- Raymond James Leverages Conservatism
Marketing Daily, Aaron Baar - Monday, October 18, 2010
"This campaign has been a year in the making. They are nothi ...
- Sprint 4G Coming To New York City Nov. 1
Marketing Daily, - Monday, October 18, 2010
To promote the launch, which promises faster data speeds (allowing for streami ...
- Brightcove Names Menard New CFO
Online Media Daily, Gavin O'Malley - Monday, October 18, 2010
Online video platform Brightcove on Monday named Christopher Menard as its n ...
- Traffic Bait Doesn't Bring Ad Clicks Online
Around the Net In Brand Marketing, Thom Forbes - Monday, October 18, 2010
Topics like unemployment, the egg recall and mortgage rates engage readers mo ...
- Bid4Spots Preps Buildout To Expand Ad Options
MediaDailyNews, Erik Sass - Friday, October 15, 2010
Bid4Spots, which operates online reverse auctions for remaindered radio and cable advertisi ...
- Microsoft Picks Pictela, Third 'Big 3' Portal To Certify Super Rich Media Ad Platform
Online Media Daily, Joe Mandese - Monday, October 18, 2010
In an important vote of confidence for a promising new online advertisi ...
- Online Actions in September Show Increased Purchase Intent for Air Travel to International Destinations
Online Media Daily, OMMA Editors - Monday, October 18, 2010
Based on analysis of over 160 million unique consumers across the BlueK ...
- Univision/Televisa Deal Raises Online Stakes
Engage:Hispanics, Lee Vann - Thursday, October 14, 2010
With access to Televisa's digital content, Univision is well positioned to contin ...
- 'People' Site On Virgin Flights For Trial
Marketing Daily, - Wednesday, October 13, 2010
People.com's celebrity news and entertainment content is now available to air travele ...
- Judge Denies McAfee's Motion To Dismiss Counts In Data-Pass Lawsuit
Online Media Daily, Wendy Davis - Wednesday, October 13, 2010
A lawsuit against McAfee for allegedly tricking consumers into purchasing unwanted subscriptio ...
- Right Guard Total Defense, NBA In Overtime
Marketing Daily, Karl Greenberg - Tuesday, October 12, 2010
Right Guard deodorant brand, since 2006 a division of Henkel North Americ ...
- JetBlue Airways Hosts Online Charitable Auction
Marketing Daily, - Tuesday, October 12, 2010
Kaboom! is a non-profit organization that envisions a great place to pl ...
- FEC Rules Paid-Search Political Ads Partially Exempt From Disclosure
Online Media Daily, Wendy Davis - Monday, October 11, 2010
Handing Google a partial victory, the Federal Elections Commission said that politic ...
- E-Reader Households More Likely to Read Newspapers In Print and Online
Research Brief, Jack Loechner - Tuesday, October 12, 2010
According to new E-Reader Household data from Scarborough Research, the nine milli ...
- FTC Cracking Down On Fake Online Reviews
Around the Net In Brand Marketing, Thom Forbes - Monday, October 11, 2010
The blurring lines between advertising and independent Internet reviews have not on ...
- Audio Adds: Cumulus Signs With Katz
MediaDailyNews, Erik Sass - Friday, October 8, 2010
Katz 360 Sales, the online division of Katz Media Group, announced th ...
- How a Little Can Go a Long Way
Notes from the Digital Frontier, brian.w - Tuesday, October 5, 2010
Nowadays, it's incredibly easy to do things online. When I say "things ...
- Carl's, Hardee's Tie In With 'Green Hornet' Flick
Marketing Daily, Karlene Lukovitz - Thursday, October 7, 2010
The advertising campaign, spanning television, radio, print and online, will include ...
- Mitsubishi Goes Robotic For New Outlander Sport
Marketing Daily, Karl Greenberg - Thursday, October 7, 2010
Gregory Adams tells Marketing Daily the microsite will be the baseline f ...
- Marketers Among Those Offering Health Advice At Sharecare.com
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 7, 2010
Stuart Elliott reports that a new interactive social network on health a ...
- Honda Supports 'Dreams' With Social Media
Marketing Daily, Karl Greenberg - Tuesday, October 5, 2010
Honda is launching a month-long social media campaign designed to drive peop ...
- Ad Groups Band Together For Online 'Do Not Track' List
Around the Net In Media, Fern Siegel - Monday, October 4, 2010
In a broad attempt by the online advertising industry to ward o ...
- Industry Launches Behavioral Data Opt-Out
Marketing Daily, Karlene Lukovitz - Tuesday, October 5, 2010
To discourage federal intervention, leading marketing organizations are preparing to roll o ...
- Reebok Ads Star Alex Ovechkin's Head
Marketing Daily, - Monday, October 4, 2010
The ads show hockey rookies who find Ovechkin's disembodied head in wei ...
- MediaVest Taps Baehr As Digital Publishing Chief
Online Media Daily, - Monday, October 4, 2010
Sarah Baehr has joined MediaVest USA as senior vice president-director of digit ...