privacy advocates, consumers seem increasingly willing ...
- Mobile Email Opens Surpass Desktop
Research Brief, Jack Loechner - Friday, August 21, 2015
According to a new report from Movable Ink, mobile opens have surpass ...
- Microsoft Bing Beats Google To Punch With Snapshots
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 20, 2015
Microsoft Bing released Snapshots on Tap for its Android search app th ...
- Twitter Audience Platform Promotes Engagement
Social Media & Marketing Daily, Gavin O'Malley - Thursday, August 20, 2015
Expanding the reach of its mobile ad partners, Twitter debuted a n ...
- WhatsApp Web Adds IPhone Support
Around the Net in Mobile, Gavin O'Malley - Thursday, August 20, 2015
WhatsApp Web -- which lets users send messages via desktop computer &ndas ...
- Celebs Spotlight Domino's' High-Tech Ordering Options
Marketing Daily, Karlene Lukovitz - Wednesday, August 19, 2015
Specifically, in addition to texting and Twitter, the options currently include Samsu ...
- IDG/Nativo Deal Highlights Why Native Advertising Needs Standards
MediaDailyNews, Laurie Sullivan - Wednesday, August 19, 2015
The native ad platform introduced Wednesday allows marketers to create the ...
- IDG Taps Nativo For New Native Ad Service
MediaDailyNews, Erik Sass - Wednesday, August 19, 2015
Technology media publisher IDG Communications is rolling out native advertising across i ...
- U.S. Ad Market Falls To Lowest Point This Year In July, Up 7% YOY
MediaDailyNews, Joe Mandese - Wednesday, August 19, 2015
The U.S. ad marketplace continued its seasonal downward trend in July, posti ...
- Holiday 2015 Mobile Messaging Checklist - Part I
Mobile Insider, Melinda Krueger - Thursday, August 20, 2015
When holiday sales are lagging behind forecast, you'll want a super qui ...
- Messaging App Popularity Rises Among Millennials
Mobile Marketing Daily, Ben Frederick - Wednesday, August 19, 2015
Young adults ages 18-29 have a high engagement with messaging apps, wi ...
- AdTheorent Says Travel Vertical Scores In Ad Performance
Mobile Marketing Daily, Ben Frederick - Wednesday, August 19, 2015
AdTheorent, a mobile ad network that supports real-time bidding (RTB), released ...
- Using Mobile Targeting To Punch Above Your Brand Weight
MoBlog, Steve Smith - Thursday, August 20, 2015
A small natural vitamin startup is leveraging mobile targeting to outsmart b ...
- 'People StyleWatch' Gets Redesign, 'Blippable' Content
Publishers Daily, Erik Sass - Wednesday, August 19, 2015
People StyleWatch is getting a new look and editorial approach, including interacti ...
- Bing Threads News On Mobile
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 19, 2015
A Smart Label feature for Bing News mobile will link articles ...
- PayPal Picks Up Mobile Commerce Platform Modest
Around the Net in Mobile, Gavin O'Malley - Wednesday, August 19, 2015
PayPal just bought mobile commerce platform Modest. The idea, as Venture Be ...
- SwifttKey Tracking Emoji Popularity By State
Around the Net in Mobile, Gavin O'Malley - Wednesday, August 19, 2015
With its latest update, SwiftKey Cloud users on iOS can now tra ...
- Shape Relaunches Mobile App
Around the Net In Publishing, Erik Sass - Wednesday, August 19, 2015
Shape Magazine has relaunched its free "Love My Shape" mobile app f ...
- Google's Three Top Ads In Search Results
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 19, 2015
Google has finally brought a little continuity to mobile and desktop sear ...
- Advertising on the Move: Beacons Added to Double-Decker Buses
Connected Thinking, Chuck Martin - Tuesday, August 18, 2015
Beacons are going on the move. Literally. Out-of-home advertising is about ...
- Marketers See Need For Improvement In Global Multichannel Digital
Marketing Daily, Karl Greenberg - Tuesday, August 18, 2015
Liz Miller, SVP of marketing at the CMO Council, says the k ...
- Mobile App Marketers Drawn To TV Ads Worldwide
Mobile Marketing Daily, Ben Frederick - Tuesday, August 18, 2015
Marketing agency Quaid Media reported it had booked more than 12,000 ...
- MobileBridge Updates Content Functionality, Engagement
Mobile Marketing Daily, Ben Frederick - Tuesday, August 18, 2015
App-based marketing relationship management solution provider MobileBridge introduced new functionality to i ...
- Gimbal Partners With Do It Outdoors Media To Promote Beacon Tech
Mobile Marketing Daily, Ben Frederick - Tuesday, August 18, 2015
Gimbal, Inc. a location-based services company, today announced a partnership with ...
- LinkedIn Launches Standalone Messaging App
MoBlog, Gavin O'Malley - Wednesday, August 19, 2015
Following Facebook and other increasingly mobile networks, LinkedIn has officially launched ...