- 'Guardian' U.S. Gets New Branded Content Boss
MediaDailyNews, Erik Sass - Friday, January 30, 2015
Guardian News & Media, publisher of "The Guardian" newspaper, has named Rach ...
- 'The Guardian' Moves To Time Metric, Not Just Clicks
Around the Net In MAD London, Sean Hargrave - Thursday, January 29, 2015
"The Guardian" has overhauled its site to sell advertisers on reader attentio ...
- How Media Is Trying To Get New In A Hurry
Around the Net in Video, P.J. Bednarski - Thursday, January 29, 2015
With the knowledge that getting younger is now a matter of surviva ...
- It's Time For Time To Replace Meaningless Click-Throughs
London Blog, Sean Hargrave - Thursday, January 29, 2015
Click-through rates and impressions are now effectively meaningless and so, as "T ...
- Forecast: Global Ad Spend Slows, Highest In Emerging Markets
MediaDailyNews, Wayne Friedman - Tuesday, January 27, 2015
Global advertising spending will slow up in 2015 to a 5.1% grow ...
- MailOnline Nears 200m Monthly Uniques Mark
Around the Net In MAD London, Sean Hargrave - Monday, January 26, 2015
Global monthly unique visitors to MailOnline grew to 199,414,263 in December 20 ...
- Bloomberg Expressed Interest In 'NY Times' Acquisition
Around the Net In Media, Gavin O'Malley - Friday, January 23, 2015
Before relinquishing his mayoral crown, Michael Bloomberg reportedly expressed an interest ...
- 'Guardian' Gives Journos Keys To The Analytics Engine
MediaDailyNews, Erik Sass - Thursday, January 22, 2015
"The Guardian" has created a new audience analytics platform that is accessib ...
- 'Sun' Brings Back Page 3 After "Mammary Lapse"
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
"The Sun" newspaper has done a U-turn on Page Three. Two da ...
- UK's 'Sun' Drops Page 3 Topless Shots
MediaDailyNews, Erik Sass - Tuesday, January 20, 2015
One of the best-known, if not exactly venerable, traditions of British tablo ...
- 'The Sun' Drops Page 3 Topless Pin-Ups
Around the Net In MAD London, Sean Hargrave - Tuesday, January 20, 2015
"The Sun" appears to have stopped publishing topless pin-ups on page thr ...
- Unconventional Content Driving Viewership For 'NY Times'
Around the Net In Media, Gavin O'Malley - Tuesday, January 13, 2015
When The New York Times gets its “audience development department” up a ...
- NUJ Calls For Express Newspapers Sell Off
Around the Net In MAD London, Sean Hargrave - Friday, January 9, 2015
The National Union of Journalists (NUJ) has requested that Richard Desmond se ...
- Terrorists Kill 12 At French Magazine 'Charlie Hebdo'
MediaDailyNews, Erik Sass - Wednesday, January 7, 2015
Masked gunmen believed to be Islamist terrorists killed at least 12 peop ...
- Cyber "Terrorists" Attack Publishers' Twitter Feeds
Around the Net in Mobile, Gavin O'Malley - Wednesday, January 7, 2015
In a troubling sign for new publishers and their social extensions, ...
- NYTimes Creating "Audience Development Network"
Around the Net In Media, Gavin O'Malley - Tuesday, January 6, 2015
Sure to disquiet journalism purists, The New York Times is creating ...
- AH Belo Buys 3 Marketing Cos.
MediaDailyNews, Erik Sass - Monday, January 5, 2015
The owner of "The Dallas Morning News" announced that it has acquir ...