- Radio Stations Winning With Classic Hip-Hop
MediaDailyNews, Erik Sass - Wednesday, December 31, 2014
Just as the classic rock format can still draw big radio audience ...
- Ford Launches Biggest Ever Truck Campaign For 2015 F-150
Marketing Daily, Karl Greenberg - Tuesday, December 30, 2014
The effort, including a comprehensive media buy on Fox news and sport ...
- Sideswipes: Four Cultural Experiences To End 2014
MediaDailyNews, Katie Meier - Tuesday, December 30, 2014
Rather than a media list, here is a culture list to e ...
- NEW! Ears Get Actual Workout In Sony Canada Ad
Out to Launch, Amy Corr - Monday, December 29, 2014
Sony Canada puts your ears to work in preparation for listening ...
- Google Directing Song-Lyric Searchers To "Play" Store
Around the Net In Media, Gavin O'Malley - Tuesday, December 23, 2014
When people do a Google search for a “song name” plus “lyrics,&rdqu ...
- NEW! 'The Grammy Effect' Takes Hold Of Music Lovers
Out to Launch, Amy Corr - Monday, December 22, 2014
The Grammys launched a pre-award show campaign illustrating how memorable performances c ...
- Sony Leak Reveals Snapchat Music Ambitions
Around the Net In MAD London, Sean Hargrave - Thursday, December 18, 2014
Snapchat's chief executive Evan Spiegel was in discussions with Sony to u ...
- Leaked Emails Reveal Snapchat Plans
The Social Graf, Erik Sass - Thursday, December 18, 2014
While it's a huge headache for Sony, the massive leak of i ...
- Hyundai Makes Music 'Times Square' For Its Marketing
Marketing Daily, Karl Greenberg - Monday, December 15, 2014
David Matathia, director of marketing communications at Hyundai Motor America, talks ...
- The Amazing Enduring Fascination With 'Gangnam Style' And Mutant Spider Dogs
Around the Net in Video, P.J. Bednarski - Thursday, December 11, 2014
"Gangnam Style," the video released in 2012, has racked up 2.1 billi ...
- Watchdogs Ask FTC To Investigate Social Media Campaign For Ring Pops
Online Media Daily, Wendy Davis - Tuesday, December 9, 2014
A social media campaign for The Topps Company's Ring Pops candy violat ...
- Hyundai Co-Sponsors Carrie Underwood Album Release Party With IHeartRadio
Marketing Daily, Karl Greenberg - Friday, December 5, 2014
Hyundai and iHeartRadio are presenting sponsors of the release party for h ...
- What Happens To Music When YouTube Starts Charging?
Around the Net in Video, P.J. Bednarski - Friday, December 5, 2014
When YouTube's new Music Key and some music labels begin charging consume ...
- Mazda Lets Consumers Paint Virtual MX-5, Via Xbox Partnership
Marketing Daily, Karl Greenberg - Thursday, December 4, 2014
Two finalists get to go to South by Southwest for the fin ...
- AT&T Gets 'Emoji-tional' For The Holidays
Marketing Daily, Aaron Baar - Tuesday, December 2, 2014
"The holidays aren't about what you get. [They're] about what you d ...
- Mountain Dew Launches Music Talent Contest
Marketing Daily, Karlene Lukovitz - Tuesday, December 2, 2014
Mountain Dew is hosting the "Open Call" contest on the SoundCloud onli ...
- Bono, Bank Of America Team Up On YouTube On World AIDS Day
Around the Net in Video, P.J. Bednarski - Monday, December 1, 2014
Bono urges fans that click on his video plea to raise mon ...
- Bands And Brands, Unite; Just Do It Right
Marketing Daily, Karl Greenberg - Monday, December 1, 2014
In the study, 68% of artist managers cited brand partnerships as ...
- Cox Accused Of Contributing To Copyright Infringement
PolicyBlog, Wendy Davis - Monday, December 1, 2014
In what appears to be a first, two music publishers have su ...